8 Simple SEO Tricks That’ll Help You Rank Above the Fold and Increase Your CTR

When it comes to on-page optimization and increasing your conversion rates, you have to place the important things above the fold.

But being above the fold is not just for on-page optimization. You also need to be above the fold when it comes to search engine results.

People don’t scroll, and they are used to clicking on the first result they see, which usually means the top three search results. The site at the number one position can get nearly 35% of all the clicks.

seo ctrs

As you can see, the second position gets just 12% while the third gets 9.5%, and it trickles down to 2.2% for the tenth position.

It’s important to rank high…but ranking high alone is not enough. You also have to make your link irresistible.

Here’s what you need to do.

Write click-worthy titles and descriptions

When it comes to writing titles for search engines, the first thing you have to know is this…you only have 65 characters to write your headline.

You could write the greatest headline, but if it’s over 65 characters, it will get cut off. This is what you will see:

seo titles ctrs

Fortunately, the most important part of the headline is saved, but the rest is cut off. So keep it short.

Here are some other tips to keep in mind when creating click-worthy titles:

  • Front-load your titles with keywords – You should front-load all of your keywords in your titles. People will typically only scan the first two words of a title.
  • Keep it predictable – Your title should click-through to a page that meets the expectations of the user.
  • Clear – The reader should know what your webpage is about in 65 characters or fewer.
  • Make it emotional – Dan Shure wrote a great guide to writing titles, and one of his most important lessons is to make your titles emotional. See his SEOmoz article Are Your Titles Irresistibly Click-Worthy and Viral?! for great examples.

Create clean, focused, and optimized URLS

While your title tag needs to be emotional, your URL doesn’t. Let me show you what I mean.

Here is an example that Dan Shure used:

seo emotions ctrs

Avinash’s title tag is optimized for SEO and click rates. It’s optimized for SEO because of the keywords “digital marketing,” and it is optimized for click rates because of the words “change or perish,” which are very emotional, wouldn’t you agree?

His URL, however, does not include “change or perish.”

seo urls ctrs

It doesn’t need to because it is only ranking for “digital marketing.”

How might you change this title tag to optimize it further? I’d rewrite it like this: “Digital Marketing: 2015 Rule Book. Change or Perish.”

That way you move the two keywords up front.

Write a great meta description

The meta description is the next element you must optimize.

seo description ctrs

If you view the source code, the tag looks like this:

<META NAME=“Description” CONTENT=“informative description here”>

If you use a WordPress plugin like All-in-One SEO Pack, you’ll get this form at the bottom of your blog editor:

all in one seo ctrs

Google has made this easy by giving you tips on how to create good descriptions. Here are the two most important:

  • Make them descriptive – Front-load keywords that are relevant to the article. If you like formulas, ask “Who? What? Why? When? Where? How?” That’s a formula journalists use to report. It works equally well when writing descriptions.
  • Make them unique – Each meta description should be different from other pages’ descriptions.
  • Make them short – Google limits meta descriptions to 160 characters or fewer.

While meta description is not as important your heading is when it comes to getting clicks because people don’t seem to pay nearly as much attention to the description, it is still important from an SEO ranking perspective. So don’t ignore it!

Use Google+

Another big factor that is attracting attention when it comes to ranking above the fold is Google’s new authorship markup and Google+ search strategy.

You can accomplish some pretty amazing things when it comes to search rankings if you have an optimized Google+ account.

For instance, you can appear in these vanity searches above the fold:

google social ctrs

And when you confirm you are the writer of your content across the web, you’ll improve click-throughs:

image seo ctrs

The combination of the picture and the hyperlinks “by Danny Sullivan” and “More by Danny Sullivan” will lead to more click-throughs over the content that doesn’t have those elements.

I’ve already written extensively on this topic, so if you want more information on it, read How to Create an Effective Google+ SEO Content Strategy.

Reducing the noise on the page

Good SEO involves good web design. That’s one of the latest trends in the SEO world, and you can’t ignore it if you want to rank above the fold on search engines.

Here are some basic tips on good SEO design to help you clean up your site:

  • Reduce the clutter in your sidebar – While this is really meant to raise your conversion rate, this will also reduce the bounce rate. Too much clutter in the sidebar can drive people away…and when Google starts to notice the bounces, it might give your site a thumbs down.
  • Reduce the ad space on your page – Too many ads can drive people away. Check your analytics to see which are your best performing ads, and only keep one or two of them.
  • Keep ads below the fold – Last month Google announced its “Page Layout Improvement Algorithm,” which penalizes pages/sites that shove a bunch of ads to the top of the page. Google suggests you use their Browser Size Tool to see how much of your content is visible to visitors at first glance.

Drive links to important pages

You can’t expect a page to rank above the fold if you don’t have links going to the page you want to rank. And when it comes to links pointing to that page, authority links rule.

Read my Quick and Dirty Guide to Modern-Day Link Baiting for ideas on how to get a bunch of regular links.

Then read 10 Hard-Hitting Link Building Tactics That’ll Boost Your Rankings for some general tips on attracting even more links.

Add social sharing

Most SEO experts agree that social signals on the page level will impact search results:

seo social media ctrs

So, if you want to take advantage of this growing impact of social media, then use these ten ways to get higher rankings through social sharing:

  • Make share the buttons are very visible – Position these buttons in strategic places: side and bottom of page and use a scrolling widget, too. Also, limit the number of buttons you use. Too many can confuse people!
  • Ask readers to share content – It’s been proven that your readers will do what you tell them to do.
  • Tap the influencers – Create relationships with big names and get them to share your content.
  • Use Triberr – This new social network amplifies your tweets immediately.
  • Use sponsored Tweets – If you have a budget, spend a few dollars using this advertiser’s tool.
  • Use Facebook’s Sponsored Stories – Sort of like Twitter’s sponsored tweets, but better.
  • Create a worthy brand – Nobody wants to share content from someone who can’t be trusted. Focus your energy on creating a presence that people see as a trustworthy authority.
  • Tap into your circles – Use your own personal network to share content.
  • Bribe your followers – From offering links to using Cloudflood, you can get your readers to share content by paying them in some way or another.
  • Produce great content – This is the number one rule!

And don’t forget to think out of the social sharing box and engage in sites like Pinterest, Digg and Reddit.

Write great content

Last but not least, you can do all those things above, but if you don’t have great content, your pages will simply be buried under a ton of other results.

Take the time to create great content. These posts will help you do that:


Ranking above the fold can mean the difference between a few thousand impressions to tens of thousands…if not hundreds of thousands…so it’s necessary that you create content that ranks high.

But you also have to create content that will actually convert impressions into clicks. Hopefully this guide has helped you do that.

What other tricks do you use to boost rankings above the fold and encourage click-throughs?

P.S. If you want more SEO tricks click here.


  1. Ranking on the top of Google is important but above eight points are also very important as users often read the stuff before they click.

    Also creating short and keyword rich URL’s are really important.

    • I think search engine optimization happen on it’s own. Wonder how Seth Godin ranks top on the internet. In fact, he doesn’t even use his own popular permission marketing strategy for promoting his blog.
      The search engine optimization is pretty simple. Come up with some amazing idea that people will want to link back to, showcase by using “real” physical books, products, ideas and let the web go viral for you.
      I wonder if I’m missing something here, but this is my idea of how one should take on search engine optimization. By being “Awesome!”

      • I appreciate your thoughts on the matter. You share some pretty good insight, keep it up. 🙂

      • my keywords are going down,, what should i do now ,, i have used all the techniques,, Blog posting , profile linking ,funneling,web profiles, i dont know why happening so ,, can you help me please
        my keywords are:- web development india, web development company india, best web design company india
        for the URL :- http://www.inizsolutions.com/services/web-design
        these all keywords were on 2nd and 3rd page now web development india is on 9th ,, web development company india is on 7th, and best web design company india is on 4th page 🙁

    • Yep Rana, you have got it. If you ever have a question feel free to ask.

  2. I have seen that meta tags helps in good SEO ranking. However I still have doubts on Google+ if it actually helps or not because Google plus is not that popular as of now.

    • When you consider that a higher number of ‘brands’ (fortune 500) use Google + (more than Facebook pages) Google + may be small by a user numbers comparison but you’re not taking into consideration Google +’s integration within Google properties themselves.

      • Google will do whatever it takes to make it work. They’ll spend billions of dollars on it if they have to…

    • With 5 billion +1 clicks per day, I’d say that’s a big enough sample size to factor in more than any meta descriptions, which don’t actually help rankings except from a behavioral metrics standpoint.

    • It helps a lot. As the Mad Hat pointed out, there is a ton of data on Plus 1s.

  3. @PeterboroughWeb :

    Good points. Many SEO people are entirely caught up in the search rankings and keywords and don’t know or care anything about marketing or psychology.

    As you point out, the title and descriptions that people see in search results are essentially little advertisements, and need to be designed to entice people to actually make the click!

    • Yep. And a bad advert (or title/description) will cause people not to click. You have to find a good balance.

  4. Solid advice. I’m working on the social sharing part right now. Didn’t quite think it has an impact on the search engines.

  5. Gregory Ciotti :

    Out of curiosity, are you using All-In-One or Yoast’s plugin on your site Neil?

  6. I appreciate your post ! I ll always take side with social sharing, none is more powerful than Social Media.

    Thanks for the crucial Information.

  7. Nima Heydarian :

    Great post Neil. How do you confirm you are the writer of your content across the web?

  8. What about the good old article marketing and spinning articles for article directories?

  9. Mohideen @ make money blog :

    People most offen dn’t scroll till end of the website yet to have the important stuff above the fold will increase CTR

  10. Fantastic post! I like the fact that you just crammed the whole article with useful info. It felt like I just ate a 5 course meal for my brain. Taking notes on all of it before my brain becomes to obese to get up off the couch!

    Thanks Neil!

    • HAHA, get up and take a walk. Then start implementing some of these tips. Good luck, let me know how it goes 🙂

  11. Great article. I’ve always wondered what the CTR was on the top rankings. Thanks!

  12. Great post, can’t emphasis to keep important content above the fold enough! Thanks for the tips!

  13. Hi,
    Wrong Statement!
    “…but if it’s over 65 characters, it will get cut off. This is what you will see:….”
    I stop reading further and …
    I just picked 1 line from your info mentioned above and it is wrong if you are talking about Google SERP. Google accepts upto 70 Characters including space and Google shows … if it is more than 70.
    Please correct it.
    I have tested it many times and can show you.
    and will continue reading this article next from this statement…

    • I think 65 is the general rule Neil uses. Google will crawl and index titles well over 65 or even 70 chacs long which can be useful for search optimization as well (if useful/tasteful).

      I’ve actually seen a variety of occurances with title length including shortening titles to less than 60 charcs and even displaying snippets that occur past the initial 70 charcs if they are more relevant to the search. From a CTR optimization standpoint, rather than risking having an important element of your title cut off, I think Neil is recommending keeping it shorter just to be safe.

      • Blake,
        Thanks for the clarification. I definitely suggest that amount to be on the safe side of things.

    • Thanks for the note. I’ll have to double check, but you are probably right in it being 70 characters.

  14. Neil,

    I totally agree with all the best practice stuff you mentioned. One thing I was curious about was your CTR data. I read this article a while back about CTR (http://www.seoinphiladelphia.com/2011/09/seo-grail-philadelphia-september-meetup/ – no association with me at all, for the record) which compared the data AOL had in 2006 vs. some data he put together in 2011. It covers the CTR for both organic and paid search. Obviously, there are a ton of factors like meta descriptions, ad copy etc, but I think Ian did a good job taking a cross sectional sample.

    I also saw another study on seomoz about CTR in local search where results with pictures and star ratings had a much higher CTR. Rand also frequently mentions how his videositemap has caused a page that is in rank 3 w/a thumbnail regularly gets significantly higher CTR than ranks 1 and 2. You touched on that a little with G+, but I didn’t notice anything about rich snippets outside of the rel=author. I would love to hear your options on using rich snippets to improve CTR.

    Like Greg, I’m also curious about your preferred SEO plugin 🙂

    Thanks for sharing with us!

    • Ugh! I just checked out the CTR articles that you linked to. The data from that image was from 2010. The second study from that link was in the spring of 2011 which more closely matched the data I referenced.

      Ironically, I think the difference is connected with “universal” or enhanced listings. In 2011, Google more aggressively started published universal listings which seems to have leveled the CTR playing field on the first page to some extent.


      • Definitely, I think some of the changes really made it harder to get phenomenal CTRs. I think there are still many methods and tactics one can emply to get the most out of content and convert.

  15. Ritesh Sarvaiya :

    SEO ..SEO….SEO 🙂 companies across the world claims they can get you on TOP page :-P, Wondering how many can really get you on TOP as there are on 10 results ..lol

    Awesome TIPS Neil 🙂

  16. Great tip. Especially the point for making a emotional title, I think that is super important, because it greatly increases CTR.

  17. Yes these tips are really helpful to increase the CTR. Now days Google + is gaining momentum to improve the CTR in Search Results. The author who are verified from Google + having more chances of Clicks for their site. Basic SEO like Keywords placement is Title, URL , Meta Description is always helpful to rank your web page in search engine and sharing on Social platforms for more awarness because as Neil already told above that SOCIAL SIGNALS are also one of the most important factors & we can’t ignore this.

    Infact this is the first post I am seeing of Neil blog’s 20 comments and no REPLY from Neil. 🙁

    Neil is kind of blogger who always take care of his blog readers 🙂

    • Sorry about that, I have been a little behind. Catching up now. I am glad you enjoyed the post on CTR, it’s important that we are mindful of all of the items you mentioned above, as they will ultimately improve sales and build traffic.

  18. Chris Fernandez :

    Hey Neil,

    In the post you stated (regarding the META Description):

    “While this is not as important when it comes to getting clicks because people don’t seem to pay nearly as much attention to the description, it is still important from an SEO ranking perspective. So don’t ignore it!”

    ==> This is the exact opposite of what is true.

    Most search engines do not use the META Description tag as a ranking factor at all.

    However, what it is used for is click-throughs to your site.

    A great description tag gets people to want to click through to your website when you include a call to action such as “Click here to read 8 Simple SEO Tricks that will help you rank above the fold.”

    The search engines (they’ve stated as much already) do not use the tag at all as a ranking factor.

    Therefore, you need to craft it for the visitor, and yes, include the keywords that were in your title, but more so because it will entice them to click, not because Google will rank you higher.

    I just wanted to clear that up, and say otherwise, great post.


    • Chris,
      Thanks for reiterating some points. It must have got mucked up in the wording/understanding but everything you said is exactly what I meant.

  19. Neil,

    As usual, an excellent article. However, I have a question regarding back links – on page SEO is important but what’s also important are high quality back links. How can I generate high quality backlinks to my websites? Is the “create good content” approach the only way?

  20. wondering even Seomoz don’t know how to write a title in 65 characters, as the title is cutting off in the image you are showing

  21. David | Opportunities Frontiers :

    Thanks Neil,

    I need to lie down now cause I feel my brain is full with all the information including from all the links.

    Great stuff.

  22. Thanks Neil, you advice on SEO is always priceless. Keep them coming and providing awesome value.

  23. Juicing With Rika Susan :

    Solid tips, Neil! By the way, with regards to writing click-worthy titles, do you ever use the Advanced Marketing Institute’s Headline Analyzer as a tool? I find that it really helps (for e-mails as well).

    • I don’t. I tend to just create titles on my own. I find that to be most useful. However, some people may find that information useful.

  24. Joseph Flanders :

    Good solid advice. Some of it has been said before, but it helps to read it again to remember these things. I also like the information on Google +. I think that is going to be an area of bigger importance.

  25. I can’t stress enough how important including links to more of your posts is.
    I decreased by bounce rate by 10% in one week by doing that – it gives readers somewhere to go, something more to read, thereby making you seem more knowledgeable about your niche.
    If I don’t get given any links to follow in a post, I feel cheated.

    And obviously Google likes it because if you connect all of your great content, it’ll consider you as a person who ‘knows they’re stuff’, which, with the Panda update, they’ll love you for.

    • Definitely, people will be amazed how much they will accomplish if they follow all of the basic rules that apply to link building and link sharing.

  26. great stuff, very helpful post!

    getting to the 65+ character limit that everyone is correcting and or criticizing it seems logical that the limit will actually be set in the pixel width of the column… so if you use title case (e.d. Capitals For The First Character Of Every Word In The Sentence ) the same amount of characters will be wider, also some characters vary in size anyway good stuff thanks for posting

  27. And isn’t the allotted amount of characters in Google 71, not 65? Or am I completely wrong?

  28. Loved the guide Neil!

    It was an eye opener going through the content of the post, and though I have been following some of the things you mentioned, there is a lot that still needs to be done!

    Thanks once again for sharing this informative post 🙂

  29. I’ve author rel implemented on various (not all) sites since June of 2011, and they verify with Google’s Rich Snippet tester.

    But I have never one time had as a search result show my authorship.

    I read somewhere that Google is limiting authorship display feature to “authoritative sites.” But I don’t know if that’s true. I do know it’s intensely frustrating.

    • Yeah, it definitely is. I guess we will just have to wait it out and see how Google approaches the situation.

  30. Bobby @ Sightness Photgraphy :


    G+method for getting better stand for exposure is a sure success combined with attractive titiles. That’s all the technique i use for better exposure in Google for my small niche affiliate sites also.

    And instead of All-In-One-Seo plugin i use the WordPress SEO plugin by Joost De Valk.


  31. Reducing noise on the page enhances the readability of the content, because there is more white space. It in turn can sustain the interest of the visitor to read the page content. All of your other tips are also excellent. Thank you for the useful post.

    • Reducing noise is something that is definitely essential. I think it goes a long way in getting people to focus their gaze on certain spots, as opposed to others.

  32. Great tips Captain Patel! I’ll add another – use a hyper-specific meta description. Think of it almost as the body copy of a PPC ad. Ex. “Download our Plumber’s Guide to SEO by March 31, 2012 and get a FREE website analysis!” We’ve done this for clients and for whatever reasons, they seem to really improve the CTR of the page (for any given rank).

  33. Anshul @Nichesense Niche Marketing :

    Interesting Point about front loading your title with keywords Neil. I think it generally also has a positive effect on not just the CTR but also the overall SEO.

    I have found that including the target keyword once and then also including a partial match version of the same keyword in both title and description also works quite well with overall SEO (without sounding spammy of course).

  34. Great information! I love the chart showing the CTR based on Google positioning. It is very obvious that those above the fold are getting the clicks. I never realized how big of a drop off it was from #1 to #2 though.

  35. Bookmarked! This is such a good reference article, Neil. I didn’t know about front-loading my titles with keywords before, so this article is really helpful. As a data-oriented person, I love the CTR table.

  36. I agree with “writing click-worthy titles and descriptions.” It’s important to write headlines that will get clicked. Writers can peruse ‘tabloid’ magazines or newspapers to get an idea on how to write a good headline.

  37. Automatic Seed :


    What a great article!

    The only reason I comment here is to let you know that with IE 8 the share button for Facebook isn’t properly displayed and might confuse some readers.

    Thanks again for the tips!

  38. Web Design Resource :

    To write catchy title and description is the most important trick to rank well in the search engines because while crawling the webpage, most of the search engine specially Google gives most important to title and description of the webpage/site.

  39. facebook for businesses :

    With all the above points if we have strong networking on web then truly we will get our targeted traffic am I right? Thanks for the clear structure about CTR improvement.

  40. Thank you for the great tips. I only have a few sites at the moment, but after reading your SEO article, I think I have a little room for improvement on my titles and descriptions.

    • Thanks Jim,

      There is definitely always room for improvements. I constantly and altering and updating my site.

  41. shapes for kids :

    Really amazing information! Do you think it is still worth it to add meta tag keywords to your posts along with the description?

  42. You want to know something interesting… In my journal today, I wrote, “how can I model Neil Patel?” 🙂

    You see, I run one of Malaysia’s fastest growing SEO agencies, and I truly want to stand out in a sea of scammers. Reading up on you, Fishkin and Sullivan really helps me sharpen my online marketing skills in a way no overpriced make-money-online product can.

    This is a gem of a blog post.

    P.S. Are you Gujarati? 10 years ago, I was placed in Gujarat as a exchange student. Every other person was called Patel there lol, hence my question. 😉

  43. Bruce Hunter :

    Very helpful. There is a great article online that specifically focuses on writing click-worthy titles called “A Scientific Approach to Writing Page Titles”.

  44. Mobility Aids :

    This has been really enlightening particularly the google browser tool an viewing our web in this. Think we need to make some cosmetic changes!

    Thanks again

  45. I don’t like the way you do research on your posts Neil!

    I thinks it poor form!

    Aren’t blog posts supposed to be based on your own personal experience?

    Not based on creating content from recycled ideas you gather from researching other peoples sites.

    Anyways, my tip on Seo relates to social media. I’ve found sharing new posts to different social media groups who have a common interest works well for Seo if you change the anchor text (title) of each link using longtail keywords which have the same meaning.

    What do you think?

  46. Health & Fitness Blog :

    Neil, you raised very important points in this piece. Very well written – as all your posts are, 🙂

    Like you rightly pointed out – without great content, all the other points won’t make too much of a difference. I also strongly believe in great content and have experienced massive results just from posting great content. I have a blog with over 1,000 great quality 100% unique articles. This blog gets tons of visitors even without too much worry on SEO and optimization. So, yes, content is still critically important!

    Thanks again for a great piece!

    • Thanks,

      That is great, content is definitely king. So glad to hear you are driving so much traffic from it.

  47. Health Wrong :

    Creating catchy titles and descriptions can also help to increase your adsense clicks too.

  48. Thanks Neil ..That is really nice article ..Ranking above the fold increase CTR like a Rocket —>> 🙂

  49. awwwsome tips…. i would like to share this article in my blog… can i plz???

    Check my blog plz…. Visit Seo Junction!

  50. Wade@Bloggers Make Money :

    Writing to get people to click through on a link is harder than it sounds. You have written an excellent post to describe how to do this. Yoast has really helped me with my meta tags and improving my clicks on the search engines.

  51. If the ranking of keyword drops down suddenly, what might be the possible reason? Please help

  52. Salvador N. :

    Thank you so much for this tips. After the Panda update my site suffered a mayor traffic decrease from Google. But I am optimistic it will rise again with some extra work.

  53. Ladders Uk Direct :

    Some Great Points here. Im beginning to build a romance with this site lol. I try not to clutter my sidebars anyway which is a plus… for once lol.

  54. I thought you should never start a meta title with the word “the” its a stop word isnt it ?

  55. Diversifying your anchor text along with pinging your backlinks can help as well

  56. Lauren - The Ad Girl :

    Thank you for posting this info – it is so nice to finally read a guide that is clear with great examples. I especially liked your bit on Google+ … I recently made a page for my business and I’m going to read your article about optimizing your Google+ next. Neil – so glad I found your blog!

  57. These are really excellent and useful tips. Yes, building an author reputation is a really important factor. Thanks for sharing these useful tips !

  58. What is html and content ratio… is it necessary for seo? how much should i maintain it?

    • Here is a link to a html tutorial. It shouldn’t affect your SEO.

      Content Ratio may only affect SEO by slowing down the speed of you page load. Other than that it really isn’t a huge factor. Here is a link to one of my other post that shows you how you can increase your sites page load time.

      How to Make Your Site Insanely Fast

  59. RichPeopleThings :

    There are some awesome tips here. Most people are too lazy too implement these type of SEO fixes they really have a large impact

  60. Hi, Neil

    i have started a new blog on How To Microsoft, before this i have created numbers of blog, but doesn’t get success. So i want key tips from you what i have to do for this blog…i have started from since 10 days before…

    Thanks in advance

    • Hey Bhadresh,

      The most important thing you need is unique and valuable content. Then you need to incorporate a heavy social media presence. If you want a blog to be successful there are many things you have to do besides what I have just mentioned. I highly sugget you go through and read my current and older post. Here are a couple to start you off. Remember you won’t see success overnight blogs take time, dedication and hard work.

      The Massive Guide to Getting Massive Traffic

      The Marketer’s Guide to Blogging

  61. Ranking mainly depends on the quality of backward links and also. Anyway thanks for the good post. Good Luck.

  62. Wow Neil! Not only that you’re writing great content, but you also responds to comments like a champ!!

    Few days ago i just started to subscribe to your newsletter, and you know what, I’m hooked!! Looking forward to your next email! 😀

    p.s: Great post, as always. Cheers!

  63. OMG !! great article neil, containing effective tricks. i am really impressed by the way you explained all the tricks. that would be helpful, i am sure about it.



  64. Thanks for this post. I would apply seo tricks for my site.

  65. I believe asking readers to share your content is very effective.
    Thanks for your excellent tips, I am going to use the tips for my 1st webpage.

  66. So, google make title tag for priority and description for complimentary . Thank you for this nice tips, hope I can rank better with this

  67. Havanese puppy :

    I am really happy to get all this information in one place. I was really worried about my sites seo. But I feel your writing really helped me a lot.

  68. Thank you, I would have had to read so many articles to learn all of this in one!

  69. Thanks for this another awesome article on SEO, Just checking your all old article which you wrote on SEO 🙂
    Thanks Neil 🙂

  70. Thank you for your article about SEO, making me more aware of how to optimize a website in search engines

    Good Job !

  71. Wow!!! Amazing… Not only that you’re writing great content, but you also responds to comments like a champ!!

    Few days ago i just started to subscribe to your newsletter, and you know what, I’m hooked!! Looking forward to your next email!

  72. Hello!,,,Thank you for your article about SEO it helps me a lot and, making me more aware of how to optimize a website in search engines,Thank you so much!,,

  73. Great article. Thanks for the pingback 🙂

  74. sector checker website test search engine optimization analysis come across a lot more enables perform investigation. :

    Do you have a spam issue on this website; I
    also am a blogger, and I was wondering your situation; many of us
    have created some nice methods and we are looking to swap solutions with other folks, please shoot me an e-mail
    if interested.

  75. Junaid Raza :

    Thanks. You have discussed all of the points of SEO. Its great to keep your Search Engine Optimization simple but valuable. If the Content is Great, then by these few best tips one can get ranking in google.

  76. Thank you very much my friend,keep intouch from INDONESIA.

  77. Yes I’m sure there is some kind of psychological reason why this works, but it does.

  78. Thanks for mentioning great points regarding SEO tricks. its really helpful along with off page tricks.

  79. Nice article about search engine optimization techniques. I think this article is so informative and i will follow this techniques in my blog for better seo.
    My blog seo techniques

  80. jasa penerjemah :

    Thank you for the tricks. I clicked your web because you proved the tricks

  81. As others pointed out, I guess I landed on this page since you’re tricks aren’t half bad. Anyways, I didn’t get my specific question answered. Your first pointer in the list is to write click-worthy titles and to keep it short.

    Does Google actually downgrade post for having too long headlines, or are they just less likely to get clicked?

    • It really depends on the copy. If it isn’t compelling, it won’t get clicked, which is how your rankings will slowly start to decrease.

      Longer titles tend to get cut off from search engines than shorter ones.

  82. gsa search engine ranker tutorial :

    No matter if some one searches for his required thing,
    so he/she needs to be available that in detail, so that thing is maintained over here.

  83. Still valuable as always. Thanks, Neil.
    BTW, I will not change it to “Digital Marketing: 2015 Rule Book. Change or Perish.” as you suggested. This is because “The 2015 Digital Marketing Rule Book. Change or Perish” gives it more weight in the mind of the reader by putting “THE” which affirms and gives the “Digital Marketing Book” more weight and value.

  84. Yup you are right, the top most sites in the search result gets the major chunk of the visitors, so seo through the points given above would surely increase the traffic……….!!
    Thanks for the post……….:)

  85. Jewel @ Android Tips :

    Good points, very simple and easy to read. That’s why I love your articles. Thanks for the great tips.

  86. oloyede jamiu :

    Hi Neil, these are very important SEO tricks. I have been using some of them on my blog while there are some which i have not lay my hands on. I will surely try them out. Thanks.

  87. Kelly Orange :

    Solid information. I wasn’t quite sure what to look for in a SEO content writer but this will definitely be my guide. Everything suggested makes great sense.

    Thanks Neil, you advice on SEO is always priceless.!!

  88. Thanks Neil, It was really helpful post for me because I had learnt a lot from this and increased my SERP. Thanks a ton again..

  89. williamsville new york :

    Moreover, with them you can enjoy longer repayment periods and very competitive interest rates lower than market.

    It is a means of tackling mounting debts by availing
    a loan that will consolidate all of your debt consolidate credit card repayment much more manageable for
    your budget. Going to college simply is a very simple process!

  90. Thanks a lot man! It helps. I never tried shortening of URLs with keywords yet. Will do it from now onwards.

  91. Nice To See Your Post … Thats Realy Affected For Website Seo ….. I Am Seacrhing For SEO Stregedy And About SEO Tricks,,, I Found Your Blog Its Realy Nice And i Got Alot Of Info Here… Bro Keep It Up …..

    • Waqas, glad you found me. Please feel free to check out my other posts they provide a TON of tips about SEO and digital marketing.

  92. Blog Commenting is an easiet and most effective way in SEO

  93. This was really a great and valuable information about SEO techniques. I would apply this one in building a pagerank in my site.

  94. Hey very important SEO Triks, i know click rate new from this blogs thanks to share this information

  95. very nice. this post very helpful for us…….thanx

  96. very helpful 🙂 thanks a lot

  97. A great tutorial that every one needs to know

  98. Very complete the tutorial, sure to help me better understand SEO.

    thank you very much for the info.

  99. Hi Neil,
    I am following the blog & guidelines and want to become successful internet marketer. The above article really help me a lot.I am working in SEO from past 2 year. Tell me how to become expert in blogging and internet marketing.. Please?

  100. Icahbanjarmasin :

    Hi Neil..thank you very much really I like your post and keep in touch from INDONESIA..god bless for you.

  101. Poulami Ghosh :

    Hi Neil,
    Thanks for describing the techniques of increasing click through rate .It is a really nice and very helpful post.I am looking forward for your next post.Keep sharing such useful tips.

  102. Hi Neil,
    Very great post.It is a very valuable post and the click through rate techniques have been described in a very logical manner.Thanks for sharing.

  103. jasa seo murah bergaransi :

    I know this if off topic but I’m looking into starting my own
    weblog and was curious what all is required to get setup?
    I’m assuming having a blog like yours would cost a pretty penny?
    I’m not very internet savvy so I’m not 100% sure. Any recommendations or advice would be greatly appreciated.

  104. Touche. Outstanding 6478 reasons. Keep up the great spirit.

    This valuable info 6478 is worth everyone’s attention.
    Where could I find out more?

  105. Clubs München :

    Hi Neil,

    thanks for sharing! Sounds reasonable to frontload the keywords, and the statistics for CTR in Google results are an Eye-opener!

    thank you, really good insights shared here!

  106. Muy interesante tu pagina web. He llegado por un casual y me ha encantado. Very interesting site. Amazing.

  107. Elizabeth A. Bennett :

    I discover there are a lot of junk on this blog page. Are you thinking of planning clean it up. Probably I could help to complete?

  108. Winnie A. Diaz :

    Was Actually analyzing close by . I’m keen on your stuff. Do announce considerably more of this subject ok. Thank you

  109. Neil,
    Very well written, well explained and very logical. Thanks for an another great post.

  110. www.youtube.com :

    This is actually attention-grabbing, You’re incredibly qualified tumblr. I’ve became a member of ones feed and look onward for you to trying to find much more of ones wonderful write-up. In addition, I have contributed your web site during my internet sites

  111. Dennies John :

    awesome post Neil . I was a silent reader of your blog and this is my first comment 🙂

    How do u get so much time to write these kinda great long posts?
    what actually matters? the no. of likes on your fb page? or the likes and shares you got on a particular blog post?

    moving from 2nd to 1st really matters . I didnt know this thing. 🙂

  112. sofa set designs :

    Here you can find different kinds of modern sofa set designs in Mumbai, India. FurnitureOnlineDesign is a manufacturer and supplier of wooden & leather sofa for all designers model as Italian sofa, l shaped sofa, sectional sofa, corner sofa for your living room. Our all latest models are made with quality wood, foam and leather that last for years for sure. Our products range can be availed in a variety of designs and sizes. We are designing and customizing all new models of sofa as per customer requirement.

  113. Thanks for sharing , Nice tips

  114. Thanks for the tip, much appreciated. 🙂

  115. Home And garden Furniture :

    Fantastic page, just lately been browsing forever and a day for tips on the best rattan furniture pieces for our home and in our back garden. The website sincerely
    helpedgreat blog some great info here

  116. i think major optimisation is on page…so here are the seo wp plugins

  117. easy neopoints guide :

    Pretty! This has been a really wonderful article.

    Many thanks for providing this information.

  118. solid Proxy Internet explorer Latest version :

    Greetings! Quick questiin that’sentirely off topic.
    Do you knolw how to make your site mobile friendly? My blog looks weird when viewing from my iphone
    4. I’m trying to find a theme or plugin that might be able to fix this problem.
    If you have anyy suggestions, please share. Thanks!

  119. laptopmurah.net :

    Ukft… My web performance not increase.. I read n read again this post. Thanx guys for the info

  120. These are best seo tips which i need to know and i will try these on my site to boost my rank thanks alot

  121. Regular posting on your website is a great way of generate traffic also share your links on social media.

  122. I have one question, about ‘create clean, focused, and optimized URLS’

    Which better if I use short URL or long URL?? I see your URL in this post is too long.

    Thanks for your tricks, Neil!! 🙂

  123. Free SEO Tools :

    It’s really awesome post..i am really too much happy with your tips and tricks..! I wish to see your next update post. Can you please create any post on SEO Tools ? It will be best for many people.

  124. Does Ads above the fold affect rankings of a page?

  125. Who in the subject what are the limits best seo website? Nir

  126. Mohammed Basheer :

    You have mentioned several good points regarding Increasing CTR Rate.

  127. Ron Sanders :

    Hi Neil. You made a good point about writing click-worthy titles and descriptions. People forget that while ranking above the fold is important, getting people to actually click on your link should not be overlooked. Relevancy is key. 🙂

  128. These are simply GOLDEN rules. If you just apply them you can get big results.

  129. Your article was excellent and very detailed. Do you know about seo techniques 301?

  130. Good advices. Indeed title tags are the most important factor for SEO for higher rankings and needs to be used in a proper and relevant manner.

  131. Hi Mate,

    Very useful tips. All the items above are important. Thanks for sharing.

    Best Regards


  132. hi Neil,

    Is it necessary to know about coding for bringing up SEO rank?

  133. Siddharth Sheth :

    HI i have web design company and i want to target client using google adwords.Here is my website link :

    Please help me find out some keywords.

    also If i type “Web design company in Rajkot” Then my website comes at 5th position and if i write “Web design company Rajkot” then it comes on 3rd page.

    Please tell me why is this too much difference?

    Thank you.

    • Siddharth, that’s just how the algorithm works. Slight variations will always occur based upon your backlinks and what people search for.

      Just keep optimizing for both phrases.

  134. Nice Points I am going to share one important tip here..the Headline of your blog post is extremely important. You want to make sure you express the generally theme of your blog in just one sentence. You want to be fascinating without being silly or giving too much away.

    • Albert, completely agree. The headline is what brings people in and keeps them there. You want to make sure it’s compelling and eye catching.

  135. my website is 12 years old I have optimized it keywords, used title tags carfully, I have used tags for keywords named my images after my keywords and also alt tag but my website does not show in googles website rank. Does anyone know what I am doing wrong ?


    • Rob, consider setting up a blog or a content portal where you inform and educate your audience on your niche. If you become a key industry leader you’ll have an easy way for people to see your products.

  136. SEO is the major part of promoting any kind of business on search engine and now these days there are majority of peoples doing SEO instead of an engineering, Doctor and else.
    Many thanks for sharing this kind of great techniques.

    • Jack, glad you liked it. Your name would be great for branding “seen”

      Looking forward to hearing much more from you.

  137. is there any good reference tools SEO ?

  138. Kevin Marshall :

    Hey Neil,

    Nice blog. Very neat and clean information. just wanted to ask you that I have been working on keyword social media agencies whose targeted page is https://www.seoshark.com.au/social-media-marketing/ from past six months still the keyword is in 18th position. Now I want to bring it to the top 10 position of Google search engine within two weeks. I have applied all the SEO techniques, Let me know a quick technique that gives me results urgently. Early waiting for your reply.

    • I’m afraid it’s not possible to get results urgently with SEO, it’s a game of patience 🙂

      • Kevin Marshall :

        Hey neil,

        At least, suggest me some of the techniques through which i can get at least 12th or 13th number.

        • I would still suggest using the same techniques outlined above. Also take a look at this https://www.quicksprout.com/the-beginners-guide-to-online-marketing/

  139. plz help me my website google is not index and google result A description for this result is not available because of this site’s robots.txt – learn more
    my website itdesh

  140. Jackie Vintage Bridal :

    Love these tips! Yes the emotional element a great suggestion, most of us are just concentrating on getting our product titles and descriptions right without thinking of the ‘pull’ of emotive content – some excellent ideas here!

  141. I was write that article
    8 Wonderful Tips To SEO Your Articles Fast And Easy, during my work with a pencil and a paper, i wasn’t know the size of its competition
    when i wrote that title i found your article on the first result of google
    if this way affect me on ranking on google or not, need your advice
    then if you don’t mind help me rank it, and if you don’t mind tell me your opinion

  142. mydomain.com :

    Hmm it seems like your blog ate my first comment (it was
    super long) so I guess I’ll just sum it up what I had written and
    say, I’m thoroughly enjoying your blog. I too am an aspiring blog writer
    but I’m still new to everything. Do you have any helpful hints for inexperienced blog writers?
    I’d definitely appreciate it.

  143. I read this article completely on the topic of the resemblance of most up-to-date and earlier technologies, it’s remarkable article.

  144. Dao tao SEO Huyen Nha Be :

    Hello to all, the contents existing at this web site are truly remarkable for people experience, well,
    keep up the nice work fellows.

  145. jeux de dragon ball z dokkan battle hacked :

    So, now that you are informed of the different types of war Dragon Ball Z Dokkan Battle Hack online, it is now your
    turn to choose and play the war Dragon Ball Z Dokkan Battle Hack of your choice.

    Adhering to a common thread in video Dragon Ball Z Dokkan Battle Hack these days, you could
    actually choose whether you want to campaign as an Autobot,
    or a Decepticon. For the person who enjoys fine collectibles, one theme that is
    very popular and varied is that of baby dolls.

  146. Tech Trick Seo :

    is there any good reference tools SEO ?

  147. Hello,
    Thanks for sharing such good SEO tricks and tips. I will definitely try to this.

  148. Lisa Russel :

    Its definitely a great article as always Neil with useful and insights. But i was wondering if the same things can work for an Amazon store. Actually I offer Amazon SEO services and always look for helpful tips and tricks on the same and you know why??

    Please do help me with your own experiences and let me know some killer tricks for that 🙂

    Thank you!!

    • I haven’t done anything like that in the amazon store Lisa, sorry 🙁

      From my experience, I would keep tweaking all the content and keywords for the pages you do have control over. That will be a good place to start

  149. Great tips here and I applied your tips in SEO Company India website to increase conversion rates & it’s work. Your tips are always valuable. Thanks Neil.

  150. sugandha chejara :

    Wow great work,

    Thanks for attract my mind on my small but important mistakes for SEO, I learnt a new lesson for SEO here. Now I will apply all your tips in my website. Thanks for sharing these priceless info.

  151. Hey neil is your website a wordpress platform? And if it is a yes, then what is the name of that theme you are using? Sorry just curious because i just wanted to make a website like that in my next project…lol

  152. Hi Neil,

    Interesting post. Do you have social shares do still have impact? I’ve tested it with some websites, but there was no impact on the rankings..

    I also think that Google+ hasn’t a great impact anymore. And it also seems that pages with no keywords in the URL can rank really good on high competition keywords, what is your opinion about that?

    • Yes it does, but it’s just one aspect among the various other factors and dynamics that are part of this process

  153. Founding some best seo tips and landed on your page .
    You mentioned “Social Sharing ” I have seen that many seo masters have some different view on this .Some says this is big impact while others say : Social sharing affect only a small portion .
    Looking for some solid data driven report on this .
    [Sorry for Grammar Mistake]

  154. Consultoria SEO :

    We appreciate, lead to I uncovered exactly what I’d been interested in. You might have wrapped up our Several day long hunt! God Thank you male Consultoria SEO. Have got a terrific morning. Cya

  155. is there any good reference tools SEO ?

  156. How to maintain keyword density. Well, Keyword planner is the best tool to searching keywords even here you can choose low competition keyword with high searches.

    Thanks for the useful information.

  157. petrified wood indonesia :

    soo helpfull, thanks

  158. Great Thanks for the advice. I will start updating my website more regularly. Short, simple and crispy information…Cool! I think that measurement of SEO activities is very important things – it shows you the proper way. This is what we are all in the process of doing. Total SEO revamp of our web design website.


  159. thank you sir. It’s like learning never ends. Can social media produce more traffic than organic traffic itself?

  160. +7 (917) 287-49-39 :

    Hi there! Quick question that’s totally off topic.
    Do you know how to make your site mobile friendly? My weblog looks weird when viewing from
    my iphone. I’m trying to find a template or plugin that might be able to fix this problem.
    If you have any suggestions, please share. Thank you!

  161. Traffic must be only organic otherwise its waste of time as may neverr lead to any purchase. There are some ad networks which only benefit by contents and relative ads to them. Thanks for your sharing.

  162. All of this factors are awesome. I have learned a lot. Thanks Neil.

  163. Hmm it looks like your website ate my first comment (it
    was extremely long) so I guess I’ll just sum it up what I submitted and say,
    I’m thoroughly enjoying your blog. I too am an aspiring blog writer but I’m still new to the whole thing.
    Do you have any suggestions for novice blog writers?
    I’d certainly appreciate it.

  164. Ioannis Papantoniou :

    Interesting Information. Thanks for sharing it 🙂

  165. The major one in the branding space is the publishing site template, which comes with various ways to assist content managers who are usually not designers. A good SharePoint designer should design custom page layouts, custom markup styles, and custom reusable content. All of them require both business input and specific publishing SharePoint knowledge to create, which both are usually out of a typical designer’s job description.


  166. SEO- How to set custom redirects on Blogger Posts

    more video on
    my channel

  167. Sewing Machines Shopping Online | Stitching Machine | Sewingdeal, India :

    8 Simple SEO Tricks That’ll Help You Rank Above the Fold and Increase Your CTR

    nice article

  168. I was trying to rank higher my website http://www.truealerts.in . Now i will do good SEO for it in ur best direction.

  169. Reading your blogs is like a treat to my mind. Being an SEO analyst myself, I have been implementing your tricks for my site YourSEOPick (http://www.yourseopick.com/) and the results are satisfactory. Thanks!

  170. Hii Neil, hope you are fine & doing well

    I like your blogs. Can you tell me some good forum posting sites?

  171. Ezekiel Wortman :

    Hi, I desire to subscribe for this website to get hottest updates, therefore where can i do it please assist.

  172. good post thanks

  173. Hi Neil,

    I have just launched website ,I follow your every steps that you post in your posts, I am bit confuse where i should start please suggest me some best steps.

    website is: https://www.listyfy.com

  174. Hi Neil,

    I am impressed with your SEO skills and application. This page ranked #1 organically in a search for “SEO help” so you obviously walk the walk. Have you been able to update this post over time to keep the advice current, 5 years after its first post?

  175. Great Information. Thanks for sharing it. I’ve one popup on my website and I don’t know If that’s ok or should I remove it. Can you please check azkaweb.com and let me know about your thoughts. Thanks for sharing such a great Information.

  176. Why my competitive website is ranking above on my website in Google SERP.
    Does Google look up the new website first??

Speak Your Mind