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In this post, we’re going to walk through how to interpret A/B testing results in order to choose a winner by analyzing the results of an example test we set up. But before we get started, we need …
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Many marketing professionals have the best of intentions when it comes to creating landing pages, but sometimes their aspirations fall flat for one simple reason: They don’t know where to …
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The best-designed landing page in the world won’t do you any good without the targeted visitors to use it. How do you reach them? There are a wide variety of traffic methods out there — some, …
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How do you come up with A/B testing ideas for your site? It can be a challenge, especially if you are new to split testing. We’re going to provide a list of ideas that you can consider as a …
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Creating a landing page these days is really easy, especially with all of the landing page tools out there. But what’s hard is creating one that actually converts well. Why? Because you have to …
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Is your pricing page designed to drive conversions? There are some common problems I see all the time when I’m analyzing these landing pages. It’s a tricky situation for businesses. On the one …
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