The State of SEO: What’s Working Now

seo long tail traffic

There is no doubt that SEO has changed a lot over the last twelve months. I remember the days when SEOs, including me, focused their time and energy on boosting keyword rankings. We would track all of our keywords and watch them go up as we built links.

Although some SEOs still do this, I myself haven’t tracked my rankings in over a year.

Why? Because SEO has turned into a long-tail game.

Before I get into how you can build your long-tail traffic, I’ll give you reasons why you should focus your SEO efforts on the long tail:

Why the long tail?

In the last 30 days, Quick Sprout got 88,833 visitors from search engines. Out of those 88,333 visitors, 80,383 came from long-tail searches.

And it’s not just Quick Sprout; a lot of businesses are experiencing this as well. KISSmetrics received 156,482 visitors from search engines in the last 30 days. Out of those visitors, 142,493 came from long-tail keywords. More importantly, when you look at conversions from search, long-tail keywords account for 87% of the conversions.

seo long tail

Plus, if you look at the image above, you’ll notice that one- or two-word key phrases are costly to rank for and they don’t convert well. Searchers are also getting more sophisticated and are starting to use more words in their searches, which is why head term searches are down by 8%.

Now that you know why long-tail SEO is where you should focus your efforts, let me share with you how you can build your long-tail traffic:

Infographics

The strategy we used to kick off our long-tail SEO efforts for KISSmetrics was using infographics. Within two years, we were able to generate 2,512,596 visitors and 41,142 backlinks from 3,741 unique domains – all from those 47 infographics.

Do you know how much we spent on that campaign? Only $28,200.

Although infographics are visual, we added a paragraph of text to each one, which boosted the amount of long-tail traffic we got. Plus, all of those internal links helped our blog posts rank well, which generated more long-tail traffic.

If you want to create infographics, there are a few things you need to know:

  1. The topic has to be unique – the topic of your infographic has to be original because infographics aren’t new and cool anymore. If you regurgitate old information in an infographic, it won’t be as successful as you want it to be.
  2. Pick a topic that benefits your readers – don’t try to create infographics for the sake of creating them. They have to benefit your readers by providing them with useful advice. For example, our infographic on how colors affect purchases got over 5,000 tweets, while our infographic on which US brands spend the most on advertising only got 259 tweets. Why? It’s because the post on colors teaches people something they can use on their own websites. The post on advertising doesn’t teach people anything that is applicable to their own websites.
  3. Always use stats– the more stats you use, the better off you are. Just make sure you don’t use so many that the infographic becomes too long. Ideally, there should only be five to seven main points in your graphic. For example, the How Colors Affect Purchases infographic has six points:
    • How color affects marketing
    • How color affects branding
    • The meaning of each color to consumers
    • How design affects purchases
    • How time affects purchases
    • How words affect conversions
  4. Make it pretty – infographics are so common now that they really need to be pretty. If you don’t have a great designer, the infographics he/she creates for you won’t get much traction.

Writing great content

The easiest way to boost your long-tail traffic is through content. But you can’t just write any form of content. Your blog posts have to be very detailed. Once you have good content, you have to promote it through the social web.

If you want to learn how to write really detailed blog posts that are good, read this post. And if you want to learn how to promote your content, read this post.

The one thing I’ve learned about content marketing is that detailed guides tend to do the best. I know SEOmoz once stated that their Beginner’s Guide to SEO has gotten over a million visits.

At KISSmetrics, we’ve published 480 blog posts. Thirty-four of them are marketing guides. Although marketing guides only make up 7% of our content, they are actually responsible for 38% of our search traffic. That’s huge! It shows that writing in-depth content on niche topics provides a better ROI than just writing short blog posts.

Guest post

I did a test with Quick Sprout last year in which I guest-posted all over the web for six months. During that time period, I wrote 59 guest posts on sites that had at least a Google PageRank of 4 and had an Alexa rating under 50,000.

Here are a few examples of the posts I wrote:

The results? I received 14,750 visitors from those 59 posts, and I built 117 links that pointed to 30 internal pages on my own site. Those 30 internal pages went from receiving 9,193 visitors a month from search engines to 22,852 visitors a month.

guest posting long tail

Now I know that there were other external factors that could have caused those 30 internal pages to receive more traffic such as search engine algorithm updates. Other internal pages, however, only saw a 38% increase in search traffic during that same time period, while the internal pages that I built 117 links to saw a 148% increase in search traffic.

Conclusion

If you want to go after head terms, by all means, do so. But if you want to try something new, stop checking your rankings, create good content and build authority links to your internal pages. In the long run, your SEO traffic will go up.

What I track these days is my overall search traffic and whether or not it is going up month over month.

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Comments

  1. Its really doing the smart work rather hard work.

    Sharing statistics is really interesting and inspiring for my kind of followers.

    Really Great Post again.

    • I would say it’s a combination of smart AND hard work. Building up a social media following is no easy task, but once you have it, it snowballs as long as u provide good content, which is rather simple.

    • That’s true ! These are great and detailed insights by Neil as usual. Especially post Google Panda and Penguin algorithm updates links which anyone can easily build adds less or no value and links earned or obtained naturally because of the value added carries more weight in the eyes of search engines, rightly so. Google has certainly found a way to figure out almost any type of manipulative or spammy links which is good for the internet ecosystem.

    • I strongly believe website owners SHOULD build natural links. Those links that appear contextually within the post, especially above the fold. I’ve seen a leap on my rankings when I focused on above the fold link building.

      Working smart is better. And as you advised Neil, checking stats would only cripple our motivation, especially if your blog is pretty new. It’s better to FOCUS on writing quality content consistently. Then building a strong social influence.

      I like this post because of the facts, the photos and chats.

    • Bhuvnesh Rohilla :

      It’s smart work+hard work

    • Thanks, glad you liked it.

  2. Awesome post as usual Neil.

    I am putting a lot of time at the moment into developing my business’s blog and I am using the principals that you blog about a lot.

    It’s reassuring to read about the success of guides, since I have been working on those sorts of things a lot lately. In fact just yesterday I published my longest post ever (about 2,400 words) on internet marketing strategy.

    So thank you for all the guidance…

    Now, I guess I had better start looking into some infographics too.

    • Thanks Mark,

      I am happy to hear you have found useful information here on Quick Sprout. Good luck with your blog and let me know if you have any questions as you go. :)

  3. Kissmetrics is just amazing. Infographics really crush it.

    Cheers.

  4. Yes, you are right, long tail keyword plays a very big role in every aspect, whether its blog or small business!

  5. Short article. Have not seen one of these in a while. Only like 1k words nice.

  6. Hey Neil,
    I got a 404 error when I clicked on your color psychology link. Could you please post the link again? I’m very interested in reading the article.

  7. Great quality post Neil! I’ve noticed this game changer in SEO as well. Another great strategy is creating category specific landing pages with related links from your existing content. Works really well!

    Thanks again!

  8. Hi Neil, I completely confirm that guest posts a are very effective marketing- and linkbuildingtool!

    Great and easy to understand article.

    Regards
    Nicolai

  9. You have some pretty cool infographics on Kissmetrics.. I completely agree with you that infographics have to to look amazing today as there are lot of them now. What you think about submitting infographics to various sites.? will that help.. ?
    Thanks for Sharing statistics..
    Thanks again for simple straightforward post.

  10. Great post! Are your intro (“hand drawn”) graphics a custom creation by your team or do you pick those up as stock graphics?

    Thank you!

  11. Hi Neil,

    So, according to you, only this what you’ve stated is working in SEO nowadays? Infographic, Content & Guest Post?

    It could be, but our clients are still thinking that keyword ranking is everything & they mess with our heads & wants to know the ranking of keywords each month. If they find any of the rankings down, they start asking questions.

    I’d really like to see a post from your end on how to deal with such kind of clients.

    Thanks.

    • Keyword ranking is still the number one question that non-technical clients or bosses will ask when it comes to SEO.

      Try to shift their focus on metrics that allow them to see how SEO has helped the business (conversions, quality and quantity of visits, etc.) and the cost (time or money) vs. benefit analysis of ranking for broad search terms as compared to long tail keywords.

    • It’s not what is “only” working, but it is working better than most of the tactics out there.

      It’s more so communication with clients and setting expectations from day 1. It’s hard to do this once someone is already a client and expecting keyword rankings.

  12. A very interesting post Neil, I am relatively new to blogging and a small fish in a big pond but found by accident that we got traffic from long tail keywords when I was writing for them.

    I know try and focus on writing good content, stuff that I believe will help people and not just regurgitate the same old stuff that people can often do.

    I use you as a guide and mentor, I try and follow your example but it is hard, I am sure you do not sleep :-)

  13. Social Media Strategy is a must these days. There are few more big channels like Youtube, Slides, Q&A portals like Quora.

  14. Hey Neil,

    Don’t want to call this a formula but it just makes sense how you lay it out. Everything all circles back to creating EPIC content. Rankings it seems will take care of itself afterwards.

  15. Do you write content with any long tail keywords in mind or is the point of your post that by writing detailed content you automatically include long tail which does the job?

    In other words, do you do any keyword research at all anymore? If so, any recommended tools?

  16. Very interesting points, I sure should start guest blogging because it has great potential. Also idea with infographics is fantastic!
    Thanks for sharing.

  17. Hey Neil.

    http://blog.kissmetrics.com/marketing-guides/ – It’s Not Found, Error 404!

    You should fix this asap.

  18. Great Neil! I’m curious – how big of a difference do you think it makes that all your guest post locations were such major sites (PR4+, 50k- Alexa.) Do you think the results would have been dramatically different had they been smaller sites?

    • I think it makes a huge difference because I am getting authority links versus average links…

      I think the results would have been different if I didn’t get high quality links.

  19. Great Tips Neil. Thanks for another SEO article. Yeah i got this point from your last article that rather than concentrating on main domain we should work on Inner pages.
    Thanks for this tip.

  20. Hi,

    Needless to say but you’ve put a great post that will help put things into Perspective for all wannabee SEO’s.

    Infographics when used effectively can be a Major Win Win and since I’ve been doing it for a while I’ve examples where big sites are not accepting guest posts and the only way to get a PR7 or PR8 link is through Infographic.

    Lets see how things shape up this year :)

    Cheers

  21. I agree, mostly it’s simply won’t worth the time and money to go after 1-2 word keywords.

  22. love to hear your thoughts on infographics for local marketing, long tail keyword work great for local marketing

  23. I think that its a great Post and that echoed the best principal to rank better and get high and consistent trafffic…Creating Unique and Great Content…I learned this from Neil Patel…

    We all saw this with the success of Infographics in Kissmetric Blogs..

    I am Learining a Lesson of writimg Detailed Content from this Article

    Thanks For Sharing your Insight Neil…

  24. This is very informative for those not familiar with the ever-changing SEO market. I didn’t think that using infographics could help that much, but I quickly see how it can help. Thanks for the great information Neil!

  25. It seems this time no more chance for back links and forum posting etc. Now content is primary thing we should care and work in 2013.

  26. Does somebody at kissmetrics do the infographics (content/design)? Or do you hire outside and if so, who does it for you…just wondering since your budget for all 47 infographics seems relatively small yet the designs are done very well?

  27. Great read, Neil! I’ve been putting a lot of my SEO efforts in guest blogging and creating relationships with other bloggers. It’s not about getting the link though, it’s about getting traffic, and I plan on continuing to focus on guest blogging for the rest of 2013.

  28. Hi Neil,

    Again a nice post about SEO. If I understand you the next move of SEO is good quality of content right!

  29. I think there is huge opportunity in the local market for small businesses. Many have still not jumped on the content bandwagon, therefore it’s wide open for them to dominate their locale with great content, that’s unique, specific and valuable to the visitor. Focusing on long tail should be a regular practice, as so many SEO companies are charging outrageous fees for the highly competitive, and general terms that most small businesses think they need to go after. Great post Neil!

    Mike

  30. Another great post Neil. Have been using long tail keywords and have seen the traffic from organic searches improve drastically.

  31. Great take on long tail keywords and I like that graph. I’ve been trying to explain this to my boss for a while and I think this will help drive the message home why targeting long tail keyword targeting is just as important (if not more so) than going after 2-word keyphrases.

  32. I always give this advice make your website a small version of Wikipedia, that’s it

  33. I just tried to click through to the color article and I got a 404. Something is broken, FYI. Keep up the good work, Neil.

    Thanks,
    Vi

  34. Neil you are my GOD!. Thanks for share is awesome post. ¿What tool you use to find long tail keyword?

    PD: http://blog.kissmetrics.com/marketing-guides/ still 404

  35. Hi Neil,

    That’s quite satisfactory answer for “what to do in 2013″ in SEO. Targeting long trail keywords not only helps a direct exposure in front of customers but also a great way in terms of variation in Link building. Moreover we can add few more keywords like “buy online red nike shoes” or say “online store for mens shoes” which could generate direct leads in business.

    This is very helpful post in making SEO strategy for ecommerse industry.

  36. It is very useful post. I learn from your content big time.Thanks for that.

  37. Thanks for the great post Neil. More and more companies need to realize the need for niche content. By the way, do you know of software that specializes in creating good looking infographics?

  38. SEO is something I have absolutely no clue about, I have been toying with the idea of hiring someone to help take care of that part of the site but there are just so many fakers black hatters around it can be hard to find the wood for the trees. :)

  39. Neil,
    Another excellent article loaded with information. Unlike many here, I’ve started to focus on SEO very recently and as you know I purchased your SEO course as well. Just finished your basic guide and now getting into the advance stuff.

    Everytime I come here, I take back some tips that I can implement rightaway in my marketing strategy and I’ve noticed recently that infographics are kind of important stuff that you always talk about. I am going to give them a shot and analyze.

    Thank you very much. You are awesome!

  40. Hey Neil,

    Concerning the infographics. . .recently, a few websites have sprung up that allow you to create infographics from templates. Have you, or any of your clients tried them yet? Or do you do them in-house, or by outsourcers? I would like to hear your thoughts on this. . .

  41. Neil,

    As always, your material is worth gold.

    THANKS for keeping sharing your wisdom with us!

  42. SEO has changed the way it works since the many updates Google made like the Panda and Penguin. Well, I guess it has changed for the better to encourage everyone to focus on producing quality content rather than gaining traffic in the most odd ways. Your infographics says it all. Very good one!

  43. Excellent post. Search traffic is still highly motivated, but you can definitely build more traction with good content these days!

  44. Very good information on what to do for SEO. I have a question, how do I make an inforgraphic and then how do I promote it? Could you make this into a post please. Thank you.

  45. Its the same old thing with you dude. Link collusion. You delete all comments that give any favor to your mates competitors. You’re like the mafia.

    In a real fight, man to man, you’re a pussy.

  46. Basically there are so many “SEO” topics that made them to dilute the term in such a way the one word keyword is not longer an option

  47. Neil, for some reason a lot of the links to your kissmetrics site seem to be broken. This was very frustrating for me because SEO is frustrating for me.

    I believe that the frustration comes from the fact that this article (like most of your articles) is helpful and speaks to what I need right now. When I subsequently click on the links, it almost feels like a broken promise when they come up empty.

  48. Hi,

    Any recommended tools for Long tail keyword research?

    Thank you
    Chris

  49. Great tips! I also believe that long tail search is powerful, but also harder to analyze. It’s like nailing jello to a wall. Thanks for the tips and info shared here.

  50. It is hard to keep up with all the changes happening in the SEO world but this blog keeps us updated and informed.

    We are currently developing some infographics to provide value to our readers but to also reach more people.

    Thank you!

  51. Another awesome post, Neil. We are developing infographics as well so that we can keep up with the ever-changing SEO landscape and use timely strategies.

    We just have to find the right topics to turn into infographics. I was wondering if you have a guide for what kind of information/topics attract readers the most for infographics. Is it the same as articles — create detailed guides?

  52. The idea of adding content with info-graphic is awesome:) Thanks

  53. Is it possible to convert existing blog posts into infographics? How does one go about creating infographics?

    Thanks,
    Ian

  54. Neil, I always belived on long tail. I feel I am headed in the right direction after having looked at your stats which are amazing.

    Infographics is something I havent played with yet … will do that.

    Also will Guest Posting work for real estate niche – how do you find websites to post on? Do you use a membership service for guest posting?

  55. I am really impressed, you put very great information about SEO, what is working right now in these days! Your information is very valuable to me.

    Thank you very much.

  56. How do you scaled that up for 10 clients who cannot spend more than $1000 a month? In small business world, spending those amounts apart from consultation is impossible. Is the playing field too titled in favor of the bigger players?

  57. Thanks for sharing this post.
    I totally agree that infographics really works well and a good infographics can fetch you lots of links and can be promoted quickly on social channels.

  58. Still 404 on Kissmetrics

    May be a next blog on analysing how 404 error affects the traffic, and how to take care of that !

    Thanks.

  59. Very cool post. Serenity with a clear direction of his goals can be one eventually successful.
    Keep it up!
    Greetings from Germany
    JP
    von JULPE.COM

  60. Sharing good and useful posts regularly is a tough task. I mean you can easily share unnecessary and low quality content but you hardly find good content to share that suits your niche as well. This is great content to read and to write.

  61. Thanks, Neal. Your post reinforced my feelings about SEO and how it should look.

  62. The idea of long tail keywords and unique post title is great. Your website post titles are always great and encourage us to read the whole article bit by bit. Example of colour theory and its associated stats. Thanks neil for sharing this great idea with us

  63. You are right, I also noticed in last two months that the traffic from head terms, where we were top have been decreasing so far, e.g. ecommerce development, yahoo store and so on. In our research we also found that traffic from long tail terms increased as compare to highly competitive terms.

  64. What about content sites, its not enough to spend on infographics as you are not looking to convert?

  65. BY the way whats the new social media share button on the left? And whats the one on the top?

  66. Good content is key, but without marketing your new content it’s worthless. Chicken and egg situation I guess. With this huge amount of info and keywords on the web then rethinking the lenght of phrase is something I’ll try to implement now. I’d been thinking in two word phrases, but I think I’ll try to adapt to three and four word ones – my blog is about a generic florida travel market but I will have to put my thnking hat on!

    Thanks for the article – once again another bit of good advice.

  67. A short post from Neil Patel is rare. But no doubt this was also informational. I would like to add Social Media to this list.

  68. I couldn’t agree more. My first site, a hip-hop blog, rarely got traffic from keywords like “.” The keywords like ” download online” were much easier to rank for and still provided a surprisingly high amount of traffic.

  69. This is usefull article for guest bloggings. What an incredible guest blogging resource. guestbloggings.com There are opportunities to guest post.

  70. This is a great post. Amazing those infographics did so well for you. The guest blogging I am not so surprised by. Hey wanted to let you know I recently mentioned you in this post: http://ignitevisibility.com/10-things-ive-learned-from-10-years-of-seo/

    I thought you did a really good job talking about the recent changes in linking so I wanted to give you a shot out. Best, John

  71. This post really help – fulll for those who wants to generate revenue or trust in between customer or user. Seo is not seo it’s marketing how to sale or create trust.

    Thank’s once again to Neil for awareness or promote our Internet Marketing field .
    Keep it up !!!

    Regards
    Saurav Sharma
    Social Media Strategist
    GlobalHunt

  72. I have said it before several times without number, for the time being in the SEO cycle, “guest posting/blogging” is doing wonders especially if your overall linking is to internal pages than homepage.

    Its a sure bet. PERIOD

  73. Hi, it is very good post about SEO. I just want to know that you spent $28000 but for me as a newbie, I cant afford such a high amount. Please tell me an easy way for using infographics.

  74. Thank you, I thought that you are one of others seo expert. Now, I saw, You are king of seo experts.

  75. I keep thinking that your ranking comes from 20% of what is on your website and 80% what other website’s influence towards you with links and references and directory listings for your business. I would get a site in a solid state and then branch out and connect with people in the industry to build everyone up together.

  76. Going after a little bit from a lot of places makes it easier to compete when competition is fierce. This also works outside of SEO.

  77. It is very good experience to know about Neil. I could not believe that SEO increases the website traffic in millions in a month. I could understand that Guest post is too necessary.

    Thanks

  78. This is a very timely update Neil, and approaches the topic in a straightforward and easy to understand manner. Thanks again for your authoritative advice and sharing these experiences and strategies with the goal of helping others.

  79. I’m so glad that I find your article about SEO mistakes. Actually I just know little about this. But now, I get know more pro acknowledge and info through your posts. thank u truely. By the way, SEO is really a big problem for every websires!!!

  80. Long tail keyword are very good and useful to for every blog as they help us to get so much of visitors :) :) :)

  81. The problem with guest posts is that guests have to be invited :)

  82. Its mean content is the main idea behind your ranking. SEO is based on quality content. Is it right?

  83. Video marketing, yes or no?

  84. Absolutely Niel. Your website must be appropriately optimized for the reason that people looking for your product could locate your website, which also means that the correct utilization of keywords (and most importantly, long-tail keywords) are normally searched words and phrases used by people for finding anything specific.

  85. Awesome post Neil.
    Was really helpful for me.
    I am refraining from spending on SEO and think to do it by myself. Is that a good idea?

  86. Similiar to infographics I listened to a podcast (mike from maine, I think?) where they discussed using internet memes to drive traffic. The guy being interviewed talked about how the funny pictures with funny phrases can go viral and drive a lot of traffic to your site. There are a bunch of free online tools that let you create memes and you can even have a link to your site included

    Lewis

  87. nice drawing great information about SEO thanks for this information now i am trying some method you mention thanks.

  88. Interesting information about infographics. Not my cup of tea, either to look at or to use on my sites, but glad it worked for you. $28,000 is a HELL of a lot of money for most website owners however, so I wouldn’t say ‘only’ :)

  89. Great quality post Neil ! SEO increases the website traffic in millions in a month. I could understand that Guest post is necessary.

  90. Thanks for sharing your knowledge Neil, really enjoying your blog posts

  91. Hi Neil !

    Thanks for this nice post

    A little question:

    Why do you not use H2 title in your articles? You always use H3 …

  92. Excellent post as ever Neil! Well thought out and helpful points here. The use of long tail in getting more traffic to your website can be the easiest way to start dominating your niche. Thanks for always sharing your knowledge.

  93. Awesome post Neil, again you pull the curtain and share your incredible knowledge and experience… Thanks again

  94. Awesome tips from an awesome dude. Question, what do you recommend for small to medium sized businesses who want to utilize infographics for earned links and traffic generation, but don’t have a massive budget or in-house designers to create them?

    Is there an affordable option/approach to infographic creation that doesn’t compromise the “professional” look and data?

    Patel for President – I said it first.

  95. Great post as usual Neil.

    I keep it simple, quality content works anytime in terms of SEO/ traffic /sales, so learning more about content syndication or content marketing can be the way to go for SEO.

    I think all those days of building links for bots are gone. create “interesting” content for real users.

    If you are writing on a same topic thats beaten up, create your unique angle to it. Its just like your signaure :)

    Thanks
    Jay Venka

  96. Nice post Neil,

    This is the shortest post of all that I have came across till now, but still found many information and got to learn something. Seriously following your tips and blogs have help me alot to increase traffic and I will be glad to continue with it.

    Thanks for sharing.

  97. Great SEO tips from a professional. I agree with the you that writing blog posts can and also having well written and researched content can work wonders to any blog. I have tried that myself and it worked for me i’m sure it will also work for you as well. Good luck as you try it out. Thanks for sharing

    Regards
    Dickens

  98. This information is very helpful to me!! Keep up the great work!!

  99. Robbins Thapa :

    Hi Neil ! Thank you for sharing a great SEO ideas. I think, quality content with research base data and SEO friendly long-tailed key words can work better to drive traffic from search enginge referral. It’s hard to get primary source of traffic, so that we need to focus on SEO friendly traffics. I would love to read your content because of your contents are unique.

  100. Hey Neil,
    First I am new blogger that is visiting your blog. And it’s your blog looks awesome :D And where you have found the image above ? It’s an amazing :)
    The article is informative, the thing is would be unknown to me without you. Thanks for sharing it :D Now I will visit the blog daily :D

    Regards,
    Sohil Memon.

  101. reading all the posts one by one and i am loving this blog. really neil you are awesome and your story and their explanations are both nice. i am a newbie and i am learning new things everyday. i will surely apply the tips you suggested and will see the results. thanks for this great post

  102. I wanted to tell you that your article help me get some points across to my website visitors. Thank for the tips.

  103. This is really good post. A real good useful information over here.
    Thanks Neil for sharing such useful information. .

  104. It would be really interesting to see you break down the time you spend researching, writing and performing outreach for those 60 guest posts and then look at how your conversions from those pages went up and see an ROI calculation for your time invested to money made.

  105. Hey Neil !
    i have got good point here
    “In the last 30 days Quick Sprout got 88,833 visitors from search engines. Out of those 88,333 visitors, 80383 came from long tail searches.”
    You are really an export on the pragmatic way in SEO Market and your experience is really worthy.

  106. How this is a great site to find and bookmark, Done. I’ll be checking back. Its very useful to all webdevelopers. Thanks You Lot

  107. I like this article so much as I am doing SEO from past few months. Now I understand,It’s not about getting the link though, it’s about getting traffic. Thank you so much for sharing this.

  108. Hey Neil
    Should I hire a professional writer ?
    I know guest blogging does help but I never saw a significant increase in traffic for me.

  109. Hello,
    SEO was a good idea but you must be responsible for the SEO duties to be successful.

  110. A perfect content on the site embed with back links to the site which look more natural to search engine are the best way to get SEO on the top

  111. I think that it is very interesting, hopefully, you will keep posting such blogs..Keep sharing

  112. Great Info! I think I will try to take in what you said and help benefit my own blogging! I am glad I found this!

  113. Seo is a process where smarter people are always ahead in competition than the hard work people. Latest techniques and good process can give you more traffic and sales. One should have knowledge with Google’s updates and work accordingly for getting better results.

  114. Thank you for sharing insights into your experience of content marketing.

    The cost of the infographcis (nearly @$600) does include the cost of research as well?

    Do you see any change in trends of using social media for online marketing?

  115. I am the regular reader and also working in the SEO industry since 2010 and such information is really very much helpful.

    Great post again. I am expecting such more posts from your side.

    Thanks.

    Regards,
    Roger Dave

  116. Hi Neil, I’m new to your blog, though I enjoyed reading your article. Good point well made actually. SEO is leaning progressively more towards the creative side lately especially after Penguin plus Panda hit. Technical SEO is taking in up less weight to the factors.

  117. I have read most of your articles. They are really helpful for a newbie like me.

  118. Hey Neil,
    Nice post and Yes, long tail keyword are really best for SEO as in long tail offers low competition and we can easily strike for good page. Guest posting is also best way for making links with other blogger and also helps in promoting our blog and drives more traffic. Thanks for sharing these useful tips with us.

  119. This is another fantastic post and it is help to me in clearing basic understanding about post SEO which is going to work in this Google Panda era.

  120. great post as always Neil……and you’re right the SEO game has changed a lot over the years.

  121. The current SEO trend focuses more on informative content. If the submitted content provides with value to the users, it will surely be given weightage in Google. There are more effective SEO techniques you can apply to your website like integration in Google+ communities, Guest blogging, Local SEO and local listing.

  122. Great insights Neil, Content and backlinks play important role in SEO.
    Thanks :)

  123. Searching stumbleupon.com I noticed your site book-marked as: The State of SEO:
    What’s Working Now. I am assuming you bookmarked it yourself and wanted to ask if social bookmarking gets you a lot of targeted visitors? I’ve been contemplating doing some bookmarking for a few of my websites but wasn’t sure if it would produce any positive results. Many thanks.

  124. Great article Neil.

    I’m pushing my long tailed keywords (using guest posting mainly) and they are in fact seeing a slow increase in rankings. However, my competitors (who exclusively use guest posting as well) seem to be ranking highly on the 2-3 word phrases – which obviously gives them higher traffic. I’m trying to draw a parallel here in terms of reputation in Google’s eyes. Should I be concentrating on more guest posts or go for high quality ones only ? From my competitors view, it seems like quantity beats quality.

  125. Hi Neil, I am a big fan of your blog. I always follow your blog to learn new techniques and tactics. Hope you will continue your great work by sharing this type of valuable blog.

  126. Hi Neil,

    Any tips on a good tool for longtail keyword research tool?

  127. Thanks for sharing your knowledge Neil, really awesoming your blog posts.

  128. Nice post good to know that now seo totally depend on long tail keyword included in quality content , but what about a business oriented website with limited content and not updated blog how…simply we dont have any content what should i do

    • Mohsin, I am a firm believer that you can always create content. I would suggest that for business you look into case studies or posts based on statistics. Infographics do a great job at conveying how your business can help others. Please let me know if you need any additional help :)

  129. Thanks Neil, i think i am on the wrong track or what, i dont seen way to move, cause we are not allowed to generate new content cause they are all corporate websites so we just got some old white papers, case studies and outdated stuff now how should i managed. Currently we are doing LBL and PR submission & just sharing the old stuff nothing else. Please guide me that within these limitation how can i move

  130. Great post, i will defiantly be using some of your points and implementing them in my own blogging. Thanks

  131. Very interesting read, thank you for sharing your very useful info.

  132. Words of wisdom, you really nailed it!
    This is a great guide for first time bloggers. I love visuals and if you can teach me something then you`re winning. I think it`s also important to know your competition, stand out and be different.

  133. Really some of the best info and tutorials I have read on net till date. Thanks Niel sir.

  134. I am really fed up with Google updates, there was even an update for authorship which was really disappointing….Anyway thanks for your seo tips :)

  135. Excellent Strategy for SEO !
    Thanks Mate for sharing useful info, Really helped me alot :)

  136. Quality content is what usually works for me.Social media integration works very well too if you master it.

  137. Great post, i will defiantly be using some of your points and implementing them in my own blogging.
    Thanks a tone Niel for sharing this important stuff with us.

  138. Hi Neil, I am a big fan of your blog. I always follow your blog to learn new techniques and tactics. Hope you will continue your great work by sharing this type of valuable blog.

  139. Really Great Info! I am glad I found this some of the best info and tutorials.. Thanks for sharing..

  140. Great Post. I Think Long Tail Keywords are the new SEO.

  141. I depend more on quality content. I am not SEO expert but Quality content has always paid me. I love such short but full of info SEO tips. Thanks Neil.

  142. I was amazed by the tips you shared here. I didn’t see any such neww things on seo anywhere else around web. All your contents has its own uniqueness and speciality, which make me happy whenever I start a new project. Keep updated. Thank you Neil.

  143. I do agree with all the points mentioned here but I think Guest Posting has become little risky these days…However if the quality is good then no problem..but we need to be think wisely while choosing the blogs for guest posting..isn’t that true??

  144. As usual great information Neil. How do you come up with such great content every time?

  145. Very interesting information. I know now what you mean by quality content but do you focus on keywords for the title or content, or just write naturally?

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