What I learned about you through 4 redesigns

by Neil Patel

to blog or not to blog

I have been blogging on Quick Sprout for around 3 years now and the blog has been through 4 different designs. At first I redesigned the blog to have a better aesthetic look, but then I started to redesign it based on user feedback.

Over the course of 4 different designs, here are some things that I learned:

Categories

I tried placing each blog post in categories to make it easier for you to read older posts, but that didn’t work. You didn’t seem to click on categories as it takes too much work for you to get to the older blog posts.

When I removed the list of categories in my sidebar during the second design, a few people complained, but the majority of you didn’t mind.

My assumption on why categories don’t work well is because people have to work hard to find the “good” blog posts.

Most popular widget

popular posts

In the sidebar there is a most popular posts widget. Within my current design, it is the most popular section. My theory behind this is that it allows you to see what is hot right now, what has always been popular, and what my favorite blog posts are.

This widget has been the most effective way to get you and other readers to read older blog posts.

Converting traffic

The most effective way I have been able to drive you to my two companies (Crazy Egg and KISSmetrics) was to add links to them in my sidebar bio. Quick Sprout is a top 3 referrer to both of those companies and many of you have signed up for their services.

Top Commentors

The best thing I did during the second design was to add a top commentors widget. Since I added the commentors widget, comments per blog post went up by 79%. Now granted, I respond to each comment which helps encourage more comments, but without the top commentor widget there wouldn’t be as many comments on Quick Sprout.

Subscribe to comments

During the 3rd design I added a subscribe to comments option, so when you posted a comment you got notified by email when someone else commented. This really helped boost traffic and the number of comments per post.

The problem with adding this is that a good portion of the Quick Sprout readers marked those emails as spam, so they stopped going to your inbox.

In the 4th design I removed the subscribe to comments option and comments per blog post has gone down by roughly 26%. I am working on fixing the email spam issue and once I do, I will be adding that feature back to the current design.

Question and Answers

A few weeks ago I added an Answers section on Quick Sprout. Not only did it help create a stronger community, but it has been causing my pageviews per visitor to go up by roughly 17%. In addition to that my search traffic has gone up by 9% so far because more pages of content has been created within the last few weeks through the Answers platform compared to what I created through blogging for 3 years.

Social media buttons

Whether it was digg, stumbleupon, or delicious buttons, none of these social media icons really helped increase the blog’s traffic. Currently the top refer to Quick Sprout is StumbleUpon and it always has been. Whether I added or removed social media buttons, my traffic didn’t change.

But when I removed all the icons and just added a retweet button, the amount of tweets per posts drastically went up compared to when I didn’t have the twitter button.

Because of this retweet button, Twitter has become the 4th biggest traffic source to Quick Sprout.

Commenting system

There are a lot of commenting systems out there like Disqus, but with Quick Sprout the standard WordPress threaded comments system seems to preform the best. I didn’t run Disqus for too long (roughly one week), but what I learned is that you prefer a simple commenting system compared to something with a lot of bells and whistles.

Disqus and other fancy commenting systems may work well on your blog, but they didn’t work out for me.

RSS subscription options

Throughout all of the designs I have tested multiple RSS subscription options. Whether it was providing a box where you can enter in your email or just linking to the RSS feed in my sidebar, I have tried it all.

The most effective way I was able to grow my RSS subscriber count was when I had an RSS subscription option at the top right of the blog design. I had this during the first design and since then I haven’t been able to replicate the same subscriber growth rate.

Contact page

Once your blog starts getting a bit popular you will start getting more emails from your readers, which is great. But the bad part is, you’ll also end up with a lot of spam emails.

A good way I solved this was that I modified the content on the contact page to talk about the type of emails I will and won’t respond to.

In addition to this, I removed my Gtalk, Skype, and AIM users names because it was reducing my productivity. I don’t mind helping you out, but it is easier for me to do so through email.

Conclusion

These are just a handful of the things that I learned through multiple redesigns of Quick Sprout. What worked for my blog may not work for you so make sure you test things out with Google Website Optimizer before you start making design changes.

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{ 98 trackbacks }

{ 288 comments… read them below or add one }

Benjamin Alijagić February 25, 2010 at

Thanks for this! I’m currently designing my blog and this will help a lot.

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Neil Patel February 28, 2010 at

Great Benjamin, let me know how that works for you.

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Dharmesh Shah February 25, 2010 at

Thanks for sharing this. Looking at some similar things for the OnStartups.com blog.

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Neil Patel February 28, 2010 at

Awesome! Best of luck with modifying your blog.

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Tom | Build That List February 25, 2010 at

You have definitely learnt a lot in the whole process. I just installed Subscribe to comments and my comments have gone up a great deal!

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Neil Patel February 28, 2010 at

Yes, it definitely helps with the traffic. It’s good to hear you it worked as effectively for you too.

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Internet Marketing Agency February 25, 2010 at

You have one of the best Thesis designs out there. Clear, Concise, Crisp…It truly makes me want to actually take the time and read through the killer content you put out. If you haven’t noticed recently bookmarked your site and following you on Twitter.

Not to mention regarding the design keeping it Simple one of the things most people forget.. K.I.S.S.

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Neil Patel February 28, 2010 at

It’s the best way to move forward and see great results… by keeping it simple. Thanks for the compliments, my designers have done a good job.

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@OnlyInItaly February 25, 2010 at

Great article, Neil (as always). Currently working on blog redesign but we’ll have to take a moment and reevaluate!

Again thanks!

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Neil Patel February 28, 2010 at

A good, hopefully this info was useful for what you’re looking to do.

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Marc-Andre February 25, 2010 at

It’s good, it’s useful (as usual), actionable and concise. Love it.

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Neil Patel February 28, 2010 at

Thanks Marc, that’s exactly what I was trying to do.

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Deyson Ortiz February 25, 2010 at

How did you make “Current Hits, All Time, Neils Favorite” results tabbed ?

Thank you for a great post !

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Neil Patel February 28, 2010 at

I am not sure. A developer did it for me.

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Mick Morris February 25, 2010 at

Neil, thanks for sharing this group of lesson learned, you have added a few points that I need to go away and consider.

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Neil Patel February 28, 2010 at

Good Mick, hopefully you can take what you learned here and apply it within your site.

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Brian February 25, 2010 at

Which plugin did you use for the popularity widget? I have installed Popularity Contest by Crowd Favourite, but it appears that you are using a different widget pull from the crowd favourite data. Can you let me know what it is called.

Really interesting post. Thanks

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Neil Patel February 28, 2010 at

http://wordpress.org/extend/plugins/popularity-contest/

My developer modified things so it shows up the way it currently does.

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Colby February 25, 2010 at

I’m in the middle of a blog redesign and all this information will come in handy. I already added the top commentator widget to my old design to see if it spurs on the conversation. I also recently added the retweet button to a couple of my blogs.

Thanks for sharing what you learned on your redesigns.

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Neil Patel February 28, 2010 at

No problem, those changes should make a huge difference with the traffic and quality of your site.

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SEO Results May 31, 2010 at

Hey, I’m going to go and check out your blog, and will post some comments too, so I can be one of your Top Commentators too. It definitely adds incentive to posting comments on blogs, believe you me!

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Neil Patel June 4, 2010 at

Yes, that is the idea of the top commenter plugin

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Jon Tucker February 25, 2010 at

Great post!

This post is much appreciated, as I’ve been launching my blog these last few days (won’t be spammy with my URL as comment “name” as I did last time…sorry). I honestly respect what you’ve done on your blog and have been reverse engineering a bit of it just to get a better understanding of why you do some of the things you do. This post is clarifying many of the questions I’ve been pondering. Well done.

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Jon Tucker February 25, 2010 at

By the way, regarding “improving the subscribe to comments feature”. Is there a plugin or workaround you know of to enable users to subscribe only to their particular comment thread (i.e. i only get notified if users / you reply to *my* comment on your post and not every single 1 of the 100′s of comments you get). I’d personally use this and have a gut feeling it would lower the spam issues a bit…

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Luke Jones February 26, 2010 at

Hmmm, but I’m sure that wouldn’t help with participation in an entire comment thread. SEOmoz have a fantastic commenting system, and it would be a pity to not mirror their type of system in some way.

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Jon Tucker February 26, 2010 at

Luke. I think with a blog of neil’s size, it’s important to find a balance when subscribing to comments. Some of his posts get up to 100 comments in a single day. Subscribing the entire comments section on a post would fill your inbox with tons of emails, if it was 1 by 1.

What about the following options
(1) subscribe to comment summary (i.e. a single email at the end of the day listing all the comments). Therefore, all 100 comments in 1 spot in 1 email…not 100 emails
(2) subscribe to hot comments (i.e. ones that are getting 2-3 replies). Again, this would likely be in a daily summary way as above i’d think

Will check out SEOmoz right now. Don’t recall their specific system since I keep in touch with quite a few sites.

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Neil Patel February 28, 2010 at

Good Jon… you’ll definitely see a difference in the quality of your site so keep us posted with what happens.

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catalin p March 8, 2010 at

I also think that subscribing only to your comments would be a much better idea. Usually people want to see what is commented on their post.

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Neil Patel March 9, 2010 at

I’m working on getting that fixed, there was an issue with it before.

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Denny Sugar February 25, 2010 at

I definitetly dont see the value in categories and the blob of social media icons junking up each page. I think you feed what feeds you, in my case stumble is a huge source of traffic as well with Twitter a close second. Facebook, dont bother…for now.

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Luke Jones February 26, 2010 at

In some situations social media icons are good calls-to-action. Particularly in trades where social media is a necessary part of the company’s marketing strategy.

As for categories it is, once again, conditional… Categories on a site about “the web” are essential because there will be many different subject areas. Whereas, a site about website design wouldn’t need to display categories because the content would usually be about website design.

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Neil Patel February 28, 2010 at

Well for some this type of concept works but for others it just rules out a different source. For the most part, the facebook button just hasn’t become that valuable of a button.

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free forex demo account May 1, 2010 at

i think you sdouln’t underestimate the visitor potential of facebook.

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Neil Patel May 5, 2010 at

Of course not, Facebook has a ton of branding power to help you move forward.

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Pradeep Singh February 25, 2010 at

Its really good, productive and efficient when you design your site keeping readers in mind.
Thanks for sharing your tips and way you did to make us a clear sense.

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Neil Patel February 28, 2010 at

Thanks Pardeep… that’s exactly how I try to cater towards my readers.

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dandan45 February 25, 2010 at

Appreciate you sharing. Interesting comments about Twitter and StumbleUpon.

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Neil Patel February 28, 2010 at

Thanks Dandan… tracking these results and sharing them with you is what I think is one of the most valuable things I can do.

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Melvin February 25, 2010 at

Really true. I have about just 2 redesigns and playing with the numbers, I’ve seen that because of my switch to a magazine layout template, the pageviews per user has increased thus lowering the bounce rate..

Btw, I like your answers portion. Keep it up man!

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Neil Patel February 28, 2010 at

Good for you! See it’s all about testing to see what works and what doesn’t.

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Alejandro Reyes February 25, 2010 at

Hey there Neil – quick question.

You linked to the “Popularity Contest” plugin when talking about your tabber. Does Popularity Contest have a Tabber feature now or you created that?

How did you get it to say “Neil’s Favorite” too?

Lots of great stuff in this post. Thanks for sharing some of the internal stuff with your blog.

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Neil Patel February 28, 2010 at

Not that I know of. It is custom… I hired someone to do it for me.

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Deyson Ortiz March 5, 2010 at
Neil Patel March 6, 2010 at

Great, thanks for sharing that!

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Sid February 25, 2010 at

Thanks for the wonderful insights. This is really helpful.

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Neil Patel February 28, 2010 at

No problem Sid, glad you found it useful.

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website check February 26, 2010 at

Thanks for sharing this, those infos are great insights, I’ll try to apply some of those if not all.

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Neil Patel February 28, 2010 at

Well I think all are useful but just do what you can. Let me know about your results.

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Luke Jones February 26, 2010 at

Neil, it’s good to see that there’s finally a website owner who has taken the initiative to test their site to see what works and what doesn’t. Time and time again I see webmasters who pay for a site, let it go live and just use it. The problem with this is that whilst they are getting users, they’re not looking at the analytics behind what these users are doing and trying to actively improve their site.

Even though this type of site isn’t necessarily one that I’d usually have on my feed (it’s more dominated by SEO, website design etc), it is one that I will continue to come back to for two reasons: good, well-written subjects (with great subject matter) and a nice user interface.

However, there’s one thing that I will say about the website. At the moment, the main navigation looks a little bare. I’m not sure if my CSS is rendered correctly but I’m seeing small, underlined plain text. It might be worth adding some extra emphasis to the navigation to see what results there are there. I appreciate that it’s your site and you know what works best for you, but as a website designer I think that may help…

Good work.

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Neil Patel February 28, 2010 at

I’ll look into getting the navigation modified. The goal of this design was to keep things simple so people focus on the content.

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Jay February 26, 2010 at

Awesome post. Glad to see the meat and potato posts back on your blog.

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Neil Patel February 28, 2010 at

lol…. Thanks Jay, guess I can’t win em all ;)

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Chris Peterson February 26, 2010 at

Thanks for sharing your reflection. Your blog is looking very good.

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Neil Patel February 28, 2010 at

Thanks for being a returning visitor Chris.

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Pete@PaydayLoner February 26, 2010 at

Very helpful. I was just thinking of organizing my past posts in categories, but this definitely convinced me to go for the “most popular” format instead.

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Neil Patel February 28, 2010 at

The most popular is what the people want anyway… give the people what they want and they’ll be happy. However, it’s something you should test though.

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Online Watch Movie February 26, 2010 at

Hi Neil,
What are the advantages, to you the site owner, of “Top Commentors” from SEO/conversion perspective.
(I see one, which is possibly only a small benefit…but might be great benefit depending how highly Google rates this particular factor), but I’m sure there are others I have not considered.
Would love to know a few.

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Neil Patel February 28, 2010 at

The advantage for me are more comments and interaction with each post.

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Mohammed Al-Taee, PMP February 26, 2010 at

How can I use popular widget internally? I mean only for my purpose.

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Neil Patel February 28, 2010 at

The popular widget will allow you to see what type of posts or subjects that are more powerful and effective than others.

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Z. Kelly Queijo February 26, 2010 at

Finally, advice I can follow and at a time I need it. Thanks for posting this Neil. Amy A. has recommended you and KissMetrics to me. Now I see why.
Thanks!

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Neil Patel February 28, 2010 at

Thanks Kelly. You’ll definitely find KissMetrics a useful tool to use.

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John Paul Aguiar February 26, 2010 at

Nice to see that Top Commenters widget worked so well.. Need to install one.

Also like the Top Posts widget with top, all time and your favs.. very nice.

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Neil Patel February 28, 2010 at

Yes, they are two widgets that I find to be the most effective and useful. They also create a lot of interaction.

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Paul Sabaj February 26, 2010 at

Thanks for the tips. As I’m looking forward to branching out and the post and the comments all help.

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Neil Patel February 28, 2010 at

Great Paul, if you have any questions at all, feel free to ask to ask here or on the answers page.

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fas February 26, 2010 at

Though not major design changes they are quite significant. I think one should keep changing to avoid boredom.

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Neil Patel February 28, 2010 at

Yes, it helps not only the readers but me as the owner of the blog with something fresh.

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Alan Takushi February 26, 2010 at

Great perspective on how to keep your blog optimized for your readers. It didn’t dawn on me how much more was involved in setting up a blog. I thought, just start posting content and eventually people will find you. Being a designer/developer, I can’t believe this facet slipped my mind… thanks for the reminder and excellent insight!

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Neil Patel February 28, 2010 at

It’s something as simple as that which makes a huge difference.

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Gk => habtmparojects February 26, 2010 at

Great post! I’ll be rolling several of these recommendations into my blog.

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Neil Patel February 28, 2010 at

Thanks Gk, let me know about your results.

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Ivan Walsh February 26, 2010 at

Neil,

Have you considered renaming Categories as Topics?

It might work better.

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Neil Patel February 28, 2010 at

Good idea. I may try that in the future.

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HiTechno Corner February 26, 2010 at

Cool trick will try them all :)

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Neil Patel February 28, 2010 at

Try one at a time and test your results… you don’t want to make all changes because some may or may not work. If you do all of them at once, you won’t be able to tell the effectiveness of each change.

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James - Employee Scheduling by Fenza February 26, 2010 at

Hey Neil;
This is my first comment ever, but I’ve been steadily reading your blog for quite a while now.

I can give you a definite reason why 90% of folks don’t/didn’t use the categories to search. If they were like me; they wanted to see all the articles you wrote and went back page by page. All your articles are pretty good, so if I selected one category, I may be missing out on all the others that could be helpful (that wasn’t in the selected category).

James F.

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Neil Patel February 28, 2010 at

Yeah that maybe true, it was just difficult to have them all listed at once which is why I chose the “popular” route instead.

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Will Smith February 26, 2010 at

I have just answered a survey about how disappointed would I be if I couldn’t read your blog anymore.

May I ask and just confirm that your not shutting this down? I read it all the time and even have the RSS updates forwarded to my BlackBerry from my email.

I really enjoy reading your blog posts and hope that you continue to post.

Will Smith.

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Neil Patel February 28, 2010 at

No, I am not shutting it down lol, it was just a survey to find out the effectiveness of quicksprout with my readers.

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Brian P February 26, 2010 at

Cool Neil,

Sounds good I am building a moneyblog for my website right now. I am trying to make this the most professional blog I ever had and not build junk posts for SEO. I enjoy teaching people build their hobby websites and show them how they can earn some cash. My blog will be from winning money to making money online. From reading your blog, shoemoney, and johnchow I have learned a lot. I know I will gain more traffic and increase income but all in all I want to build a huge community of people.

Some things I will have:

Top Commenter Widget
Most Popular Widget — I look for this one today : )

Thanks for the great post!

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Neil Patel February 27, 2010 at

good for you Brian, just know that the how to make money online blog market is probably one of the most saturated ones out there.

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Brian P February 28, 2010 at

What would your suggestion be? I am looking to get people to start a hobby website like I did and show them that you can make money doing it.

I dont want to just write about winning money online which is the theme of my website because I feel like I cannot share to much info about buidling a good website and what it takes. I want to Market myself as not being a big dog and but showing people how to do it.

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Neil Patel February 28, 2010 at

That’s a tough one. Maybe walk through your example and show others how you did it? And then talk about the things you did wrong/right and what you learned?

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Mann Patel February 27, 2010 at

Thanks for the tips

I like this and will apply on my blog to improve the traffic.

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Neil Patel February 28, 2010 at

Good Mann, let me know how effective those techniques are for you. Remember to test it out one at a time.

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Mann Patel March 2, 2010 at

Yes

I will apply one by one and test. Also see the results for every step separated and compare each

Thank for sharing good tips

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Neil Patel March 3, 2010 at

Perfect, let us know what you find out.

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Will Scott February 27, 2010 at

Neil,

Thanks for the insight — interesting how the most effective changes are those which shorten the path to content and which stroke the ego.

Most frequent commenters is also a great way to elicit comments! :D

We’re actively engaged in thinking about redesign and it’s nice to have this input.

Will

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Neil Patel February 28, 2010 at

Yes, that’s exactly why I have it integrated here. Keeping engagement to a high is what separates Quicksprout from others.

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Walt February 27, 2010 at

Is there an easy way to subscribe to comments via RSS rather than sending email? Couldn’t you make a 2nd feed?
Thanks for the post!

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Neil Patel February 28, 2010 at

I have 2 options. One for RSS and one for email.

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Ryan February 27, 2010 at

Huh, this is actually pretty insightful. Good stuff.

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Neil Patel February 28, 2010 at

It sure is, just be sure to integrate it one at a time to see what’s effective and useful for you.

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Nico February 27, 2010 at

very good insights.

i wonder how you measured all your changes. what did you use.

I did think about using disqus, but it was to unflexible and seems a bit slow. keep it simple ;-)

what really suprised me, that the media buttons “don’t work”

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Neil Patel February 28, 2010 at

I used Crazy Egg, Google Analytics, Google Website Optimizer and KISSmetrics.

In addition to that, I also manually tracked some of the internal WordPress metrics.

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catalin p March 8, 2010 at

I don’t like Disqus neither. It is much more complicated and annoying using it. I prefer free commenting because it’s much more natural.

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Neil Patel March 9, 2010 at

There are just too many bells and whistles on it that distracts the users from writing a simple comment.

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Vacaville Chiropractor February 27, 2010 at

Wow! Thank you for this very specific and valuable information. I am just building my website and blog now and I will definitely use your experience… very useful!

Michael

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Neil Patel February 28, 2010 at

Perfect bud…. like I mentioned to some of the other readers, apply these tactics to your blog or website 1 at a time.

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Praveen February 27, 2010 at

Thanks..
This is a very helpful information i have from your post and other posts that are here…may be help me a lot in my Blogging field. thanks again..Keep up sharing..

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Neil Patel February 28, 2010 at

It will certainly help you in the blogging field Praveen…. integrate these tactics and test out your results.

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MK Safi February 27, 2010 at

I really like the idea of removing all the “share this” buttons and focusing on twitter. But I’m reluctant to do it because some of my articles got StumbledUpon once and it was a good boost of traffic. I’m afraid if I remove StumbleUpon, I won’t have that.

Currently, I use Sexy Bookmarks plugin for WordPress, which allows you to choose which buttons you want to display on your post. I only have three: Digg, StumbleUpon, and Twitter.

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Jenny February 28, 2010 at

I have been planning since a long time to design a website for my upcoming business and your experience have really impressed me a lot and m planning to design based on your inputs through this post.

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Neil Patel February 28, 2010 at

Good Jenny, integrating these tactics should drastically help you with your traffic and user engagement.

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Purposeinc February 28, 2010 at

This is very, very helpful info Neil. Thank you very much. This is the same though process I have had, but you are way ahead of me on testing. Thank you!
dk

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Neil Patel February 28, 2010 at

Thanks bud, testing out what works and what doesn’t is what I do on a consistent basis. It’s exactly how I helped some of the biggest blogs get where they are today. I suggest you not take this info lightly and incorporate it with what you do.

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Michael Hart February 28, 2010 at

Thanks, Neil. Those are very helpful. At times I get so focused (as a freelance web designer/developer) on the launch and getting everything perfect for that. But, there’s so much you can learn and improve by investing time reviewing analytics and retooling. Thanks!

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Neil Patel February 28, 2010 at

What’s important to know Michael is that these changes are constant… there will not be a time where you just stop with changes such as these. On an ongoing basis is how you’ll get your site to accelerate further than others.

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John February 28, 2010 at

“To blog or not to blog” ))

To blog!

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Neil Patel February 28, 2010 at

lol… good for you! Make those changes as you can and you’ll notice the results.

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Muscle Building Programs March 1, 2010 at

Great article. Clean and crisp is the way to go. I really hate designs that clutter the whole page as if they have tons of content to burn. LOL!

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Neil Patel March 3, 2010 at

Exactly… the cleaner and crisp the page is, the longer your readers will stay.

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pays to live green March 1, 2010 at

I have incorporated many of these into my blog. All work extremely well and have done a great job in bringing traffic and keeping traffic to my blog. I am in the process of developing a few other sites, so hopefully they will help bring more traffic to my blog and vice versa.

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Neil Patel March 3, 2010 at

Good for you, see what happens over the next couple of weeks and let me know what happens with traffic.

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catalin p March 9, 2010 at

I am sure that incorporating these ideas worked for you because those ideas came from somebody that owns a well known blog and managed to improve it over time. How would you felt about adopting these ideas if they came from somebody who doesn’t even have a blog?

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Alastair Humphreys March 1, 2010 at

This is really useful. Thank you. I will use quite a bit of your advice on my own site. The only one I am not convinced about is the value of featuring the Top Commenters.
Perhaps I should try it for myself first though and see if there is any effect…
Al

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Neil Patel March 3, 2010 at

You should as it creates a lot of interest with people who are looking for backlinks to their own blog.

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Alex March 1, 2010 at

Thanks for sharing this info. Very valuable in knowing what works and what doesn’t with redesigns. Also, we really enjoyed your talk at FOWA last week. Cheers

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Neil Patel March 3, 2010 at

Thanks Alex, glad you found it useful ;)

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David Siteman Garland March 1, 2010 at

A great analytical approach to website updates.

We just created a most popular widget which we are currently testing.

One key point you made is touch points. How do you want people to contact you? Giving people too many sometimes causes confusion. Just right and it works out.

Sort of like the 3 bears.

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Neil Patel March 3, 2010 at

Yes, too many options can lead to a bit of distraction. Let me know how your most popular widget runs.

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Fuchsia McInerney March 1, 2010 at

Great post. We just finished a redesign on our blog and are using your tips as we’re putting on the finishing touches.

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Neil Patel March 3, 2010 at

That’s fantastic… you may want to reconsider the digg on social bookmarking icons on the left.

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Sandy Cormack March 1, 2010 at

I notice that you have a small optin at the top of the sidebar. Is this format conductive to optins? I would have thought ‘no’ since there is so much other stuff going on.

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Neil Patel March 3, 2010 at

It’s there, but simple enough for people to get it and not be distracted by the other stuff.

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Net Age March 2, 2010 at

Thank you for leading us through your blog’s evolution, Neil. I like the minimalistic design myself, it rocks! Hats off to your efforts from a fellow South African. You’re doing us all proud!

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Neil Patel March 3, 2010 at

Watching a blog evolve is always amazing to see. Thanks for appreciated the change.

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Jerry Okorie March 2, 2010 at

Excellent piece, Is there an easy way to subscribe to comments via RSS rather than sending email? I enjoyed reading.
Thanks for the post!

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Neil Patel March 3, 2010 at

I’m currently working on some options for the comments, so I’ll let you know.

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NAS Server March 2, 2010 at

I really like the tabbed sidebar widget. Unfortunately Neil can’t tell us what plugin is used. Fortunately there’s Google ;-)

Came across this page explaining how to create a tabbed widget:
http://www.skepo.info/web-development/wordpress/how-to-make-tabbed-widget-for-wordpress/

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Neil Patel March 3, 2010 at

I had my web designers do it.. but good thing you found it! Thanks for taking care of that.

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Cash Genie March 2, 2010 at

Great piece and I think that all these changes have truly led the success of this blog.

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Neil Patel March 3, 2010 at

They certainly have, I tracked each strategy. When you begin to apply it with your site, do it 1 by 1.

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Cash Genie March 9, 2010 at

Should we try and come with entirely new strategy of our own or follow what other great bloggers are doing or you are doing?

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Neil Patel March 9, 2010 at

Either way works… whatever you find to be most comfortable and effective for you is what you should move forward with.

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Cheat Codes March 2, 2010 at

I think this is a perfect sample of on page optimization. But try to consider that many widget tend to slow down your site. When that happen Google will penalize your site

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Neil Patel March 3, 2010 at

Too many widgets might, but for most people it won’t be a problem.

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Kopski March 3, 2010 at

I love the top commentors “widget”. It sounds logical that it helps people to be more motivated. I’ll be implementing it on my site.

I wonder how much position of any stuff from the top of the page affects anything. For example – how much difference it would make if top commentors where on top of the sidebar versus on the bottom of the sidebar?

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Neil Patel March 3, 2010 at

Yes… it is. Especially because it will allow you to get many more compliments and focus.

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Matthew Czarnek March 3, 2010 at

It is a shame that the subscribe to comments thing is down. Have you tried including a checkbox so that people have to choose to have updates to their comments e-mailed to them? Maybe you could limit how often you e-mail us and condense multiple replies into one?

Anyway I’ll be interested to see how you fix it, it’s a nice feature, especially when you directly reply to so many of the comments.

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Neil Patel March 4, 2010 at

There was a check box there originally but too many people were spamming the emails because there were too many.

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Skinner March 3, 2010 at

Good tips I think your most successful thing was adding the top commentors widget :) I’m using this on my personal blog combined with a dofollow comments after when you have written 3 approved comments :) It is really working, now I have readers and commentors :)

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Neil Patel March 4, 2010 at

The top commentors widget was a great add on for me as it was for everyone that added it. It just creates a lot of interaction between the readers.

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Skin care tips March 8, 2010 at

Yes :) And how often do you reset the statistics?

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Neil Patel March 10, 2010 at

Every Sunday.

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catalin p March 19, 2010 at

The top commentators widget is something that makes you keep coming to a blog that has it because it is like an impulse. It keeps you interested into revisiting that blog.

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Neil Patel March 19, 2010 at

Yes its a very powerful tool which drastically improves the amount of conversations your blog has.

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catalin p March 23, 2010 at

Is something that makes people more eager to contribute because it allows them to have a real conversation and to share ideas.

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Neil Patel March 25, 2010 at

Which is why people keep coming back and adding their input to the mix.

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Tetris game boy October 1, 2010 at

Yes you are totally right , about 40% increasing comments on my blog , much more conversations , really good plugin.

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Neil Patel October 4, 2010 at

Yeah, it works really well :)

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Detox Guru March 3, 2010 at

Thanks for sharing this. I’m currently redesigning a blog of mine based on your post here. It really does save me a lot of time. I don’t have to experiment some of things mentioned here a you have already experimented with it. :) Looks like Top Commentors plugin is a must have if I want an increase in traffic.

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Neil Patel March 4, 2010 at

That’s perfect timing then! Now you can save the hassle of doing all that research. Yes that plugin is definitely a smart move on your part.

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Altinkum March 5, 2010 at

Finally Neil. Someone else who believes that adding millions of share this post buttons does not increase traffic.

I must say also that I am a follower of a few blogs and you are the only one who responds to comments.

I started doing it on my blog because you gave me the idea.

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Neil Patel March 6, 2010 at

Yeah, it’s just something that makes people feel like they’re doing something that works… but it’s truly useless.

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Email Delivery March 6, 2010 at

Hi, I’m planning to use that top commentator plugin to my wordpress blog. I’m wondering if it can help increase my conversion rate. Thanks for sharing your thoughts

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Neil Patel March 8, 2010 at

It should as it allows your community to be a lot more interactive.

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catalin p March 7, 2010 at

I would really like to see the “subscribe to comments” option because it’s much easier to follow your comments. Btw: what are you using against spam?

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Senior Living March 7, 2010 at

“Experience is the best teacher”, you’ve learned a lot for your past designs and still improving it. That was very nice. :-) . I have learned also some information from this blog. I like the top commentator widget. I maybe adding it soon on my website. Thanks for sharing your thoughts. :-)

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Neil Patel March 9, 2010 at

Yes it’s a very good tool to have to elicit more conversation on your site. Learn from both your experiences and the people you admire.

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Rudy Regier March 8, 2010 at

When constructing lead generation sites, you genuinely need to make the lead capture form as visible as possible. Make it stand out and make sure your internet site visitants know to fill it out. Use call to action�s to get them to submit the form.

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Neil Patel March 9, 2010 at

Call to action is VERY important yet people tend to over-analyze it. Keep it simple and straight forward and you’ll find yourself with a higher conversation rate.

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ML Web Consulting March 9, 2010 at

This is really helpful. Great study, thanks for sharing. Will definitely be adding a few of these widgets.

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Deyson Ortiz March 10, 2010 at

Who is your web designer and web developer?

They are doing a great job as well.

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Neil Patel March 16, 2010 at

I have a few people that take care of my web work. I agree, they are fantastic.

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Tom | What's Your Story March 10, 2010 at

Thanks so much for putting this post together. The timing could not have been more perfect for me as I’m starting a new blog and its good to learn from someone who has been through 4 revisions!

I added popular posts, top commenters, and a detailed contact page based on your suggestions as I would like to grow up to be just like you :) . BTW, I did try out disquis and intense debate…they do seem overkill for a comments system.

Thanks again!

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Cheap Hotel Singapore March 10, 2010 at

Very interesting post. You really have the best ideas. Thanks for sharing.

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Neil Patel March 16, 2010 at

Thanks bud, glad you found it useful! It’s only the best if you take action!!

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Email Delivery March 11, 2010 at

Yeah I agree Ortiz the design of your blog is really cool and nice in my eyes.

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Neil Patel March 16, 2010 at

Goal is make it as easy and convenient as possible for you to explore the site. Glad it works for you.

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StrayArrow March 11, 2010 at

So sir wath is the bottomline when changing themes…. what is the top idea when you are doing this….? thanks

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Neil Patel March 16, 2010 at

Well it all depends with what your users want. You goal is to give them the best experience possible.

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Ryan Martin March 12, 2010 at

Neil, I just read your interview on Andrew Dumont’s and it inspired me to see what you were writing about. I really like your transparency in this post. You candid deliver is extremely helpful. I am always looking for ways to modify and improve websites & blogs, and there is no better way than reviewing factual evidence.

I just wanted to thank you for writing another great (not good) post!

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resimler March 14, 2010 at

I definitetly dont see the value in categories and the blob of social media icons junking up each page. I think you feed what feeds you, in my case stumble is a huge source of traffic as well with Twitter a close second. Facebook, dont bother…for now.

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Neil Patel March 16, 2010 at

The blob of social media icons just never made sense… especially since most people end up clicking nothing at all.

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reactorr March 14, 2010 at

no love for a general social media all in one button like AddThis?

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Neil Patel March 16, 2010 at

Having the twitter button is a lot more effective… more people will click the twitter button then then they would the add this one.

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Mark March 15, 2010 at

Can you tell me if you are using a widget I can find for your Answers section?

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Neil Patel March 16, 2010 at

its actually a website called getsponge.com…. sign up for their newsletter to be updated with when they release their product.

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Jet AIrways India March 18, 2010 at

Hi Neil,

Thanks for this post as it is going to be really helpful for me while redesigning my blog. It seems a lot of work to check out what works really. But I don’t see any resemblance in the image you have used with the post topic. Plz. don’t take it otherwise. May be I am missing something.

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Neil Patel March 18, 2010 at

It’s work, no doubt. In fact it took me months and months to find what works most effectively for my readers.

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Web Design Orlanda March 22, 2010 at

I think this is great simple advice form someone that works with two companies to analyze UI interaction from the public.

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Neil Patel March 22, 2010 at

Thanks, it was all through experimenting with what works and what doesn’t. I figured this out simply by doing surveys and general feedback.

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Neil Patel March 22, 2010 at

Thanks for sharing that techtips, I’ll check it out.

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Cash Genie March 22, 2010 at

These are very useful insights Neil for anyone involved in online marketing.. one thing that I have learned during my stint in the domain is that simplicity rules. People never get into the details of your site unless they know in first 5 seconds that the site contains what they are looking for. If they have an iota of doubt, they would leave.

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Neil Patel March 25, 2010 at

That’s why it’s so important for you to have a compelling landing page and/or intro.

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Ballet Moves March 23, 2010 at

There are just so many ways to optimize blogs these days that it can be overwhelming at first.

It’s great to get the guidance of somebody who’s been there, and literally tested a few different layouts. Consider this blog the new benchmark, my friend :) .

Thanks for the guidance.

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Neil Patel March 25, 2010 at

It important to be ahead of the curve. In this game, you just need to be creative and always on top.

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Primaloft Comforters March 26, 2010 at

Your blog design layout is just as important as any type of content you put on your blog. There are ways to make your blog design more attractive to your readers.

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Web Design LA July 12, 2010 at

I agree with you. But you should also keep some other attractive elements by which your visitors stick to your blog and come on it again and again. Link this blog.

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Scott@ Forex Robot March 30, 2010 at

Testing out different designs is essential to optimizing your blog. It’s great to see that it’s working out for you.

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Neil Patel April 2, 2010 at

Yes because it all comes down to what your readers want.

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Mark Stevens March 31, 2010 at

I’m all over that “Top Commentors” widget… definitely worth a try!

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Neil Patel April 2, 2010 at

Smart move :) Let me know how it works for you.

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Cash Genie April 5, 2010 at

Be sure to use Akismet or Mollom along with the widget.. It attracts a lot of spam otherwise..

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Neil Patel April 6, 2010 at

Yes will definitely want to keep that running, especially if you face spam issues.

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link building services April 5, 2010 at

Yes, the top commentators plugin is very good. But will I not get visitors that are only interested in links and not my blog posts?

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Neil Patel April 6, 2010 at

You will, but building links will allow you to ultimately get more visitors… your big picture goal.

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Washable Dog Beds April 8, 2010 at

I love the top commentators widget :-) I wish every blog would use it. It really encourages people to comment more.

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Neil Patel April 11, 2010 at

It’s a fantastic way to get people to interact with your post.

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Best HD TV April 10, 2010 at

Nick stewart uses the blog comment method, he is getting huge traffic almost 200 rss feed subs not bad huh.

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Neil Patel April 11, 2010 at

It definitely makes a huge difference when you change and alter what you have when you fit it for your audience.

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Jameson April 21, 2010 at

simplicity rules. People never get into the details of your site unless they know in first 5 seconds that the site contains what they are looking for. If they have an iota of doubt, they would leave.

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Neil Patel April 24, 2010 at

That’s why it’s so important to have certain things above the fold.

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cleartrip.com flights April 29, 2010 at

Hi Neil,

Thanks for this amazing post it will be really helpful for me while redesigning my blog. It seems a lot of work to check out what works really.

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kyra@forex cfd April 30, 2010 at

Thanks for this information here. You’re right about top commentator, it is such of great help for me. It will help drive traffic for a certain blogs. This designing tips will be useful enough.

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Neil Patel April 30, 2010 at

It’s the best way to get a conversation going and drastically help traffic.

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SEO Results May 25, 2010 at

What really strikes me bout your blog is the sheer simplicity, and near total lack of annoying adverts. KISS is an old and proven marketing tactic, and it is beautifully executed in this blog. Sleek and without frills suits my style.

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Neil Patel May 25, 2010 at

The idea of kiss has always been amazing to me… there aren’t any adverts simply because it’s not the model of my site.

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sell textbooks May 26, 2010 at

It is a very effective way to go about things. when you over think things they can just get to be to much for the average consumer to handle. The other motto I like a lot is Work Smart Not Hard!

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Neil Patel May 28, 2010 at

Work smarter, not harder. I think a combination of the two will really take you too your limits and beyond.

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SEO Results May 31, 2010 at

Wise words indeed, Neil. You sound a bit like Buzz Lightyear and his “To Infinity and Beyond” battlecry, but here’s to going to our limits, and beyond. Tah dah Daaaah!

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Neil Patel June 4, 2010 at

lol, hey I’ll drink to that!

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Ali-Buy Toshiba Laptops June 4, 2010 at

Yes in my opinion too, wordpress default commenting system is great as compared to others(at least for me). And Neil u provided a pic under “Most popular widget”, which service r u using for this kind of stats (which show no of clicks and something more) CrazzyEgg or KISSmetrics?

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Super Clusters June 14, 2010 at

Hi Neil
You have most use full information’s on your website/ blog. I would like to see more posts for Indian Travel information’s on your website. we are also trying to provide the best hotels and flights deals through our websites and blogs.

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Neil Patel June 20, 2010 at

A lot of the stuff you see on the site can be applicable for any business model.

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ProbusinessGuy June 19, 2010 at

I usualy try to find a good adsense template, and most of the time it works. I know it sounds like im trying to just make money. But thats all im doing lol. See you in vegas.

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Neil Patel June 20, 2010 at

lol, I think that’s what most people are doing, but you need to focus on high quality content.

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evdeneve June 20, 2010 at

I think you feed what feeds you, in my case stumble is a huge source of traffic as well with Twitter a close second

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Neil Patel June 20, 2010 at

Stumble and twitter are excellent sources, but tend to fluctuate too much.

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Houston Web Designer June 23, 2010 at

Neil

I agree with the approach you took and feel this is one of the correct paths to move forward towards. We do mostly the same for our clients and for our selves.

It’s good that you post the way you did these things as it can be a good starting point for some beginners.

I am not sure how you take out time to write this all, but its greatly appreciated !

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Neil Patel June 25, 2010 at

It’s difficult sometimes but it’s something that has to be done.

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Winston Muller June 25, 2010 at

Thanks so much for the tips Neil! As someone who is just getting my blog up and running, its great to read some decent, practical steps you’ve taken to make things work.

Also love the way you’ve kept your blog simple! Unlike another prominent blogger I used to follow, his just got so cluttered and busy I eventually stopped following altogether.

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Neil Patel June 25, 2010 at

The more simple it is, the easier it is to read and enjoy ;)

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Tasarim June 25, 2010 at

I actually like your commenting system Neil. Using basic WP comment system is more intuitive and much easier probably :)

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Neil Patel June 29, 2010 at

Yes, it’s really the most simple and clean setup.

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Email Marketing City.com June 28, 2010 at

Did you base your current design on the Thesis template with a whole bunch of modifications?

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Neil Patel June 29, 2010 at

Yes, this ist he thesis template.

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Web Design LA July 1, 2010 at

I think the things explained here are really necessary if you want your blog to be commented frequently. For e.g. top commentators. This is an important factor.

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Rikzricci July 1, 2010 at

Nice work you have here.. But if you try to add to much widget, it will turn you site slow and I guess it will affect from google I guess.
But thank you for the post. Have a nice day.

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Neil Patel July 1, 2010 at

Well thanks for the feed back, it’s much appreciated.

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Everyday What July 4, 2010 at

Base on my experience this stuff is really what people who is looking for sites that is for the link building. And now, this site is almost the best site to build a better link building when it is comes for the Web designers. I guess that you better to treasure what is that you were build for your past 3 years, because of that, we wont gonna know it this will be still this. If this were be going to make down your site in just a couple of months this all will gone. I really don’t know what exactly to say for this, but I suggest that to much widget will going to slow down your site…

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Neil Patel July 6, 2010 at

Well it won’t slow down your site, you just need to make sure you do it correctly.

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Trust Download Team July 6, 2010 at

Neil, I like your idea of most popular post widget and top commentors. I am a beginner and your article is a good piece of info buddy, thanks for sharing.

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Neil Patel July 6, 2010 at

I’m glad you found it helpful and useful!

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çizgi film İzle July 9, 2010 at

An incredible resource anybody looking at link-building. I was completely unaware of the quizes tip: it’s totally awesome, and a great way to get some viral link-juice.

Thanks for the list.

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Neil Patel July 10, 2010 at

It can if it’s done correctly.

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Web Design LA July 12, 2010 at

Good source and understanding of link building systems.

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Microsites July 24, 2010 at

Plus your Thesis design is amazing.. I love coming to your site, staying on it, and catching up on your posts. During the week it is sometimes hard to read them but I retweet most almost as a bookmark and your headlines are so great. Glad I found this post too because I was wondering if the top commentors was a WordPress plugin and this answered my question.

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Robb Bailey July 26, 2010 at

Simple commenting and subscribe to comments are going on my blog. Love the simplicity and clarity of your design. Obviously it’s very intuitive to comment, subscribe, revisit, all of those things. Amazing how much of that I was missing before reading these points! Well done, Neil.

-Robb

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Neil Patel July 27, 2010 at

Well it’s great that you caught on… better later than never ;)

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Orfebre July 30, 2010 at

Love the simplicity and clarity of your design. Obviously it’s very intuitive to comment, subscribe, revisit,

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Neil Patel August 5, 2010 at

Thanks… I give the people what they want.

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burn fat August 9, 2010 at

This is super interesting to read about how visitors interaction with in a blog/website can be based on the layout of a site. Most of us would think to just leave everything the way it is, but tweaking the smallest things can sometimes make the biggest difference. By the way, the top commentor plugin is a worthy plugin to have!

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Neil Patel August 10, 2010 at

You’d be surprised at what you’ll learn from your visitors by asking them questions. Use http://kissinsights.com to get an idea for yourself.

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Web Design LA August 18, 2010 at

I think now other good plugins are available for making it more attractive.

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Neil Patel August 20, 2010 at

Like what?

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Shahan August 24, 2010 at

The Popularity Contest widget does not add the exact thing which you got on your blog. If it does can you tell me how do I make it look like yours.

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Neil Patel August 28, 2010 at

I had my designer make a few of those modifications.

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Shahan August 29, 2010 at

:( I don’t have a designer. Please see my blog and tell if I need to do anything else.

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How To Increase Sales September 1, 2010 at

Thanks the Google Web Page Optimizer, I have a new toy :)

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Neil Patel September 9, 2010 at

Awesome, play with it and let me know how it works out for you.

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Best Ski Resorts September 4, 2010 at

I think it is important to be maintained. We often work on issues such as websites, and not think about why we do it. Good point you make, which aims to preserve the beautiful though this could be a sort of meaning, but to increase sales. I think this is a problem of "organizations". Each person has their own idea about what is important. view of the programmer, is fast. view of the designer, it looks good. HTML coders might think that we should try the same in different browsers. But really no one who has necessarily. These things are only important if they help your site to increase sales.

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Neil Patel September 9, 2010 at

It’s something you should absolutely spend your time learning.. always good to know and will save you money in the long run.

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Indigo September 13, 2010 at

Very true Neil, we just update design because we dont like it . But we also need to think new design should add value for visitors. A lesson learnt :)

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Neil Patel September 14, 2010 at

Always ask for feedback.

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Go Indigo September 16, 2010 at

how do you manage.. Giving people too many sometimes causes confusion. Just right and it works out.

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Neil Patel September 19, 2010 at

It takes time and a lot of revisions.

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Model Trains for Beginners October 3, 2010 at

Great tips. I have just recently started blogging in the past couple months and this should save me a great deal of time in the trial-and-error department. Thank you.

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Neil Patel October 4, 2010 at

It might save you some time, but the trial and error are what’s part of the process.

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caillou izlesene October 11, 2010 at

How can I use popular widget internally? I mean only for my purpose. :S

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turkey tourh October 27, 2010 at

I like this and will apply on my blog to improve the traffic. ;) )

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Neil Patel October 31, 2010 at

Good idea… Let me know how it goes!

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Fayetteville web design November 1, 2010 at

E-commerce website is a database driven shopping cart system with multi and unlimted level of products are managed through effective online catalogue with ease and user friendly. This enables you to update your website with easy to use from control panel. adding, editing and deleting products, managing product images and enable secure ordering.Fayetteville nc Webdesign

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Sonu January 19, 2011 at

Neil you got sooooo many comments :( I have to scroll hard down to comment its not funny….!

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Neil Patel January 19, 2011 at

lol, you’re telling me hahah

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jasmine March 21, 2011 at

i think while redesigning my blog, i learned some on-page factors, which i don’t know earlier.

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Neil Patel March 25, 2011 at

That’s great because most people forget how important that stuff really is.

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Business Marketing Services April 19, 2011 at

It takes some real work and a serious learning curve to get all the info A) understood, B) put into action and finally C) turned into a fine tuned science for bringing in business online.

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Neil Patel April 24, 2011 at

Great points, I definitely agree with all three of those assertions.

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Flight Simulator Download April 22, 2011 at

I definitely agree that setting up your contact page is well worth the time. I continually get spam email because my email is readily available on my website for users.

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Neil Patel April 24, 2011 at

You live and you learn ;-) There are always going to be spammers seeking to infiltrate your inbox.

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BettingRSS April 29, 2011 at

Hello! I love your blog. Keep up the good work!

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Neil Patel April 30, 2011 at

Thanks for reading :)

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e-saglik June 3, 2011 at

My blog has opened so many doors for me and has helped me land quite a few jobs. By being immersed in writing and showing initiative, having a blog has been a great platform and portfolio. And I would recommend to anyone looking to start or build a portfolio to have a blog.

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Neil Patel June 5, 2011 at

Having a blog is the best way to share your story and help others out. Great points!

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Adarsh June 9, 2011 at

Even sometimes I get fed up with the comment replies I get from Quicksprout. My suggestion is to implement something like notification to the replies to our comments alone and not the whole post in general

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Neil Patel June 10, 2011 at

Thanks, I’ll consider it!

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Erik Stafford June 10, 2011 at

hi

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Neil Patel June 10, 2011 at

Hi, how are you?

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mustofa August 7, 2011 at

Hi Neil ,

Thanks for sharing wonderful post , I find your website and blogs are very useful, resource and informative. keep doing good work and thanks again.

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Neil Patel August 8, 2011 at

Glad you find them helpful Mustofa :)

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Zaira August 11, 2011 at

Thanks Neil! as always amazing post!! I have recently made my blog, but it is a blogger account… I liked the Top commentators section on your blog… I wish to put the same on mine but I am still searching for the right plugin in Blogger only if I can put it up!!!

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Neil Patel August 16, 2011 at

Let me know if you need any help. Thanks for reading!

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Doskonalenie Zawodowe August 19, 2011 at

Wow,thanks Neil.
You gave me an inspiration to do my blog better.
I must start learn from my visitors by asking them a questions.. ( like you said) So simple :)

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Neil Patel August 21, 2011 at

Feedback and implementation will go a long way :)

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DAMIEN September 24, 2011 at

I hope you let in this comment… Anyhow, I really didnt like your point of view too much.

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