21 Big Marketing Ideas for Small Marketing Budgets

big idea

Are you trying to market your company online? Who isn’t, right? But do you know how to market your company online without spending much money?

If you don’t have a lot of cash and you are trying to market your company online, don’t worry as other companies have been able to succeed without spending much money on marketing. To prove it, not only will I share 21 big marketing ideas that don’t cost a lot of money, but I will also give you examples of companies who have succeeded using each tactic.

Big marketing idea #1: Comment on blogs

A great way to get your website popular is to comment on blogs. For this to work, you have to leave comments on blogs that are related to your website, and the comments you leave have to be insightful.

If people feel that your comments are detailed and insightful, not only will they keep reading your comments, they’ll also head over to your website (when you leave a comment on a blog, you can typically leave your website URL).

Although this tactic seems simple, it is very effective. Just look at Mashable. Pete Cashmore made that blog popular by commenting on competing blogs like TechCrunch when he first launched it. He literally left hundreds of comments, and now he has one of the most popular websites on the Internet.

Big marketing idea #2: Leverage message boards

Message boards may sound boring and dull because they’ve been around for years, but they are still effective. There are millions of message boards on the Internet, and there is one for almost every topic.

If you can leave messages on popular boards like Yahoo Message Boards and give people good advice, you can drive a lot of traffic to your website.

Timothy Sykes is well known for this, and that’s how he made his website popular. Through message boards, he was able to drive over 5,000 visitors to his site each month, and this has lead him to create an online business that generates over $150,000 a month in revenue.

Big marketing idea #3: Optimize your website for search engines

Google is the most popular website on the Internet, so why wouldn’t you leverage it? Through search engine optimization, you can rank higher on Google so you can get more visitors to your website.

One way of doing this is to pay a marketing firm, but, as you know, that can be costly. Another way of doing SEO is to learn it yourself. By reading the Beginner’s Guide to SEO and by following these link building tactics, you should be able to rank higher on the search engines.

A few companies that have leveraged SEO fairly well are About.com, Wikipedia, Craigslist, Amazon, and Zappos. An example of a smaller company that has done this is Bargaineering, which was acquired by Bankrate for 2.8 million.

Big marketing idea #4: Start a blog

It doesn’t matter what kind of business you are running – you can still have a blog. KISSmetrics‘ blog, for instance, accounts for over 70% of our monthly traffic. That traffic is then converting into leads for our sales department to follow up on and then close into customers.

If you are going to create a blog for your company, you should do the following:

  1. Host the blog on your domain name (blog.domain.com or domain.com/blog)
  2. Write good content, and don’t constantly pitch your company in your posts.
  3. Create a community by responding to each blog comment.

Big marketing idea #5: Google local

Search is becoming more and more personalized. When you perform a search on Google, you’ll start noticing that the results are becoming tailored to your location. Because of this, I decided to claim the Hyatt Hotel in Seattle (I live there) as my business location.

When you search for the Hyatt Hotel in Seattle, my business comes up. And although this may sound foolish, it’s actually lead to one enterprise customer for my company. $120,000 isn’t too shabby for claiming a location. 😉

By no means am I saying that you should claim random locations on localized search, but you should claim at least the location of your office or wherever you operate your business from.

Big marketing idea #6: Leverage Social Networks

FacebookTwitter and Google Plus are all popular sites that you should be leveraging. Create profiles on each of those sites as they are a good source of traffic. They’ll create new opportunities for you to find customers.

We’ve built up our profiles on all of the major social sites for KISSmetrics, and now social sites account for over 30% of our monthly traffic. The best part about this is that it didn’t cost us a dime, other than the time we’ve spent.

By sharing good content that you find while surfing the web and participating on the social web, you’ll quickly be able to build up your profiles. The key is to be patient as it can take six months to a year before your social profiles really become popular.

Big marketing idea #7: Become a guest author

An easy way to get your company out there is to write guest blog posts on other blogs. From TechCrunch to Huffington Post, there are thousands of popular blogs on the Internet. One thing all of these blogs want is more content.

If you write guest blog posts on other blogs, not only will you get traffic and more branding, but you’ll also get links, which will help your SEO efforts.

If you are looking to find places to guest blog, you can check out My Blog Guest, or you can approach popular blogs in your field one by one.

One company that leverages this tactic is GRP, which is a venture capital firm in LA. Mark Suster, one of the partners at the firm, is known for guest blogging on sites like TechCrunch on a regular basis. By doing this, GRP is getting its name out there, and it is helping the company to get more deal flow.

Big marketing idea #8: Case Studies

If you already have happy customers, why not create a case study based on their experiences? Get them to talk about your product or service, how they used it, and the results they got.

Case studies can help build credibility of your company and get you new customers. One company that is known for creating case studies is Conversion Rate Experts. Using case studies, they have been able to lock in a handful of customers. And these customers are spending a high five, if not six, figures a year with Conversion Rate Experts.

Big marketing idea #9: Write Beginner’s Guides

Do you remember when companies used to write White Papers? Although they are still effective, the new version of them are “beginner’s guides”. These guides vary in length, but the one thing they have in common is that they are thorough.

By writing good content and giving it away for free, not only will you get a ton of traffic, but you’ll also get a lot of links.

A good example of this is SEOmoz. They wrote the Beginner’s Guide to SEO, which has lead to a lot of business for them. That guide ranks high for “search engine optimization” on Google. Once they get the visitors to the site, they upsell them on their software service, which starts at $99 a month.

Big marketing idea #10: Speak at conferences

With my first company, ACS, we got over 80% of our new customers from conferences. We constantly spoke at Internet marketing events and convinced companies to pay us thousands of dollars per year.

I spoke at so many conferences in a given year that during my peak, the company spent $108,402 in one year on flights and hotels for me. Although that may sound like a lot of money, some of the companies I was able to bring in from these speaking engagements were paying us up to 1.2 million dollars a year.

Granted, you don’t have to spend much money to speak because there should be enough events to speak at in your local region. All you have to do is find these events and apply to speak.

Big marketing idea #11: Start an affiliate program

If you don’t have the money to spend on marketing, you can always get people to market for you for free. The only thing you have to do is pay people for each sale they bring to you. Think of it as performance-based marketing.

Through companies like Hasoffers, you can easily set up affiliate programs and start getting people to market your products or services without spending much money.

Remember how Timothy Sykes leverages message boards? He also leverages affiliate programs. He’s let marketers create mini websites that both praise and bash him, which leads to around $13,000 worth of monthly sales for him.

Big marketing idea #12: Answer questions

From forums to question and answer sites, people need help. If you can answer questions related to the products and services your company provides, you can get new customers. You can find these potential customers on forums and on question and answer sites like Yahoo Answers.

One company that uses this tactic on a daily basis is Single Grain. Every day, they go through marketing forums and help out ten companies with free marketing advice. What they’ve found is that 3% of the companies they help for free offer them money for consulting services.

Big marketing idea #13: Go to networking events

If you can’t be a speaker at a conference, it doesn’t mean you shouldn’t attend them. Every day there is a new event going on. You just have to find relevant ones to attend. Sooner or later, you’ll realize that people go to these events to meet other people.

Some of the people you will meet will be useless, but a small percentage of the people you meet will turn into business relationships and friendships.

A few years ago, I was attending a BarCamp in Santa Monica, and I met a guy by the name of Francisco Dao. After a few encounters with each other, we both thought it would be a good idea if he ran a conference series that I co-own. If you fast-forward to today, he has now made me hundreds of thousands of dollars, and he is doing so well that he now owns his own conference company.

You’ll be shocked to see what you can get out of an event, so make sure you start networking on a regular basis.

Big marketing idea #14: Talk shit

The good part about having a blog is that it gives you an audience that you can communicate with. When you tell them something controversial, they’ll start spreading it on the web.

My first company, ACS, provided marketing services. When I saw companies that could use our help, I wouldn’t just reach out to them. I would write a blog post on how they are messing up.

In 2006, I wrote a blog post on Like.com and what they are missing in their marketing efforts. Quickly after writing the blog post, I got a call from the CEO who then hired me for a consulting engagement. After I realized how effective this strategy was, I also did it with Yahoo and a few other big companies.

Every time I did it, I had over a 50% deal closing ratio.

Big marketing idea #15: Give away the farm

Talking shit about a company on a blog is one way to get new customers, but another way is to give away the farm. Similarly to the strategy above, I used to email companies and tell them in a step by step format everything they needed to change on their websites to get more traffic.

Many of the companies I emailed didn’t respond or hire me, but the strategy was effective nonetheless. I was able to lock in companies like TechCrunch and do all of their online marketing.

By helping popular brands like TechCrunch, I was able to leverage their names to get more customers.

Don’t be afraid to email companies and potential customers that you think you can help. What’s the worst thing they can do…ignore your email?

Big marketing idea #16: Ask for referrals

Do you already have customers? If so, have you asked them for referrals? It’s a pretty effective approach as long as your current customers are happy with you.

Look up your current customers on social sites like LinkedIn and see who they’re connected with. If you think someone they know can benefit from your product or service, ask for an introduction.

You’ll be surprised to find out that only a very small percentage of your customers will not be willing to make an introduction. If a large portion tells you no, it means that you could be doing a better job making them happy.

One company that has gotten 5 or 6 referrals from me is Digital Telepathy. They provided one of my companies, Crazy Egg, with a new design. After they did a good job, they asked if I knew of any other companies that would be interested in their web design services, and I was gladly willing to make introductions for them.

Big marketing idea #17: Leverage YouTube

Not only do videos now appear in search results, but you also can use them to show how good your products actually are. Blendtec has done this for years, and it’s been effective. They don’t just claim that their blenders are powerful, but they also show you by blending things like bricks, iphones, and other cool devices.

Some of their videos have gotten over 3 million views, and, more importantly, the company has been able to sell thousands of blenders because of these videos.

If you can come up with something creative like blending iPhones, you can create viral videos. Good content spreads like a wildfire on the web and even television. The Blendtec guys have been on the Tonight Show with Jay Leno.

Big marketing idea #18: Offer steep discounts

Groupon and Living Social are able to drive thousands of sales for any product or service. It can work for you too, assuming you give a really good deal.

Earlier this year, a buddy of mine launched a concept called Tomato Battle, in which thousands of people get together and throw tomatoes at each other. When he launched the event, he was charging fifty-nine dollars for a ticket, and his goal was to get a bit more than two thousand attendees.

In order to fill the event, he reached out to Groupon and Living Social. The companies promoted the event to their email lists at a price point that was around 50% off. Within days, he sold over one thousand tickets on these group buying sites. After the deal closed, the people who bought tickets told their friends, and those friends went directly to the Tomato Battle site and bought tickets at a regular price.

If you can come up with a price point that benefits you as well as the group buying companies, you can make a lot of money and gain access to a whole new set of customers.

Big marketing idea #19: Have exceptionally great customer service

One of the easiest ways to increase the lifetime value of your customers is to offer exceptionally great customer service. For example, Zappos will automatically upgrade your shipping to next day air every once in a while. And it also offers a 1 year return policy with little to no questions asked.

By providing exceptionally great customer service, you will not only make happy customers, but you’ll have customers who will continue to come back. In the short run, this may end up costing your company a bit more money, but in the long run you’ll see the benefit because each customer will not only spend more money with you, but they’ll tell their friends about the great experience they had with your company.

Big marketing idea #20: Get press

The more people talk about your company in a positive way, the more people will come to your website and check out what you are offering. The hard part about press is getting the attention of the major news outlets.

But it is easy to get the attention of blogs. One way that I like to get press is to email bloggers asking if they would like to interview me. Although that sounds silly, a small percentage of the bloggers you email will say yes.

For example, Search Engine Journal interviewed me because I emailed them asking if they would be interested. They said yes and sent over some questions. I answered them and emailed them back. Within days, the interview was published, and it drove a handful of customers to KISSmetrics.

Don’t be shy; ask bloggers if they would be interested in interviewing you. What’s the worst that can happen? They’ll say no.

Big marketing idea #21: Pay with a tweet

If you want more customers, then entice people to promote your company. Simply Measured does a great job of this by letting you sign up for free if you tweet about their product. As more people tweet, more people come to their website and sign up. Once you are in their system, they get you hooked onto their software and they upsell you on their paid plans.

Start thinking outside the box. Free users can market your company for you with a tweet or a plug on Facebook or any other social site. You just have to be willing to ask them for a plug on these social sites, or else you won’t receive them.

My business partner and I did something similar on Crazy Egg recently, and it worked out well. Instead of asking people to pay with a tweet, we asked customers to tweet right after they signed up.


Marketing doesn’t have to cost money. It just requires creativity. If thousands of companies, including me, were able to succeed without having a big budget on marketing, you can too.

The trade off is simple: if you aren’t willing to spend big bucks, you will have to put in your time and energy.

Do you know of other big marketing ideas for small marketing budgets?

P.S. If you have a small marketing budget and need help with marketing click here.


  1. Neil you were posted around 5 different blog posts in one post it simply awesome to read your craziness for web marketing cheers bro 🙂

  2. Fighters Marketing :


    Once again great info. You literally can expand the list into a blog with each item being the topic.

    Awesome work…you always give me great and very useful info.


    • Agreed, I could break out each individual idea into separate blog post, maybe i’ll use that in the future. I appreciate the kind words, glad I could help.

  3. Great stuff, there is enough ideas on Quick Sprout to promote the crap out of your business. Some of the stuff like the first 2 are so basic but they work. Some real solid examples.

    I’ve been seeing some people crushing it with traffic through linkedIN joining groups and private messaging members (giving) and joining in discussions.

    • Definitely, glad you found it useful. I agree most basic things work, simplicity typically is key. Also, it’s always a good idea to network as much as you can. So it is possible joining in on discussions could provide you with new connections and higher traffic.

  4. Neil – As usual, you are right on. So many approaches that one can take. I especially like #15 where on gives away ideas and steps a company can take to improve their web business and readership. Thanks again.

    • Thanks, really appreciate it. There definitely are many different approaches one could take in this. Glad you found it helpful, it’s always a good idea to put yourself out there. Even if you are ignored because eventually you will get your break.
      All the best.

  5. Great ideas… and great name too.

  6. Good shit, not bad for a brown guy

    • ROFL. I appreciate the sarcastic comment… especially after I included you in the blog post. 😉

      • Hey I’m just using rule #1, comment on popular blogs 🙂

        • Enjoy the link love!

        • I think you used #14 this time 😀 Sometimes is better to be onest and you will receive more positive results.

          • Yep, you have to tell people what they don’t want to hear sometimes.

            • Many people prefer sincerity because they can correct themselves if they hear the truth but there are people that don’t like to hear the truth because they feel offended. You can’t be sure how a person will react.

              • Very true. You never know how someone will react. So really the only thing to do is to be honest and then explain why. If they are still bitter after then you did all you could and you will have to wait it out and see if they come around.

                • In the Zone Delivery provide healthy meal delivery services to your business meetings and also at home. The food is prepared under totally hygienic conditions and delivered on time .

                  pls like this….:)

        • You and Neil might have a personal relationship which might give you the freedom to call him a “brown guy” but you cannot in a public domain say “not bad for a brown guy”. I find this comment absolutely offensive and downright disgusting.

          Please keep your backward bigot relationship between yourself and Neil

          P.S Your post was extremely useful. Thank you Neil.

          • OOOh please! Just relax. Why do so many women (and some men too so now don’t accuse me of being anti-female) look for reasons to be offended when men can actually break through the “bigotry” as you call it and by making light of it in a purely sarcastic manor when actually showing nothing but “the love” for one another. It’s you yourself that put the negative connotation to the “brown” comment when there was absolutely nothing negative there otherwise. I am a man that does the laundry, cleans the house, cooks dinner for my family, has gay friends, straight friends, religious & non religious friends, take care of my 6 month old baby while my wife is at work until I go to work in the late afternoon… Humor and making light of ones self can be a powerful tool in eliminating the bigotry that I too despise! Don’t empower the words with negativity and they will cease to have a negative effect thus removing them as a tool for those that use them to cause harm. Besides…haven’t you learned that guys that like each tease each other. It’s actually a sign of respect and friendship. The politically correct movement is over!!! Words ONLY have the power we give them. We are evolving…keep up!

  7. Another idea I’ve been thinking about lately, I think there will be big potential to leverage youtube videos on social video sites, like Chill.com and Shortform. By setting up you own channel, you can then engage with, get insight from, or make stars of your customers in real time.

  8. Pratik Dholakiya :

    Great article Neil,

    How long does it take you to write this long content? I get inspiration to write for my blog as well on a continuous basis.

    • Glad you liked it. It takes around 6 hours for me to create this length of content. Great, I hope my informations helps you out.

      • Wow that’s impressive! 6 hours is more time than I would have thought you took. This is an awesome article though with lots of great ideas! Ive learned alot from you over the past few months. Your ways of getting links and building a brand are definitely key.

        #1 is a great strategy! 😉

        • Thank you. Yep, it takes about that time to produce the content I am satisfied with. I also go over it a few times before I submit it. Glad to hear it. Those things are key for sure, without it you won’t get very far.

  9. As always, I love your stuff Neil.

    You’ve listed enough action items for any entrepreneur to keep busy for the next year. By only taking action on blogs and forums they’ll mold themselves into experts.

    Thanks for adding more to my already full plate 🙂

    • Thanks, I like to be thorough with the information I provide. I agree, you won’t get anywhere if you don’t take action. Enjoy the extra helping. 🙂

  10. Hello There,

    Thanks for wonderful tips for blogging.

  11. Make videos and blast them out with treafficguyser. Make sure your branding is visible on screen. Put a link back to your original YouTube video in the description. Always use http:// in your links to make them clickable. No need for html. Watch your YouTube rankings sky rocket!

    • Definitely all good ideas. You always want to make sure branding is clear and you add enough links. Thanks for the insight.

  12. I like your point about it taking 6 or more months or more to gain traction with social. Most people expect it to work overnight which it doesn’t.

    • Yep, anything worth while takes time. If you aren’t willing to invest the time, there is no point in even signing up to those social sites.

      I personally have been using Twitter and Facebook for years and I didn’t really see the big benefit until 2010.

    • The exception to that, that I have seen, is when other people write about you on facebook, as in #16. For example, if they have a great experince, or book something they are looking forward to, and they share your link.

  13. Harleena Singh :

    Great ideas Neil!

    I have been following a few things mentioned above, but there is a lot that I still need to learn and do as per your list!

    Thanks for sharing and letting us all know 🙂

  14. Great info!This will definitely come in useful for those involved with Internet marketing. Thanks for sharing.

    • No problem.

      If you try out any of the tactics in the blog post, I would love it if you could come back here and leave a comment with the results. The more data we all have, the better. 😉

  15. sam @ goa carnival :

    Hi Neil,

    Great post all point from #1 to #21 are awesome but i like #1 and #6 form these Both options work really very well for better response in online marketing if we will leave comment on another blog post then this option might be gives to us many back links and we know very well how important role of Social Media sites these all sites will give to us much huge number of traffic for better productivity.

    • Well when you leave a comment on another blog, don’t focus on backlinks as most of them are “nofollow” links. Sometimes blogs have a “top commentors” section like Quick Sprout does so that the links pass some value, but it is rare.

  16. Shilpi Singha Roy :

    These tips are extremely beneficial. These are things that anyone can easily do to improve any business . Thanks Neil for the share…

    Online Business Virtual Assistant

    • Thanks,
      If you are willing to learn and take help where you can get it, improving a business will be easier to do. I Hope you will use what you learn to improve in any business you are in now or will be involved in, in the future.

  17. Wow, Neil, rather than reading all of this on 20 different blogs, you put it together into a monster of a post. I like your mentality of encouraging people to be kind of… well, cocky, to get results. All in good humor, of course, but it’s true. If you want it, work for it.

    • Yep, took me sometime. Good point, but I would say confident rather then cocky. Having confidence in your product & business will yield positive results. People usually are encouraged by a strong self-confidence and respond well to it.

  18. First of all i want to say thanks to you Neil. Great post because suffering to make popular my website. Your blogs are awesome, from last 5 days i am continuously reading.


    • No problem.
      I agree, it can be difficult for a while to build a websites popularity. Keep learning from what you read and it will help your website grow in the long run.

  19. Hey Neil,

    Thanks for sharing this value packed post.

    I hope to be able to implement some of these strategies for my ventures. I know that KissMetrics blog is hosted on a subdomain but what is better – blog.domain.com or domain.com/blog – as per you and why?

    One thing I have learnt from you is that giving value is always good. I think it is good for business and even better for soul.

    It was great to have you contribute to NoIdling book. I have a new project in works and will reach out for your inputs in sometime. Keep on inspiring and sharing your wealth of knowledge …. you are for sure a BIG DEAL 🙂

    • No problem.
      I would say it just depends on what you want. I suggest you consider your options, and do a cost benefit analysis.
      I would have to agree it is definitely beneficial one way or another.
      Definitely feel free to contact me agin with any questions. Thanks for the kind words.
      All the best.

  20. Track Your Bucks :

    Pure gold, as usual. I have a dumb question, though: how do I claim a location (going local) as you suggest in #5? Can claiming a local site in any way affect search rankings outside of that local site? Thanks for the great post!

    • I appreciate it,
      I suggest you go to Google Places then Business to claim your location. And yes, locations do affect search rankings outside of the local site.
      You can also go to www.getlisted.org.
      Best of luck.

  21. Ashish | Hammer & Mop :

    Idea #22 is to reply to each & every post? 😉
    But an awesome article nonetheless.

    • Absolutely,
      It is always a good idea to respond to those who read and comment on what you provide. Seeing how they respond to your content will allow you to learn even more, by communicating and connecting. I sometimes learn a lot from those who comment and then make good connections from it, from time to time.

  22. By far one of the best and most useful articles I’ve read so far. I will definately be using some of your suggestions. I’m glad to have come across your blog and am looking forward to learning more from you. And here I am starting with replying to other blog posts. 🙂 I know that is one thing I would love to have more time for, but I think since I’m focusing my efforts more locally, I’ll have better luck with local message boards rather than more global blogs.

    • Thanks,
      Glad you found it useful. Great to hear it, If you find a blog that is useful to you it is always a good idea to comment and interact. Everyone has their own preferences and it looks like you have found yours, but I would say making extra the effort to comment on both could benefit you in the long run.

  23. I never imagined such cost effective ideas exist, great work Neil.

    • Glad it helped. The ideas are really a great way to try and help you increase productivity without spending to much money. I hope you were able to get use out of them.

  24. Once I started commenting on blogs, my traffic started going up. Amazing what these little comments can do. 🙂

    • Definitely,
      Interacting through comments can always be beneficial. I agree, It is amazing what little things like comments can do. Glad to hear you were able to increase your traffic, I know I always appreciate the comments I receive. 🙂

  25. Niladri Chowdhury :

    Super Duper article Neil.

    Reading you blog is like learning from an expert marketing wizz and the best part is one don’t need to PAY for it.

    Thanks a lot for sharing these wonderful tips

    • Thanks,
      I appreciate it. I definitely agree, it is nice to find information that you can use without having to buy it. Glad you enjoyed it, hopefully you found them useful.

  26. Thanks for the free tips. It’s refreshing to find information like this. It gets you thinking again!

    • Definitely,
      Glad to hear it, I hope it has got some of your creative thinking going! It’s always productive to keep your mind active.

  27. Whole Body Vibration :

    #14: Talk shit.

    Niel is an idiot.

  28. I always enjoy and learn from your post Dud !!

  29. wonderful tips…tx for sharing Neil

  30. Almost all tips mentioned involve no money, just efforts. What would be your “21 Biggest Marketing Ideas for Small Marketing Companies who are willing to pay some amount” 🙂

    • Good point.
      It’s just I know a lot of people don’t have too much money when they are first starting out.
      Thanks for the suggestion though, maybe i’ll do another blog.

  31. Its a nice collection of tips Neil, I forget to appreciate you. Great Sharing of knowledge.

  32. AngelInvestor8 :

    Neil, you’ve included some great suggestions, including #18, which still counts for a whole lot offline, even though most of us do live online.

    • Definitely,
      I too live on line. It is important though to constantly be productive even when you eventually get offline.

  33. Neil—really really good advice. I have been asking for these very things for a long time. Great advice. Thanks much!

    However a couple of nits.
    Online marketing is only “free” if you are a sole proprietor. And then really what is one’s time worth? It is very time consuming done right. No dollars spent. True. But time. Yes.
    And if a small company has staff that does this type of thing, well it goes without saying their time is NOT free.

    Also, I did go to several links you mentioned. Every time I did it took me off your page. That may be my fault. But thought you’d want to know. I was expecting a separate pop-up window.

    But this blog is worth keeping and following many of the tips. Thanks again.

    • Thanks,
      Glad I could help. I appreciate the insight, true it will accumulate ones’ time and time is always a valuable thing.
      However, once you spend your time on creating something of value and marketing it, the results will be well worth it.
      Hopefully by then you will have enough money to have help with such time consuming things.
      Thanks for letting me know, I appreciate the suggestions and hope you were able to benefit from what you read.

  34. Rudolf F. Vanek :

    Great post: I really enjoy your blog.
    Rudolf F. Vanek

  35. Simple yet powerful ideas, Neil. I loved #15 and that can become even more powerful combined with #16! I’m already thrilled by the return rate we can get! Thanks for that!

    • Thanks,
      It’s definitely a good idea to combine more then one tactic you find useful, in order to get the highest return rate. You should definitely begin to see an increase in productivity, after putting what you learned into use.

  36. Nice info, Neil.

    I love to have great experience on marketing and I think you got too much up your sleeve. Just got a post idea from your post and felt to say thank you.

  37. Hi Niel- Thank you for all the great marketing advice. I have been working on my website for the past year: www.silverjewelry-sterling.com and have now just starting writing blogs. I just wrote my second one, but I am not sure if it is a-what you would call, a true Blog. http://www.doubledragonjewelry.citymax.com/silver_jewelry_blog/2011/9/Double_Dragon_Jewelry_September_2011_Jewelry_Blog
    Do you have a site that I can go to that can give me great tips? I am finding the information you are sending me the best yet in helping me to go farther and better. Cheers

    • Certainly,
      Sounds like you have been working hard. I think the blog is a good idea too.
      I’m not sure exactly what type of site to suggest, because I don’t know what type of information you are looking for specifically.
      I would say search around and find blogs that you like and look to other sites they link and mention.
      I’m glad my information was helpfully to you. Keep up the hard work!

  38. Neil, this is exactly what I need for my one man photo studio. Now I just have to “translate” this into photography language 😉

    • Definitely,
      Most of the tips are easily transferable to almost every business. Glad you found it helpfully in your line of work.

  39. And I need to remember to fill in the website :p

  40. It is amazing that with your tight schedule you still find time to write these long comprehensive posts! Something to be inspired by!

    Thanks for mentioning MyBlogGuest by the way!

    • Thanks,
      I agree, it is time consuming to write detailed articles. But if you don’t produce the best content you can then the success of what you do will be equally as lacking.

  41. Awesome! We are getting ready to really focus on our marketing. This guide will certainly be used as we work on it, and I will definitely be telling others about it. Thanks Neil!

    • Great,
      Marketing is definitely something you want to focus on.
      You could produce the best information, but without marketing it is not likely very many people will get to see it.
      I appreciate it, and glad it was helpful.

  42. brad @ gaintraffic :

    Another awesome post.

    You kind of touched on it with the conference gig but I would love to hear more of your thoughts on joint ventures. That is another cheap way to market.

    Thanks again. Keep rocking it!

    • I agree.
      Thanks, for the suggestions. I’ll look into giving more information on the subject.
      I always keep it rocking! 😉

  43. David | Knowledge and Investment in Africa :

    Jeff I had the very same idea earlier in the year, fortunately or unfortunately I was involved in my own Start-up, as my link suggests…really cool idea Jeff. go for it.

    I guess Neil is right, once again!!

  44. Hey Neil,

    I was trying to use Hootsuite’s “Hootlet” shortcut with Chrome, which normally works to post this blog post to my social networks all at once. I tried several times to get it to work to post to FB correctly, but it kept bringing up “sign up for the 13 business mistakes” and wouldn’t post correctly. Don’t know if this is a “real” issue for the Quicksprout community using Hootsuite, but thought I’d let you know of the issue.

    • Hmm, that’s odd you should probably contact Hootsuite’s customer service rep and find out what the issue is. Strange, Let me know if you don’t get it worked out.

  45. This is gold, my favorite blog post from you yet. This helps me out a lot knowing the ‘hows’ of providing online marketing services.

    Great post, thanks a bunch!

    • Thanks,
      I really appreciate it. I am glad it was helpful.
      If you have any questions ever, i’ll be more then happy to answer them.

  46. Mike Illenberger :

    Thanks Neil! This is exactly what I needed today.

  47. Konstantina Drakou :

    Neil-this is such a great article! Thank you for sharing all this useful info! I am not sure how these could apply to a freelance translator, but I have printed it out! Hm, food for thought! Thanks again!

  48. Very well done article – thank you for writing it!

  49. Great post, Neil.

    Another suggestion for web-based products is to post links in web directories. There are lots of web directories that don’t charge a fee to post your site. I’m working on that right now as one of the ways to promote my product and so far it has brought some traffic.

    • Thanks,
      Good idea, I agree.
      That could be a useful way to increase one’s traffic in order to promote one’s product.
      Thanks for sharing your thoughts on the matter.

  50. Great list – especially love the free audit approach – which is very effective, the other is to just provide free seminars to customers directly at no charge at their workplace -that way you can show off what you can do and more often than no they’re also give you referrals if they themselves don’t sign up.

    • Definitely,
      Those suggestions are all good. Thanks for that.
      I would always recommend showing off your skills when you can.
      It will definitely get you noticed and like you said possibly some good referrals.

  51. Getting more and more famous will bring you business. Being famous doesn’t mean that you forget your work quality.

    • Definitely,
      I agree with everything you said.
      Fame may bring you attention, but quality work will get you business.
      It is always a good idea to use every asset you have to your advantage.
      While still producing valuable work.

  52. Neil, I stay in jaipur and tried a couple of businesses but failed, could u plz suggest me smthing from ur field which can help me at least earn my bread and butter, I had done BE (IT), MBA in Operation , i think i m good in management but this is now proving wrong, really need support, i have tht energy but need a spark which is lost smwhere, could u plz suggest me smthing, smthing in IT or marketing or in manufacturing, or sm new idea, i have investors who willing to invest, but missing ideas NEED SM HELP , thanks ,if possible reply on my mail plz , GOD BLESS ….

  53. Hi, nice post, but I liked the RSS below post trigger the most. Is that a WP plugin or is it handmade?

    • Thanks,
      It was something I created, it’s easy just go to the WP panel and find make your own customizable RSS trigger.

  54. Vidya Sury, Freelance Writer & Blogger :

    Very, very kick-ass post. Proving yet again, the best activities are the simplest ones. What I love most about this post is that ALL the tips are immediately do-able. I know you’re going to feel a deep sense of deja vu, Neil, but have I said before that you rock? Then am saying it again. Neil, you rock. Keep sprouting!

    • I appreciate it.
      Agreed, the best tips are typically the simplest. I am glad you were able to utilize what you learned form this.
      Maybe a slight feeling of deja vu…. thanks again.

  55. Fantastic post Neil. Your ideas are clear and actionable. Just retweeted it!

  56. Excellent post! Thanks for putting it all together. I’ve been invited to a couple of online networking groups, which would fit very nicely for anyone who pretty much lives online or, as in my case, whose target market is geographically a long way off.

    • Certainly,
      Sounds good, network as much as possible.
      Especially when you’re marketing to a group out of your geographical range.

  57. Wow great thread book mark it, here lots of tips and information about seo thanks pal for sharing very help full for me!!

  58. Very nice to see all this useful infor compiled into a single article. Now I start taking the steps and see what Google Analytics has to say :- )

  59. Malignant Hypertension :

    I saw ” talking shit ” being refered in another post too…lol…looks like it is pretty effective..:P

    • Definitely,
      It can be quite an effective tool, when used appropriately.
      Try it sometime and let me know how it works out for you.

  60. Malignant Hypertension :

    Hi, nice post, but I liked the RSS below post trigger the most. Is that a WP plugin or is it handmade?

  61. I think all of the above are great ideas… Im going to make sure try them all.. Thanx! 🙂

  62. António Ferreira :

    Neil, you’ve done it again. Pure 24k gold. This post is going to save me a lot of money, but never hard work. Well, that’s what we like!

    • Absolutely,
      Thank you for the encouraging words. It will certainly save you some money, and yet still get you productive results in your business.
      That is definitely what we like!

  63. Great post, Neil

    I started with the football portal project in 2004, he led about 30,000 visitors a day.

    I have never converted into sales that website, I still 20,000 visitors a day but I decided to start earning.

    Today I started the project results Free (www.risultatigratis.com / .it) and 65% of the work. I started selling my software for football, and earnings are very satisfactory.
    I have to open the risultatigratis.it blog, I’ll do this as soon as possible.

    Trial results has only 2000 visitors per day, the website is SEO optimized and spent little money to do everything. we’ll see how it goes;)

  64. Melanie Kissell :

    When I see people like Ann Smarty and Joseph Putnam in the comment thread, I know I’ve landed on a winning post. 🙂

    Anyone’s eyes who set on this post, Neil, need look NO further for budget-wise marketing strategies. You’ve hit all the highlights and I appreciate the people you’ve highlighted in your examples, as well.

    Thanks for superb tips for marketing on a slim budget!

  65. Very informative and great post Neil! This week I was actually looking for how to promote my new blog http://ProThoughts.com and your this post is just in time 🙂 many thanks!

  66. Neil you must have read my mind. My latest blog post is on a similar topic. The only difference is that your post is about three times longer than mine.

    • sell used textbooks :

      I only read about 2 to 3 blogs a day — Neil’s blog is one of them, because he is very, very thorough (something I appreciate). I never finish reading one of Neil’s articles without feeling he’s covered the topic thoroughly.

    • Cool,
      I have heard before great minds think alike. 🙂

  67. This is so timely for me.
    I really appreciate the many different options you give. It allows me to personalize my choices and while I’m not able to do them all simultaneously right now it’s something that I am able to work toward a little at a time.
    Many thanks. Shared with my fellow small business entrepreneurs.

  68. Niel,

    Great a post, the ideas you’ve listed that I’ve done have all worked. Blog comments are so powerful. I left a comment on Joel Gascoigne’s blog, and suddenly I get a load of new email opt ins for my startup, who also engage through twitter. Sweet! Oh, and it took about, hmm, 10 seconds…

    • Yep.
      Commenting will get you out there and help make connections.
      Thanks, I agree it takes a small amount of time, yet can make a huge difference.

    • Rent College Textbooks :

      That is really impressive you were able to get that kind of traffic after such a short while. Do you follow him a lot or is it a blog you just found randomly?

  69. This is one of the excellent post I read till now. Above mentioned marketing ideas not only help to get prospective clients but free back links as well 😉

  70. Neil,

    What script/code/plugin do you use for the email capture “lightbox” ?


  71. Web Design Resource :

    “Does Google PageRank Really Matter?” this was your blog where i had asked you about “how do i get back links?” .In this article i got details of my question. Now all clear from my side , Thanks Neil 🙂

  72. I would add a/b testing, with tools like Google Website Optimizer you can figure out what customers respond to and use what you’ve learned in other marketing. For example, if you figure out that one particular headline converts 50% more than another, you can use that same or similar headline in all the ideas you talked about, guest posts, YouTube videos, title for a talk at a conference, etc.

    • A/B testing is great and I constantly run tests for my websites. But I would survey your visitors before you start the a/b testing so you can figure out their objections before you start making changes.

  73. sell used textbooks :

    The “speaking” suggestion is one that is hard for me because I’m not a public-speaker type. Did that come easy for you? Or did you just start speaking because you had to do it, and then it became more natural for you over time?

  74. Skip the consultant and just follow this list. Nice work.

    • Well, consultants are good to. It is just hard to hire them when you are first starting out as money can be tight. 😉

  75. write post cards to every village.find names from some directories.or contact some courier companies to deliver your marketing message.when it is bulk, they may give concession.

    • Bulk stuff works very well, but it can be costly. For example post cards can add up if you are sending out hundreds of thousands of cards.

  76. Hey Neil, Like always the post is very informative and would be of great help for enterpreneurs like me who are trying to improve their SEO ranking 🙂

    • Thanks Richa! Make sure you don’t just focus your marketing efforts on SEO as things like social media marketing are very effective too.

  77. Adding an affiliate program is an awesome idea!

  78. Hey Neil,

    I’ve been following your blog for a while but never actually commenting on it (I don’t know why) but I think today I feel really obliged to heap praise on this post because everything on it is spot on! So well done! 🙂

    Also, just to add another one and I don’t know whether this has been mentioned or not in others comments, but to create giveaways to people and ask them to link to your site to create social buzz is also an effective way of marketing your brand and products.

    Anyway, keep up the good work man! 🙂


    • Thank you for commenting. The more I get, the happier I usually am. 🙂

      Giveaways can work well as long as you are giving stuff away to loyal customers. If you give it to random people you won’t get a good return on investment.

  79. These are some great ideas. So simple, yet super effective. I now have a post that I am definitely going to keep referencing. I like the one about the Tomato Fight! I think my small town should have one, just have to think of a good space. Thanks again!

    • Yea the Tomato Fight guys are really smart. Leveraging Groupon and sites like that is an easy way to bring in thousands of dollars in revenue.

  80. working affiliate programs that pay :

    Newbie in affiliate marketing here! I am just done looking at your posting and I fairly enjoyed it. I had a couple of doubts in the starting of the post though, but I held on reading and I am glad I did. Good entertaining posting, blogger! Maintain posting and I am going to undoubtedly be returning shortly. Many thanks and best regards.

    • Hopefully you’ll implement a few of these ideas. And once you do, feel free and come back and let us know your results. 😉

  81. melbourne internet marketing :

    I think the ideas/topic could really expand to be a great marketing book. It will take a lot of writing though. Glad I read this. True, these are ideas to really start or improve business.

  82. perth internet marketing :

    Most of the ways mentioned here happened to be just at our fingertips (social networks, blogs, message boards etc). All we need are computers and the internet. Such powerful tools. That don’t make it easy though. Thanks for the tips, Neil. I really like the way you write them.

    • The shitty part about computers and the Internet is that in certain countries it can be costly and hard to obtain. 🙁

  83. Parenting: The First 12 Months :

    Thanks for this. I had forgotten how useful message boards are, and very interested in finding out more Timothy Sykes.

  84. Thats really a great information Neil. You have sharedlots of tips and information about seo. thanks a lot for sharing. Its very useful for all of us.

  85. Neil,

    Big marketing idea #1. Comment on THIS blog!
    You are very influential and are of great assistance to all would be IMr’s.

    I love all of these ideas and have found that #7, Guest Posting has been very fruitful and creates interaction with new, and better, brains.

    Thank you.

    • Nice, glad to see you are taking my advice. Thanks for the kind words.

      No problem, always happy to help. You can get a lot from the connection you make. Keep up the networking!

  86. Guest post. I am still not convinced about this idea. if i have a very Good article about any thing why should i not post on my blog and market if like crazy. The same may be not fit in the big blog like your and may be washed away in a week. If my blog does not contain useful information for my reader, then in my opinion guest post will not able to create the desired impact. If i am wrong, Please correct me.

    • Guest posts are a valuable way to reach out to a larger audience. Every blogger has a certain community that frequents their blog. There are certain segments you will never reach unless you step into their world via a guest blog. If you still don’t agree stick to what works best for you. Not everyone has just one way of doing things that work best for them.

  87. I used to follow all these steps except “message board ” I haven’t heard it anywhere, I will try this out…

    • Many of these steps are ones that people already practice. Definitely do try it and see if it works for you. I hope it does.

  88. Hello,
    Please make your links to be opened in a different window. It would be so easy for us to go back to your text….

  89. Thanks Neil,
    just what I need for my new small website advice business.

    #15. I did a detailed website review for someone I knew was looking to improve their google ranking without their prior knowledge. I got a phone call the same day. He seemed impressed with the effort I had put in and I have “definately got my foot in the door” for his ongoing seo, so thanks for your advice. Just need to work out how to close the deal now!


  90. Hey Neil thanks for sharing such an great marketing ideas. I believe that all these marketing ideas will definitely help the business to grow and to gain a good profit too. But one thing is very necessary while implementing all these marketing tactics, it is necessary to have patience, because it will take time.

    • Whole Body Vibration :

      I agree only a few of these at a time can be implemented.

      • It’s important to not try and do everything at once or else it may not get done well or at all. Do what you can do well and get to the rest when you completed what you have started.

    • Definitely, I agree. Patience is something that will greatly benefit you in business and life in general. Thanks for the added insight.

  91. Much appreciated for the information and share!

  92. Great post and some really good ideas for marketing on a shoestring! Thanks!

  93. Whole Body Vibration :

    This is another great post I miss Niel, Thanks for the insight into how you think.

  94. Neil.. you always have great ideas about building links and getting your name out there! Ive used many ideas you have given over the past few months. Now its time to up the work load and try out some of your other ideas like YouTube and press releases.

    • Thank you, I hope they worked for you. Interesting thought, i’ll definitely consider doing that. Thanks for the suggestion.

  95. I think link building is the hard part when it comes to create a good website and get traffic .
    Commenting on competing blogs seems to be the best ideea of all , i have a new blog related to travel and i want to rank higher on my keyword so after reading this post i will go and comment on frommers blog because i saw that they have lots of people digging for budget travel tips .

    What do you say ? Is this a good thing to do ?

    Thanks a lot for your post , seem to be the best information on how to promote an website.

  96. neil really your post is awesome. I cant’t explain that how much it helped me. its a UN valuable post you should charge for this post. great keep it up.

  97. anukant @ MLM SOFTWARE INDIA :

    Neil i really don’t know whether all the above tech will be useful for me or not but surely i will be utilizing all these techs….and definitly i will tell u if i will get benefit out of it….

  98. Realy liked your post. even if i can not use all of them since my webshop can not do all the things you wrote.

  99. Another idea I’ve been thinking about lately, I think there will be big potential to leverage youtube videos on social video sites, like Chill.com and Shortform. By setting up you own channel, you can then engage with, get insight from, or make stars of your customers in real time.

    • Nice, try and see what you can make with that. Ideas are the first and most important step in the process of creating a business or product. Everything starts with an idea.

  100. john@web design london :

    I would like go with Tactic 7 its an good marketing idea

  101. Windows 7 Anytime Upgrade Home Premium to Ultimate key :

    I like the helpful information you provide in your articles. I will bookmark your weblog and check again here frequently. I’m quite sure I’ll learn lots of new stuff right here! Good luck for the next!

  102. Great ideas that help a marketer do a great business. Thank you 🙂

  103. Magnificent goods from you, man. I’ve understand your stuff previous to and you are just too fantastic. I actually like what you have acquired here, certainly like what you are stating and the way in which you say it. You make it entertaining and you still care for to keep it sensible. I can’t wait to read far more from you. This is really a tremendous website.

    • Thanks, happy to hear it. I’m glad you enjoyed it. I hope you do come back and keep reading. I appreciate the nice things you said.

  104. Blog commenting is the best way to increase page ranking. One more things is to guest post on high pr blogs btw thanks for sharing

  105. Nicolle Novacek :

    I just seriously prefer what we should post in this article. Very new not to mention wise. A single challenge though. I’m running Internet explorer with the help of Debian not to mention components with the existing page layout products would be a bit wonky. I just know it’s not really typical developed. Yet still it’s something towards retain in view. I just trust that going barefoot can guidance not to mention always keep in the main good penning.

    • Definitely,

      Thank you. Interesting choice, I would say trust your instinct and sometimes things that are not typical have more to offer.

  106. Great stuff, with so many ideas on Quick Sprout I can truly promote my business. The first 2 ideas are so basic but they work. Some real great examples.

  107. This article is blue ribbon material as far as I¡¯m concerned. I haven¡¯t used my brain so much in years. This is very interesting content.

    • I appreciate it. Reading and learning is the best way to exercise the mind. I hope you do it often and come back and learn more. 🙂

  108. ครีมหน้าใส :

    Neil your post is really impressive. I cant’t explain how much helped me. your beautiful post that has to charge for this position. great!

  109. Neil.. Anyways you can write a post about guest posting and the best strategies on getting started with that?

  110. Thanks for offering up this article to readers everywhere. It¡¯s good information with a lot of hutzpah. You pack a great punch with your views.

  111. Maria Bielefeldt :

    My partner and I stumbled over here coming from a different page and thought I should check things out. I like what I see so now i’m following you. Look forward to looking at your web page for a second time.

  112. They thought they were getting a leisurely week on the beach, and ended up working 9 to 9 every day to keep the CyberCafe running.

  113. I would like to show my appreciation for your quality article. Your original content has given me reason to think about a lot of this information. Your writing style is original and engaging. Thank you.

  114. I believe one of your ads caused my browser to resize, you may well want to put that on your blacklist.

  115. Hi Neil,
    Thanks for the ideas, really help for a beginners like me. Success for your business

  116. I would like to thankyou for such an enlightening post. I dont by and large reply on blogs as I wish to lurk and read. However your style of literature is uncomplicated to understand, I love the fact that it is clear and to the point. I will make sure that I mail your blog to my acquaintances as I am certain they will not only like reading your post but also find it extremely instructive.
    Acheter vimax en France.2011AVEF

  117. No problem. Thanks, I hope you come back and learn more. If there are any questions you have I would be more then happy to answer as best as I can.

  118. Hey Neil,
    Great insightful post, I’ve just started my blog yday. To begin with i’ll be implementing #1,#2,#6.

  119. Number 14 (talking shit) is my favorite off the list. It’s always a risky venture, especially when you work for clients and not your own business, but it can definitely get people to notice you. If the shit talking backfires, how do you handle any reputation management issues that might come up? Offer immediate apologies? Just change the subject and start writing about neutral topics?

    • Definitely, it can be risky if you say something that crosses the line. You want to be carful the shit talking you do is in good taste and in humor. You would want to apologize if it seems you have crossed a line. Then continue on and move pass it.

  120. I do enjoy the way you have framed this specific matter and it does present me a lot of fodder for thought. On the other hand, because of what I have experienced, I simply just wish when other remarks pile on that individuals stay on point and in no way start upon a tirade regarding some other news of the day. All the same, thank you for this exceptional piece and whilst I do not go along with it in totality, I respect the perspective

  121. Good stuff – I’m going to use a lot of the ideas to try and promote our website. I’ll let you know how it goes on here.

    • Thank you, please do let me know how it works out for you.

      • When you add comments to blogs and forums – such as this – and you enter the website URL – this gives you a backlink – but is it not the anchor text that is the important thing to help your seo placement?

  122. These ideas sound like crazy and only a person who has experienced and lived these could tell the things as intimately as you. I started an SEO Agency recently and I am sure your CRAZY marketing ideas will help will me publicize my services and offerings. Your post here http://www.seomoz.org/blog/7-lessons-learned-from-running-a-seo-agency-14225 . I liked this post very post Neil !!
    Keep sharing your nuggets of knowledge these are practical and powerful.

  123. Alex @ Easy ways to make money :

    Writing beginner’s guide is really is a good idea Neil. I’ll suggest this one to my partner, his the one in-charge in our business website.

  124. Snowboard holidays france :

    One more interesting feature is GOOgle Plus Business Page, create & share it where ever possible. This is a nice concept by google over facebook fanpage, not as optimizing as google but is helpful

  125. Very useful article for me and all others without a hefty marketing budget. I will try some of them tonight even.

  126. website company :

    Marketing requires creativity too. It is not necessary to spend a huge amount on marketing to be successful. Of all the mediums today internet is the most cost effective. Referral clients and testimonials also help. If you want response in a particular locality for promoting your business, leaflets are highly effective.

  127. Yasir Khan Quantum SEO :

    You have given several fantastic ideas here. I’m going to try out at least 3 🙂 today.

  128. Matthew Ogston :

    Hello Neil – great article… which lead me to signup to your QuickSprout Traffic System, so the proof is all there that these ideas work!

    Did you know that when searching for ‘hyatt in seattle’ your other website (http://neilpatel.com/) is showing a default MediaTemple holding page?

  129. I came here from SEOmoz. This is a good list, although there is little that I don’t know. Anyways, Thank You Neil! We’ll think how to incorporate these strategies into insurance business.

  130. Frederik Van Lierde :


    I did a few of them you explained here and it worked.
    A few others Like Talk Shit I didn’t try out yet. I will try it this week and seehow that works.

    Frederik Van Lierde

  131. Jon Bennett :

    Some really useful tips, thanks. We’re getting straight on #1 and #12 hopefully we’ll be able to convince a few people we actually know what we’re talking about. #13 is probably our main method of marketing ourselves right now and it’s worked really well – we see the blogging commenting and question sites as an extension of this.

  132. shapes for kids :

    Really nice ideas and a complete list of to do things on a low budget!! 🙂 Once again it is hard to give any other idea that you have not mention before. I can add one idea that always brought me a lot of traffic. Add your website to Yahoo and Google groups on the theme of your blog/website and post interesting news about your business frequently on those groups. Totally Free method.. 🙂

  133. Hey great tips one of the best blogs i read in a long time!!! I am finding it hard because i have to deal with software do you have any advice? Thank you

  134. Online shopping :

    Whoa! Thanks for the marketing tips-jackpot. I should revise my marketing strategies after reading this article.

    Thanks a ton!

  135. hey neil,
    these are really great tips for all of us.these are really BIG ideas indeed. i will definitely adopt these.



  136. #8 has worked great for my business. Being able to show potential customers real-life success stories builds a lot of trust and confidence in what you have to offer.

    They take time to get, but they’re definitely worth the wait.

  137. Interkworks One :

    I wasn’t really surprised to find social user-engaging methods in some of these marketing ideas. It shows how important the social aspect of marketing really is. Your story about getting hired by Like.com mentioned in the idea #14 was pretty interesting.

    Thank you for a tremendous amount of insight. Keep up the great work.

  138. Hello,Great stuff, there is enough ideas on Quick Sprout to promote the crap out of your business. Some of the stuff like the first 2 are so basic but they work.

  139. Hello!,,Neil

    Awesome! We are getting ready to really focus on our marketing. This guide will certainly be used as we work on it, and I will definitely be telling others about it. Thanks Neil!

  140. Jignesh Rathod :

    Neil, you have summarized everything in this all-in-one article.
    But I do not agree that these tips are useful for small businesses only. In fact, big companies are already using most of these strategies. So anyway these tips are gems for everybody.

    School was never so exciting… yes your blog seems like a school. I am reading each article everyday and learning from them. Keep writing.

  141. Neil buddy. I can’t stop reading your posts. This post makes me want to call up businesses and call myself an expert lol.

    To all readers, you are insane if you don’t bookmark this page.

    Thank Neil

  142. loans for Small businesses :

    Hmm it looks like your site ate my first comment (it was super long) so
    I guess I’ll just sum it up what I had written and say, I’m thoroughly enjoying your blog.
    I too am an aspiring blog writer but I’m still new to everything. Do you have any points for beginner blog writers? I’d certainly appreciate it.

  143. ironing service london :

    Really awesome post loving it. we are new in online marketing. this post help us more.

  144. This design is steller! You certainly know how to
    keep a reader entertained. Between your wit and your videos, I was almost moved to start my own blog (well, almost.

    ..HaHa!) Fantastic job. I really loved what you had to say, and more than that, how you presented it.
    Too cool!

  145. Thank you for all the information it helped out a lot, gave me a good Idea on how to get my Business marketed, How to promote it and lots more so once again, thank you

  146. Christian @ RocketMill :

    I think this post is a great example of the work you have done Neil, 2 years on and this post still has such a great impression on people. For me, engaing posts through a blog is the best way to get interaction and attention from potential readers and buyers.

  147. Great points. But are these points in order of importance? and if they are, then having a great customer service should come at bottom of the list?

    • Neil Patel :

      NO, customer service is always atop any list. If your customers are unhappy you have no product.

  148. Hi Neil,
    I have a website running and all is going fine and now when its time to scale up, I can’t find any employee or team member. I am from India and I have nobody appropriate in my peer network.
    Can you tell me what to do. And please not LinkedIn again because I am unable to add any more connections.
    Please help,

    • Nishant, I think a good strategy if you haven’t considered it already is to offer people equity in your company. Again, that may not be the most ideal situation but if you determine it is possible it could work towards getting employees. It’s all about incentivizing people to work with you.

      • Hi Neil,
        Thanks for the reply and could you also tell me what is the right time to apply for adsense, like the minimum no. of visitors and pageviews to get a good CPR and CTR.

        • I usually try not to place any ads on my site unless I have at least 10,000 monthly visitors. That way I don’t irritate visitors while I am still trying to grow.

  149. Hi Neil,

    Really enjoyed this as we have recently moved online with our tailoring business.

    Whats your view on list building?

    • I love it. So much that I won’t start a blog without building a list first. Before I start a blog I do Facebook ads and give away an ebook in exchange for an email.

      It works really well.

  150. This was a great article! I’m contently looking for new ideas on how to get the word out, without breaking my bank account.

    I know an idea for small marketing budgets. Choose an advertising service that returns great ROI like my website does!

    Another idea would be to write something your an expert on, such as a tip list for wedding planning (or whatever). Leverage the attention your article gets by having you/your brand join the story.


    • Nick, thanks for the great tips. Best of luck to you with your advertising service. If you need any help with anything please let me know 🙂

  151. ravi janardhan :

    Hey Neil,
    Thought of writing a post on ‘marketing without spending’, that’s how I came across this awesome post! However after reading this post, I felt I can’t write a better post with my best efforts on this topic 🙁
    I can only link this within an apt blog post!

    Thanks for creating such wonderful content!

    • Ravi, I think with some time and patience you can definitely write an amazing post. Keep at it and let me know if you need any help 🙂

  152. Melissa Clarke :

    Hi Neil,
    Great tips and thank you for speaking in a language that I can understand!
    Wishing you a really nice day. Cheers!

  153. Hey, Neil.

    You made me sad now. I wrote a post in my blog: http://setprofitonline.com/affiliate-marketing-ideas-that-make-money/

    and I thought it would be helpful for my readers but when I read your post, you collected much more information. 🙁

    Thank you so much, and appreciate your great effort.


  154. Great info! I’ve added to my favorites list so I can refer back to it ..hehe

  155. The thing that has worked well for us has been case studies and white papers. The more detailed info you can have about a particular topic of interest, the more people want to link to it.

  156. Thanks so much for these great tips, it’s always useful to have an armoury of ‘cost neutral’ options and we will definitely be trying these for our new B2C offering 🙂

  157. Liilia MacCannell :

    Great points on marketing for small budgets! As an owner of small business I think that some part of work in marketing should be outsourced. You can make a smaller investment to building your marketing plan until your growth provides the cash flow needed to hire more permanent staffing. Also, you often need the expertise of more knowledgeable professionals providing strategic growth plans and your budget doesn’t not allow for that level of investment for the long term. I was working with Ignite http://ignitecloudware.com It seems to be reliable and competent company.

  158. Yes absolutely your content ideas works and make more leads. am also try to learn more about digital marketing and try all areas for spread our company.

    I like your blog. because all are simple ideas and hope working well.

    Keep it up.

  159. Lawrence Mak :

    I think the marketing ideas you mentioned are practical and important for small internet marketing owner.
    I have been using some of the ideas you mentioned, and I think all the small marketing owners who wish to success should take it serious and practice online.

  160. Diesel Performance Parts :

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  170. Great article and a really long one.
    you didn’t mention setting up a Google alert to alert you when people are discussing about your products online.
    That way you can join that conversation. i have used it a lot and it really worked for me.

  171. This is very good it has made my work easier for promoting my site online hope you will be helping us more you are my Guru of the day be blessed.

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  173. Great article, Neil. I think you made some really strong points. I recently moved to a new agency where blogging is part of the best practices. My previous firm was more focused on creating new pages for the website, based on the products or services, with a particular word count, usually 750 words and up. Do you typically write blogs this long or do you feel short and sweet is better?

  174. Great suggestion about starting an affiliate program. Our company OSI Affiliate Software helps thousands of companies to setup and manage an affiliate / referral program and our clients have seen a lot of great results. Once you setup an affiliate program you have to make sure you spend time to manage it.

  175. any tips on where to achieve these steps but for the canadian market?? I am trying to drive customers to my website www.rusticfurnitureoutlet.ca but as we are located in Canada, all these tips seems to be directed towards US blogging, etc etc THANKS

    • Stephanie, The Canadian market and U.S. Marketer are almost identical — just use the same tactics.

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  177. Jerry Hueyster :

    Greatest summary I ever came across online.

    Some websites offer free ads listing for discount deals but they charge commission if any transaction happens. There are companies charging higher commission such as Groupon.com, Livingsocial.com; and companies offering free listing yet charging very little commission such as http://www.eDiscountCity.com.

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  179. W3training School :

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  180. Exceptional entry! I found it very interesting. I’ll check back later to see if more posts are added.

  181. Hi Neil thanx for article but have a question.how can I offer a service not a product for classified business?

  182. RP Tech Valley :

    Don’t forget starting “Online Contests”. This strategy is good for branding and exposure as well as for getting new prospects.

  183. Thank you for this blog! A marketing strategy online can be a great way to get greater reach without waasting too much money. In Australia, The key to succeeding online is simple; everything you do online has to revolve around your SEO/Marketing Strategy. when looking for help with this, you need to find someone who understands how to optimise your system without resorting to Black Hat SEO practices – I tend to usehttps://www.internetmarketingexperts.net.au/.

    • Neil Patel :

      You want to pay attention to the holistic marketing strategy to really get a gauge of what you need to do

  184. Shubham Jewels :

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  186. Great post, Neil eventhough this is a 5 year old post.
    One thing that some businesses can consider are offline advertisements especially for those who have offices in high traffic areas.

    You only pay once and you keep getting impressions. It’s like a banner ad or a ppc ad except it’s offline and you only pay for the upfront cost.

  187. The idea of “talking shit” and getting business because of it is really an interesting concept. I love that you’ve made it work for yourself. Wonder how I could implement something like this on my own website.

    Thanks for the post, although it may be a little old it’s still very relevant.

  188. Most of them are really good and achievable and realistic ideas but some of them I think are hard and difficult to acheive or execute Ideas but anyways thanks for sharing them, I will be applying them in my real life to get most out of the low budget.

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  190. Insight Social Media :

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    • I would recommend finding your conversion rate and then the break-even point for when the cost of a campaign loses money.

      Then you can work back from that point and improve the performance to squeeze each part.

  192. Thanks for those marketing ideas!

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