Direct mail remains one of the most effective and budget-friendly ways to boost brand awareness and generate qualified leads. It puts your message directly into the hands of your audience and allows you to target the neighborhoods, ZIP codes, and regions that matter most to your success.
It’s a powerful tool for both new and established businesses looking to reach prospects who may not be active online or might otherwise miss your digital ads.
The 6 Best Direct Mail Services for 2025
We reviewed dozens of direct mail services and narrowed it down to the top six using strict evaluation criteria that included affordability, design flexibility, automation features, turnaround time, and marketing extras.
- PostcardMania — Best for multi-channel marketing campaigns
- VistaPrint — Best selection of postcard designs
- PsPrint — Best variety of mailer types
- Gunderson Direct — Best full-service solution for hands-off campaigns
- Printing for Less — Best for targeting local neighborhoods
- NextDayFlyers — Best for next-business-day turnaround
All of these services can handle printing, stamping, and mailing for you—and many go beyond that by offering built-in design tools, targeted address lists, and marketing automation to maximize ROI.
Best Direct Mail Services Reviews
Read on for detailed reviews of each service’s strengths, weaknesses, and ideal use cases so you can find the right fit for your next campaign.
PostcardMania — Best for Multi-Channel Marketing Campaigns
PostcardMania stands out for its ability to handle high-volume postcard mailings while offering significant bulk discounts. But what really sets it apart is its seamless integration of direct mail with digital marketing channels.
Over 113,000 businesses have used PostcardMania for everything from postcard printing and mailing to full-service campaigns with omnichannel automation.
Services include postcard design, mailing list creation, bulk mail, Every Door Direct Mail (EDDM), and optional campaign analytics. Their pricing is among the most competitive in the industry.
High-volume pricing starts at just $0.05 per standard-sized postcard. Other options include:
- Jumbo Postcards – $0.10 each
- Colossal Postcards – $0.13 each
- Tri-Fold or Bi-Fold Brochures – $0.13 each
- Quadfold Brochures – $0.12 each
- Door Hangers – $0.09 each
- Full Page Flyers – $0.13 each
- Business Reply Cards – $0.09 each
- Business Cards – $0.03 each
Where PostcardMania really shines is with its Everywhere Small Business product, which goes far beyond print. This multi-channel marketing solution includes Facebook, Instagram, Google, and YouTube ads that mirror your mailers, plus call tracking and retargeting to capture leads across multiple platforms.
Everything is brand-aligned to maintain a consistent look and feel across print and digital channels.
The platform uses proprietary barcode tracking to follow your mail through the postal system, so you’ll know when to expect results. And since the same recipients can be reached through digital ads, it boosts visibility and increases ROI.
For a limited time, you can get 1,000 free postcards with your first order.
VistaPrint — Best Selection of Postcard Designs
VistaPrint is best known for business cards, but it’s also a top pick for direct mail, especially if you want a huge library of postcard designs to choose from.
With more than 1,000 design templates, VistaPrint makes it easy for anyone to create professional-looking mailers that align with your brand. Just choose a design, upload your mailing list, and they’ll take care of the printing and delivery.
VistaPrint also lets you purchase targeted mailing lists directly through its platform. You can refine your audience by demographics like income, age, location, hobbies, and even B2B industries.
Beyond direct mail, VistaPrint sells a broad range of promotional products that allow you to expand your marketing across physical touchpoints:
- Custom bags and branded clothing
- Promotional pens, chargers, and water bottles
- Labels, stickers, and signs
- Event materials and trade show displays
- Marketing collateral and business cards
Using one vendor for both direct mail and branded merchandise makes it easier to create unified campaigns. For instance, you can offer free gifts like water bottles or tech accessories in your mailer and fulfill everything from VistaPrint’s platform.
Pricing for standard 4″ x 6″ postcards starts at $72.98 for 50 pieces, with significant bulk discounts:
• 500 postcards – $329.98 (? $0.66 each)
• 2,500 postcards – $1,469.99 (? $0.59 each)
• 5,000 postcards – $2,622.99 (? $0.52 each)
Larger orders of 20,000+ pieces reduce the price to under $0.50 each. Shipping and delivery are included in the pricing tiers.
Eco-conscious marketers will appreciate that 95% of the paper VistaPrint uses is FSC certified—meaning it’s sustainably sourced and managed to reduce environmental impact.
Start designing with VistaPrint.
PsPrint — Best Variety of Mailer Types
PsPrint gives you more mailer types than any other provider on our list—perfect if you want flexibility in your campaigns.
With ten different mailer formats and a broad range of customization tools, PsPrint is a great choice for marketers looking to experiment with different direct mail formats and materials.
You’ll also get advanced features like mailing list certification (CASS), inkjet addressing, postal sorting, foil stamping, die cutting, and optional design services from their in-house graphic team.
Available products include:
- Postcards and brochures
- Door hangers and rack cards
- Newsletters, flyers, and sales sheets
- Stickers, magnets, and gift labels
Eco-conscious businesses will appreciate that PsPrint offers soy-based inks and recycled paper stock options. With regional printing locations around the U.S., they also reduce shipping-related emissions and help speed up deliveries.
Most orders are printed and mailed within two to five days. The entire process—design, upload, list entry, and payment—can be handled online through a simple step-by-step flow.
Bonus: PsPrint includes a few extra “overs” (unused prints) in every order at no charge if they fit in a single box—great for re-use or review.
If you don’t already have a mailing list, PsPrint’s targeting wizard lets you build one in about 15 minutes using ZIP Code, household income, business type, and other filters.
Pricing depends on mailer type and production time. For example, 500 full-color double-sided postcards with five-day turnaround cost about $337. Expect to pay around $1,383 for 2,500 and $2,635 for 5,000—right in line with industry averages.
Fast turnaround doesn’t cost much more: 2,500 cards with one-day turnaround is only about $175 extra. That’s a smart upgrade if you’re on a tight schedule.
Try before you buy: order a free Sample Kit and get 15% off your first order by submitting your email.
Gunderson Direct — Best for Hands-Off Marketing Campaigns
Gunderson Direct is a full-service direct marketing agency known for creating custom campaigns for large or high-growth businesses. If you want professionals to take care of every detail—from strategy to execution—this is your best option.
With over 20 years of experience and more than 1 billion pieces of mail delivered, Gunderson Direct provides unmatched expertise. They focus on conversion-focused campaigns for industries like B2B, financial services, healthcare, and telemedicine.
The process starts with a one-on-one consultation where the Gunderson team helps you clarify your goals, messaging, and budget. Then they handle list building, copywriting, design, printing, testing, delivery, and reporting.
Need help identifying your target audience? They can source lists from both internal and third-party data. Their in-house copywriters and designers ensure your message is aligned and optimized for results.
Key features include:
- 98% client satisfaction rating
- Custom cloud dashboards for campaign insights
- Three-drop A/B testing approach
- Postal tracking and delivery verification
- Strategic planning and data analysis
Gunderson Direct is perfect for enterprise-level companies or growth-stage startups that want an outsourced marketing department for direct mail. It’s truly hands-off but still fully customizable.
And unlike many competitors, Gunderson offers full reporting and ROI tracking so you can measure success and improve future campaigns. You’ll also have access to a cost estimator for budgeting.
Contact Gunderson Direct for a personalized quote and consultation.
Printing for Less — Best for Targeting Specific Neighborhoods
Printing for Less (PFL) is a trusted direct mail provider that offers robust targeting options, especially for businesses wanting to reach local customers in specific neighborhoods.
Along with full-service printing and mailing, PFL offers free design templates, campaign advice, and CRM integrations to streamline your workflows. It’s also one of the few services offering a complete web-to-print platform for multi-location businesses and distributed teams.
The standout feature here is Every Door Direct Mail (EDDM), which lets you target households in a specific ZIP code or postal route without needing an address list. It’s perfect for real estate agents, restaurants, and local retailers running geographically limited campaigns.
Printing for Less gives you pinpoint control over geographic targeting with EDDM.
PFL supports a wide range of printed materials, including:
- Postcards and catalogs
- Calendars and menus
- Door hangers and presentation folders
- Custom magnets and sticky notes
- Personalized letterhead and promotional materials
The platform is also popular among political campaigns. If you’re running for office or promoting a ballot initiative, PFL’s ability to get mailers into the right hands is a huge advantage.
Another highlight: their on-time delivery guarantee. If your order arrives late, they’ll reimburse your cost—rare in this space and a major confidence booster for large campaigns with deadlines.
Before committing to a run, you can request free custom print samples with different paper finishes, coatings, and sizes to see what looks best for your brand.
NextDayFlyers — Best for Fast Turnaround Times
If you need something in the mail quickly, NextDayFlyers delivers—literally. This company is built for speed, offering next-business-day turnaround on many of its products.
While you’ll pay a bit more for expedited service, it’s ideal for flash sales, grand openings, or any time-sensitive promotion that can’t afford to miss a mailing window.
Industries served include real estate, food service, retail, legal, auto repair, dry cleaning, and more. It’s especially popular with brick-and-mortar businesses looking to attract local traffic fast.
Products supported include:
- Postcards and brochures
- EDDM postcards and rack cards
- Custom mailers and flyers
- Promotional materials and banners
NextDayFlyers also offers address verification, inventory storage, and list rental if you need help with targeting. The ordering process is intuitive—just choose your size, customize the design, and upload or create your artwork right on their site.
Pricing starts at $0.54 per piece for 1,000 full-color, double-sided postcards including print and postage. Larger orders (2,000–5,000+) come with noticeable volume discounts.
NextDayFlyers is also an excellent choice for EDDM campaigns with four standard postcard sizes available—or you can request a custom size to help your piece stand out even more.
Another reason we like this service: 33-point quality checks during every order, covering pre-press, production, and shipping. And every order is backed by a 100% satisfaction guarantee.
How to Choose the Best Direct Mail Service for Your Business
Choosing the right direct mail provider can make or break your campaign’s effectiveness. The best service for your business depends on your goals, timeline, and how much control you want over the process. Here’s what to consider:
Design Tools and Templates
If you don’t have a designer on staff, pick a platform with user-friendly design tools or ready-made templates. Services like VistaPrint and PsPrint offer hundreds of options, so you can create polished postcards without hiring an agency.
Some providers—like PostcardMania and Gunderson Direct—also offer professional design services, which are useful if you’re building a multi-step campaign and want everything to look cohesive.
Print Quality and Material Options
Don’t settle for low-quality paper or cheap ink—your mailer represents your brand. Look for services that let you choose between matte, glossy, or uncoated finishes, and provide options like thicker cardstock, foil stamping, or recycled materials.
Bonus: Some providers (like PsPrint and PFL) will send you free sample kits so you can feel the materials in hand before placing a large order.
Targeting Capabilities
Direct mail success depends on getting your message to the right audience. If you don’t already have a list, look for a service that offers targeting tools by demographic, income, location, profession, or purchase behavior.
Want to keep things simple? Choose a provider that supports Every Door Direct Mail (EDDM), which doesn’t require an address list and is ideal for local outreach.
Turnaround Time
If your campaign is time-sensitive—say, a seasonal sale or event—turnaround time is critical. Some services take a week or more to process orders, while NextDayFlyers can get materials printed and shipped in as little as one business day.
Make sure to account for mailing time as well, especially if your campaign covers multiple ZIP codes or regions.
Multi-Channel Campaign Support
For maximum impact, consider using a provider that can pair your direct mail with online ads. PostcardMania’s Everywhere Small Business product is a great example—it syncs your postcards with Facebook, Instagram, and Google ads to reinforce your message across multiple channels.
This integrated approach increases visibility, recall, and ultimately conversions. If you’re spending thousands on mail, it’s worth boosting your results with digital follow-up.
Direct Mail Services FAQ
The Top Direct Mail Services in Summary
Direct mail works really well in many situations. It’s easy to lose sight of this when you’re focused on email, online advertisements, and other digital marketing tactics.
PostcardMania is the best direct mailing service for most businesses. Regardless of your budget, printing needs, or direct mail strategy, you can find what you’re looking for using the reviews and recommendations in this guide.