The 5 Types of Content That Attract the Most Backlinks

content marketing

In most cases, how you present your content is just as important as what you write about.

Depending on how you structure your articles, what you include in them, and what media format you use to present them, your results will be different.

Some posts are great for spreading through social media, but they may not attract many backlinks. Others create a ton of engagement, but not much else.

Some can even help you begin a valuable relationship with an influencer.

My point is: All content you produce should be with an end-goal in mind. Know what you’re trying to accomplish.

One of the most common and important goals of content is to attract links. Links are still a major part of SEO and probably will be for the foreseeable future.

Backlinks to a post not only help that specific post rank better in search engines but they also help all other posts on your site. Get enough quality links, and you’ll be getting tens of thousands of organic search engine visitors a month to your site.

Download this cheat sheet about the 5 types of content that attract the most backlinks.

That’s what I have for you today: a guide to the 5 best types of content that can attract not only a good quantity of links, but also high quality links. 

1. People have and will always love list posts

I write a ton of list posts and find they work especially well as guest posts.

Just look at some of the posts I published on NeilPatel.com during June:

  • 21 Resources For Mastering Online Marketing
  • 15 Quick Tips to Convert Visitors Into Email Subscribers
  • 5 Scientifically Proven Techniques to Attract a Loyal Audience
  • 5 Copywriting Strategies That Will Improve Your Conversion Rate by 113%

But it’s not just me who loves them.

In an in-depth study of over 220,000 articles, Fractl and BuzzStream found that list posts were the most shareable.

These results confirmed an earlier analysis by Buzzsumo and Okdork of 100 million articles. List posts were only beat by infographics:

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But what’s really interesting is that the popularity changes drastically by month:

image11

The most important takeaway is that list posts are remarkably consistent, which will help you get more steady results from producing them. It makes it much easier to determine an accurate return on investment (ROI).

For one more example of list posts being a great type of content, look at the top posts published on Boost Blog Traffic:

image09

That’s right, three out of four are list posts. Also note that they are long lists, and if you visited the articles, they are also really in-depth.

But I told you something at the start of this post: we’re looking for content that can produce links.

It turns out, people also like to link to list posts:

image06

Other than its homepage, both Boost Blog Traffic’s top two posts (in terms of referring domains) are lists posts.

Why people love list posts: Despite the fact that a lot of people complain about having to read “just another list post,” list posts remain one of the most popular content types. That’s because lists have a few key things going for them:

  • they make a specific promise: a reader knows how much attention they’ll have to spend on the article
  • they are scannable: almost all readers scan articles. Since each list item is usually a subheader, it’s easy to get the gist of an article quickly.
  • they invoke curiosity: it’s almost like a test. Can you guess the X ways to do something? Sure, you probably know one or two off the top of your head, but that leaves a big curiosity gap that you want to fill.

A final reason why list posts are great for you as a content creator is that they are among the cheapest to make. As you’ll see with some of the other content types, it’s not uncommon to spend thousands of dollars to create content that attracts a ton of links. It’s rare for a list post to cost much more than a few hundred (in expensive cases).

Here’s how you make a list post…

Step 1 – Pick a topic where more is better: The potential obstacle that you may run into is that most bloggers write list posts on a regular basis, whether on purpose or by accident.

What this means is that there is a ton of competition when it comes to list posts. Search for just about any topic, and you’ll find at least a couple of lists posts.

In order to get someone to link to you, you need to produce content that is worthy of linking. If you’re just producing the same lists as everyone else, it’s going to be a tough sell to get someone to link to you.

The solution? Go bigger, go better.

What sounds more impressive to you:

“6 Low-Calorie Snacks That Are Great for a Diet”

OR

“The Complete List: 56 Low-Calorie Snacks That Are Great for a Diet”

Without even seeing each article, you can tell the second option is going to be more impressive.

What you want to do is find a topic in your niche where more is better.

Some topics do not work well for list posts. No one is interested in “60 Ways to Use Scissors,” or “25 Ways to Use a Spoon.”

In general, you want to find topics where list posts are already doing well. If you search a phrase or keyword and see three or four other list posts in the top few results, you’re onto something.

image04

Ideally, you found shorter posts. Looking at the results above, I can tell it’s going to be harder to make a piece of content that is way better than any of the long lists. But it is still possible if you really want to target that keyword.

In addition to making a post longer, you can also make it:

  • more detailed
  • more visual/usable
  • more accessible (maybe a printable or downloadable version)

You’ll need to look at each of the top ranking results and see what they are missing. Some things will be obvious, but you can also look at the comments of each article for hints about what is missing or what can be improved.

image16

Really, you can pick any keyword or phrase that you’d like to target and check if it’s a good candidate. If you just want to find the keywords that work best with list posts, use the Adword’s Keyword Planner to look for the following:

  • best [niche]
  • [niche] tips
  • ways to [niche]

For example:

image03

Just from that search, you could create:

  • The X Best Nutrition Books
  • The X Best Nutrition Apps
  • The X Best Nutrition Bars

And you could replace “nutrition” with other niche-related keywords to get more ideas.

Step 2 – Write your list, and format it: Creating the post will take up most of your time. First, decide how you’re going to improve on what’s out there.

Remember, your list doesn’t necessarily have to be longer. If you can make it more valuable in other ways, do that.

Research has shown that lists with 10 items receive the most social shares by far. In fact, they get 4 times as many shares as the next closest list number – 23. Other top performing results were 16 and 24.

That being said, there isn’t a great sample size for longer posts, and from past experience, we know they also do well.

Here’s how I suggest you lay out your posts:

  • Introduction
  • Your list
  • Conclusion

Use your introduction to explain to your readers why this topic is important and how the list can help them. Use the conclusion to highlight the best items on the list and to engage your readers.

I see too many writers simply throwing a list at their readers and then getting surprised when their results are poor. It should be just like a conversation: you greet someone, and you say your goodbyes at the end.

2. Go beyond expectations with guides

I honestly don’t think there is another marketer who has invested as much time and effort into creating “definitive” guides as I have.

Take a look at the Quick Sprout sidebar if you don’t believe me:

image01

Each of these guides are tens of thousands of words long and have a customized design that helps them standout from other guides.

When you write one of these guides, your goal is to create an “ultimate guide.” If the topic you’ve written about comes up in a discussion in a forum or on social media, you want people to be able to link to your guide and say “this is all you need.”

If you do that well, you will attract a ton of links and, subsequently, traffic:

image15

Before you get too excited, I need to give you a quick reality check.

Creating a guide of this level is not easy.

It will either take you several (possibly over a hundred) hours to create or it will cost you thousands dollars to have someone else create it for you. If you cut corners, you won’t get the same type of results as shown above.

With a long-term perspective, I think the ROI on these guides is fantastic. It works out to under $20 per link, and the guides drive a ton of traffic and considerably increase the value of your personal brand.

You instantly position yourself as a leader in your niche (e.g., SEO) by creating a guide like this. Create more (like I have), and you’ll be considered a leader in a broader subject (e.g., marketing).

If you’re considering making this investment, here’s what you’ll need to do…

Step 1 – Find a topic and define the scope: The topic and scope will help determine how expensive the guide will be to create.

Remember, this is an “ultimate” guide. It needs to contain everything on your chosen topic.

If you pick a really wide topic, such as “The Ultimate Guide to Marketing,” you would have to write hundreds of thousands of words.

It’s better to err on the narrow side (e.g., “The Ultimate Guide to Structured Data”) and have a guide that’s only 5,000-10,000 words but covers everything about the topic rather than go too broad and have to leave things out or send your costs through the roof.

Note that you can limit your scope in other ways as well. For example, I have created a guide for “online marketing,” but I wrote it for beginners. That way, I can cover everything that a beginner needs to know without covering everything that an expert would need to know.

Step 2 – Lay out the guide: If you’re going to hire a writer, now is the time. I recommend posting a description of the job on a job board such as ProBlogger.

Yes, it will cost money to post the job. You will also have to pay a decent amount for the writing.

This is because you can’t just hire an average writer—you need a great writer. Everything about your guide needs to be top-notch for it to work.

If you have a bit of a reputation in the niche, you might also be able to hire an up-and-coming blogger in your niche whose work you like.

While I contribute to my guides and help lay them out, most of the writing is done by a collaborator. For example, I co-wrote my guide to content marketing with Kathryn Aragon, my editor at Crazy Egg:

image13

Once you know who’s going to write the guide, it’s time to lay it out.

Create an outline of the guide for all the main topics you’ll cover—similar to a table of contents.

image14

Then, create an outline for each of these sections. Treat them as separate pages/posts.

Once you’ve done so, write the individual articles as you usually would. Just keep in mind that quality comes first.

Step 3 – Find a designer: Most writers and marketers might be able to put together a simple custom image when needed, but for a guide like this, you need a whole different skill set.

You’ll need custom images, fonts, backgrounds, plus an experienced eye for laying it all out in the best way:

image05

Again, you can’t cheap out here, or the quality of your guide will suffer.

I personally like Dribbble to find a designer, but you can also find good ones on Upwork and Freelancer if you don’t mind wading through the low-quality designers.

Step 4 – Promote it (easy if you did the previous steps right): If you have a truly great guide, it’ll take only a bit of promotion to get it out there and spread awareness.

A good place to start is Reddit. If you’re not familiar with Reddit, it’s a massive site where users can vote on links to content. Since your guide is so awesome, if you post it in the right community, it’ll get a ton of upvotes and traffic. Before you try, though, learn how to use Reddit the right way.

The next thing you should do is promote your content in a similar way to the Skyscraper Technique. There will be other guides to your topic, but yours will be the best by far. Email anyone who has linked to inferior guides, and tell them you have one that is way better.

Finally, email blog owners who have an audience who would be interested in your guide. For a guide to SEO, don’t email other SEO bloggers—they won’t be very receptive. Email bloggers who write about building online businesses, e-commerce sites, niche sites, etc. These aren’t direct competitors, and they’ll likely love your guide and link to it in the future.

3. Make a work of web art (aka infographics)

No, infographics aren’t what they used to be, but they can still attract a ton of great links.

Infographics are currently the most viral type of content you can produce. When they were a novelty, they used to go viral fast because people were fascinated by infographics. Today, you’ll have to produce a higher quality one for it to get traction.

Recently, I analyzed the results of my infographics. Although the results of my newer infographics (in the last two years) weren’t even close to the two years prior, they still drove 21,582 visitors and 371 backlinks from 34 unique domains on average.

Not a bad return.

Until that diminishes a lot further, I’ll continue producing infographics on a regular basis.

Step 1 – Pick the right topic: Infographics are great because they can communicate almost any type of message. However, I’ve found that infographics that are based on data or those that break down a topic step-by-step work best.

image10

Researching the data you need can take quite a while, but it’s worth it.

Step 2 – Find a great designer: You can go about this in a few ways. You can either hire a designer who specializes in infographics (from Dribbble or similar), or you can hire an agency.

Visual.ly is the most popular agency when it comes to infographics, but it’s not cheap. Expect to spend about $1,000 on average for an infographic.

You can usually save money with your own designer, but you may have to do a lot of the legwork yourself.

Additionally, consider if you’d like to take your infographic to the next level by making it a “gifographic.”

Gifographics are just like “gifs” you see all over the Internet. They combine animations with infographics. These will attract extra links and social shares but cost more to make. Here’s an example of one.

Step 3 – Promote it: Unless you have an audience the size of mine at Quick Sprout, your infographic won’t be linked to unless you get it in front of the right people.

Refer to the section on promotion in this guide to creating a popular infographic.

4. Make an influencer look amazing

What is a link from me worth? Or any other influencer in your niche?

Although it’s just a single link, it’s an extremely high quality one. In addition, it would get you exposure to thousands of people in your niche, many of whom may link to you in forum or social media discussions or blogs of their own. That one link will likely turn into several more.

What if you could force an influencer to link to you?

You can—you just need to make them look amazing.

Here’s the plan…

Step 1 – Pick an influencer to target: There’s no shortage of popular bloggers that give out advice. Your first job is to pick 5-10 influencers you’d love to connect with and get a link from.

Order them from most to least favorite. With this strategy, you can only really target one or two influencers at a time, but you can repeat this strategy as many times in the future as you want.

Step 2 – Follow his/her advice to the letter: When you reach a certain level of popularity, your blog becomes an echo chamber. You’ll get a ton of comments and emails saying “great post, it was really helpful,” but you never know if your work is actually helping your readers.

Every once in a while, an email or comment comes along that puts a smile on your face. Not only did this person apply your advice, but he or she got great results as well.

This is what you’re going to do. Pick one or two major pieces of advice, apply them, and document everything from start to finish. If possible, put any techniques they have created into practice.

This advice can be from a blog, but it’s even better if it’s from a product. If you can share a success story from a product you bought, the influencer can also showcase your results as a testimonial in addition to a case study.

Step 3 – Tell them about your results: The last part of this strategy is to get in touch with the influencer. All you really need to do is tell them your results in a short email (or comment on a relevant page). In most cases, they’ll do the work from there.

Here’s a template you can use:

Subject: I just wanted to say thanks

Hi [name],

I read your article about [topic] a while back and decided it was about time I took action on your advice.

So, I [briefly describe what you did].

Now, a few weeks later, I’ve seen the following results:

  • result #1
  • result #2
  • result #3

It wouldn’t have been possible without your help, so I just wanted to say thanks.

Best regards,

[your name]

Step 4 – Get great links: If you were able to show that you got great results by following your target influencer’s advice, most of the time, they’ll ask for more details. Give them the details, and suggest helping them write a case study if they’re interested.

Additionally, you can write a post about your results on your own blog and talk up your influencer there. Then, email them a link to the post. Although you might not get a link right away, the next time your influencer wants to highlight a success story in a post, they’ll likely link to you. In fact, it may happen several times in the future.

When done right, this strategy will lead to links over 50% of the time. Just make sure you follow the influencer’s advice as intended and get a great result before sharing.

Examples of this strategy in action: Just to help clarify things a bit, I found two cases of this strategy working perfectly.

First, Jimmy Daly put Brian Dean’s Skyscraper Technique into action. After he got some impressive results, he contacted Brian, and it led to this case study.

image07

Not only did he get multiple links to his site, Jimmy also got his company highlighted in the article, which likely led to a lot more business.

The second example involves Ramit Sethi as the target influencer. Ramit is one of the most popular bloggers in any niche, and this technique can still work to get a link from him.

Chris and Kerry documented the results of applying a lot of Ramit’s advice, and once it was impressive enough, they were featured in a case study, which included a link to their website.

image00

The bigger the influencer you target, the higher quality the link will be, but the more work will be needed to impress the influencer.

Alternatively, targeting a slightly less popular blogger can be a good thing because they’re more likely to link to you multiple times in the future as they don’t have a ton of other successful examples.

5. Show your community that you care

Your community is filled with influencers, small bloggers, readers, and hobbyists interested in your niche.

If you want to attract a ton of attention and links, you need to create something that all those people care about.

Step 1 – Find a complex problem that’s begging for an answer: By far the most common problem for bloggers and enthusiasts is that there’s not enough support for their passion.

They want to introduce others to their interest without looking stupid or weird.

In the marketing niche, for example, everyone is always looking for statistics so that they can back up their advice.

If you can find a particular aspect of marketing where statistics are lacking, you could be the one to create them.

Even large companies such as HubSpot continually invest in analyzing data to produce useful statistics for their communities because it works. Good data attracts a ton of links.

Heck, I’ve already linked to two in-depth studies earlier. First, the in-depth study on shareable content by Fractl and BuzzStream. Then, the analysis by Buzzsumo and Okdork of 100 million articles.

And I’m not the only one to link to them. The first article has links from 90 unique domains. And the Okdork analysis has over 460 linking root domains and over 23,000 backlinks. That’s from one article!

image02

Step 2 – Invest time and resources: The reason that content like this gets so many links is because it’s really valuable. It takes a lot of time and effort to create.

Figure out what data is most interesting to your community and find a way to make it happen. You may have to survey experts one-by-one, analyze a ton of data (great in online niches), or conduct in-person product tests.

You may not have the skills to do the studies such as the ones featured above on your own. In that case, you can try to reach out to a collaborator that might have access to the data but hasn’t published it.

That’s what Noah (Okdork) did with his analysis. He saw that Buzzsumo had collected data from millions of domains and got in touch with them to get access to the research. Buzzsumo gets a lot of credit in the content, and Noah gets his awesome link-attracting article.

Step 3 – Pick out the most interesting data and present it: After you’ve put in a ton of work, it’s tempting just to publish it all, effectively saying “I’ve done enough, here it is.”

But if you really want great results, you have to keep going until your work is done.

Now, you need to present your data in an attractive way. Create graphs and charts of the most interesting data that gets your point across. This will help spread it on social media. For example, the post on Okdork had attractive graphs with embed codes for all the main points:

image12

If you really want to go the extra mile (and I encourage it), think about creating an infographic from your data. The big benefit from this is that your infographic should get a lot of attention because it is all original data.

Once you’ve published your content, it’s pretty easy to promote it. Essentially, you can email influencers and go to forum and Reddit communities and say something along the lines of “I spent X hours creating Y for people in this community like you. Please take a look.”

Most will take a look, and if you’ve chosen a good topic, they will love it and spread it for you.

Conclusion

Why did I give you five types of content that attract links? Why not just one?

Because not all content types will produce the same results in every niche.

I recommend that you try each type of content mentioned here two to three times over the next few months, then track how much you spent to create it and what results you were able to achieve.

Based on that, you can focus more on the most effective types of content for your website.

Remember that great content will continue to attract links over time past your initial promotional efforts—as long as your site is growing.

If you can publish great content on a consistent basis (for at least six to 12 months), you’ll likely see your results explode. Don’t give up if you have one or two pieces of content that don’t meet your expectations.

Before you plan how you’ll use these types of content, tell me in a comment below: Which types of content have you had the most success with in the past, and which types of content will you try in the future?

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Comments

  1. Lewis - TweetPilot :

    It’s funny, I’ve seen a few posts around saying that lists posts are too old etc etc. But how wrong they are. List posts aren’t the sort of thing that just go out of fashion.

    I know, in content marketing, there are things that come in and then fade away (infographics for example are a fairly new thing).

    But I just see list posts are being something we have and will always love as content marketers.

    • Christopher Pontine :

      Hey Lewis,

      Agreed:

      List posts can’t go out of, I mean if someone wants to read them why wouldn’t they.

      Plus:

      They provide numbers in the title which have better odds of possibly getting clicked on anyways.

      Thanks,

      Christopher Pontine

      • Lewis and Christopher:

        Great points. They just are so easy to digest and people know what they are getting into. If you number things people can (in their minds) allocate the appropriate time and resources into reading your article.

    • List post never go out of style for me Neil! Either do posts that have me take a fun quiz. They get me thinking and to laugh. Another reason why I really need to make that Orange T-Shirt that says….”I agree with Neil” So many great tips here Neil and yes, I’ve printed out some of your posts to reference later. They haven’t made it to the fridge yet as that is where my kids artwork is.

      • Tom ~ Raise Your Garden :

        Duh Laura, if you’re going to post on Neils totally rad blog, type in our URL correctly!

    • Lisa Gallagher :

      Hi Niel, I posted below, but had a typo; so I’m reposting. Thanks for the plethora of information contained in your article. I’m fairly new to this, and exploring. Articles like yours give great insight!

  2. Ashwin Reddy :

    Your Articles have always inspired me to try new things.Thanks Neil Sir.This looks like nice strategy for my website http://www.droidtipstricks.com/ to attract and make some natural Backlinks.

    • Aswhin, glad I could help. Thanks for sharing that resource — I am sure the readers will find it helpful.

    • Julie Syl Kalungi :

      Hi Ashwin,

      I have yet to read a Neil Patel Blog post that isnt packed full of value, nuggets and helpful resources to help a new or struggling blogger progress and grow their audience.

      I used to write short 300-500word posts and add a video or not wit a feature image and thats it…We weren’t getting much traction until one day I read Neil’s article on organic traffic and one of the points he raised was Blog length and word count. That the longer the article the more likely it would rank better.

      So we increased our content do more research, link to other resources and My goodness within less than a month we started to see a change. It was like a miracle. Now we get regular blog visitors & subscribers who love what we share.

      So Ashwin Do implement and I believe you will see results! Thank You Neil for yet another Value packed post, I lately was tending to sharing 3-4 tips etc…I about to rev it up! .

      • Probably this one applies to me as well. Need to get more authentic organic traffic by increasing content.

  3. Great post Neil.

    This week. We’re releasing the WordPress version of our powerful Marketing Blog Template.

    Hope we’ll have your review on it 🙂

    http://themeforest.net/item/blomag-html5-template-exclusively-for-marketers/12139045

  4. Hi Neil, great article as always 🙂 It must be great to have the time to write such awesome content and see the results time after time!

  5. I was really confused about how to build backlinks for my site http://www.alltechytricks.com.But after reading this article I got to know the real meaning about natural backlinks and its effects. Thanks neil sir Hope u write more such articles.

  6. Great post – again!

    I have been experimenting with types of content on my website http://www.casinobonusbob.co.uk and noticed that longer copy (which is more carefully crafted!) gets many more backlinks than thinner content. List posts still generate many more links.

    Also worth mentioning that a faster site also helps (i know you mention this in you Technical SEO post). I found that removing the W3 total cache plugin made my site quicker – probably because I was setting it up incorrectly. And using Cloudflare made a huge difference!

    • Dragan, thanks for the insights. I am sure I have mentioned it in a past post — when I do an updated post I will surely bring it up. Looking forward to hearing much more from you.

    • I’ve noticed in the past that Cache plugins tend to make my site slow to a crawl. No idea what’s going on with that. I just use a minify plugin for my CSS and JS files and call it a day. And yes, Cloudflare helps a ton.

  7. Jack Knopfler :

    Hi Neil,

    Great post as always. I almost exclusively write list posts and you’ve really broken down why they are so effective. If you are to believe the recent Microsoft study which states that the average human now has a shorter attention span than a goldfish (thanks to our digital lifestyles), it really makes sense why scannable, digestible content with catchy subheadings is infinitely more appealing than articles which look like a huge sea of text.

    I think this is also one of the reasons that visual content is so crucial now, as you’ve previously mentioned.

    Jack

    • Jack, it’s all about catching the reader’s attention by any means necessary — and list posts seem to be the way. Thanks for sharing.

  8. Natural Exclusive :

    We were just about to not produce a list post following 2 out of 3 of our articles being list posts. They certainly rock and we used Buzzsumo for the keyword and content research and found this to be the case as well Neil.

    We do not use Ahrefs but have signed up for the free account and noticed we are starting to get backlinks for previously written list posts so we will not be breaking the habit of a lifetime.

    Great article and great post Neil keep up the magic!

    Natural Exclusive

  9. William Zimmerman :

    Neil, You have done it again my friend! Great post. May need to phone a friend to help me digest all this info. Have a great week! Bill Zimm

  10. Hey Neil,

    quick off-topic question:

    What about an update on your blog-challenge?
    Looking forward to it 🙂

    Thanks and keep up the awesome work!

  11. Andy Zenkevich :

    Great example on reaching out to influencers. I’ve been watching Vero and their success with content marketing.

    To answer your question, Neil, most of our success came from actionable and educational blog posts. Not quite as long as your definitive guides, but that’s what we’re aiming for.

    • Andy, glad you found it helpful.

      That’s a great resource and why I think this blog does so well.

    • Thanks for the plethora of information contained in your article. I’m fairly new to this, and exploring. Articles like yours give great insight!

  12. Jackie De Burca :

    Hi Neil,

    Yes you are definitely the King of super detailed posts that go beyond the reader’s expectations. I took a fair bit of time to produce one a while back that has since loyally brought me traffic every day since, and for now continues to rank high on page 1

    http://www.catalonia-valencia.com/38-most-beautiful-cities-in-spain.html

    My subject matter lends itself to being visual, so I use a lot of photos also in my posts. To be honest I take great pleasure in doing that, because I feel it brings the posts to life so much more.

    Thanks for the excellent information.
    Jackie

    • Jackie, glad I could help. Thanks for sharing and I look forward to hearing much more from you.

      • Jackie de Burca :

        Thanks Neil. 🙂 My pleasure to share your excellent material and I look forward to being more on your radar. Have a terrific Tuesday.

  13. RolandasPT4U :

    Great post, thank you. I have a question for you, if you have time to answer, I would really appreciate it. I am a personal trainer, and also a natural bodybuilder. Currently I am writing an e-book on my subject that I plan to use as part of my marketing toolbox. I really appreciate the importance of offering great, useful content to my clients and potential clients.

    How do you manage to write some informative, detailed posts, and still be able to produce e-books as well? Thanks, Rolandas

    • It just takes time and dedication. My first e-book took hours and hours to compile. I finally got it done and learned a lot of valuable lessons on time management. You just have to stick to a strict schedule to do everything you want to do. Be goal oriented and the rest will follow.

  14. This post was really cool.Neil your infographic looks great as always.

  15. adarsh patel :

    Hey, its really one of the best article I’ve ever seen on quicksprout. I read each and every article if your as you know.

    Thank you for this article and soon I may hit you an email for a guide to get linked.

    Thanks again…

  16. Theodore Nwangene :

    List post is really the easiest to create among the list and if you’re able to make it stand out, it will really gain lots of traction but, that’s after you’ve promoted the hell out of it.

    I also agree with you that infographic is no longer as it use to be. Gone are the days when you’ll just publish an infographic and within minutes, it’ll circulate all over the internet. But if you’re own is really good, it’ll still perform very well.

    Promoting an influencer is also a very big deal when done well. The best part of it is that like you said, he will also link to it and help you to spread the words about it which will in turn give it more awareness and exposure.

    Seriously Neil, creating any of these posts is not a piece of cake but the most vital thing is to always have the end result in mind as that will serve as energy boost.

    Once you know what you’re expecting to get from such work and you’re really overwhelmed by it then, you’ll go out there and create something extra ordinary.

    Thanks for sharing Neil and do have a great week.

    • Theodore, always a pleasure reading your comments.

      Thanks for the valuable feedback. It’s all about making your content stand out and list posts do a great job of that.

      Thanks for sharing.

      • Theodore Nwangene :

        Thanks Neil,
        You’re simply the best and i hope to become you someday. Keep up the great work here.

  17. Hi Neil

    What a fantastic article. I have used list posts a few times, but did not know it was so important. I will use the techniques advocated here to gain backlinks.

    Thanks
    Heston

  18. Hi Neil,
    You always say content marketing is great way of creating backlink. I have gone through your following article https://www.quicksprout.com/the-advanced-guide-to-content-marketing/ . I just want to know how you have created, i mean have used any tool for infographic or created through coding.
    Thank You

  19. I have a love-hate relationship to list posts.
    While I know they are effective it’s not the way I like to express myself,
    I have come to peace with the idea to guest post them though, other blogs will be happy for the content while I’ll be for the backlinks and traffic.

  20. Jasper Oldersom :

    Hello Neil,

    Great post once again. YES! I do love list posts 🙂

    I agree that a high list number can make such a list seem very epic (mostly it’s true), definitely why the post from BoostBlogTraffic is so popular in both the case off the flabby words and power words. I’d argue that they work for any niche.

    Your guides are definitely beyond expectation. You could sell them for $47 or more. But hey, i bet they made you a lot more than a couple of sales in terms of traction! This is really an investment though. To battle with your quality guides is gonna be hard 😉

    Infographics are absolutely a great way to get links. Just last week i gave someone a free link because they had an awesome infographic to share.

    Thanks for making me a better marketer once again!

    Have a great week,

    – Jasper

  21. Excellent Post, Neil… Learned a lot of useful tips.

  22. Alecia Stringer :

    Great resources that have been tested. Thanks.

  23. Linda Schrier :

    Hi Neil,

    What a wonderful post.

    This post is all new to me but I am learning from it. You made it sound so easy.

    I see you used a list as the topic of your blog post, 5 Types Of Content That Attract Most Backlinks. One day I’ll write a guide, for now, I’m too new. Infographics , I would get my designer do. Making an influencer look good is a nice thing to do as long as I have there permission.

    Helping others is the best way to go, if you’re capable of doing so. In time I’ll be able to do this one too.

    You have an awesome week!

    Linda

  24. Hello Neil. Nice post here. I would like to know excactly why people would prefer “Lists” post rather than “How to” posts? Since on my most articles I write more about “How to” posts and would like to know the good strategy to overcome this. Thanks again Neil.

    • Sandile, I think people really like numbered lists because they are easy to digest — plain and simple.

  25. Just a brief but sincere thank you for this post.

    As I may have mentioned, I have changed direction this year into fiction.

    But I still appreciate reading logical and thoughtfully presented information that, maybe one day, I can and shall apply. In the meantime, I hope I can absorb some of the wisdom as well as the comments from your enthusiastic and knowledgeable readers.

    Thank you.
    Kindest, Zara.

  26. Hi Neil, This is really inseparable article. I have created a site for increasing my skill after learning the tips and your articles are helping me lot to gather ideas about Marketing.

    Thank Again

  27. Thanks for the shout out Neil!

    As always, a great post.

  28. Immediate thought – the data is going to be biased.
    The Buzzsumo & Ordok piece at least took into account Influencer Shares.
    The Fractl & Buzzstream piece doesn’t seem to even reference that.
    There’s also the Popularity/Authority of both the Author and the Site/Domain, time of posting etc. I’m also not seeing the total number of each type and what normalisation steps were taken?
    So the figures are a good “rough guide”, but no one should be taking them as gold (not even close).
    (Personally, I’d go with the Ordok & Buzzsumo piece – they seem to cover more aspects and angles in the article(such as Audience, Vertical/Industry etc.) (where as the Buzzstream & Fractly one doesn’t explain any part of the data they extracted the information from).)

    Second thought is >>> !!! Thou Shall Not Be Lazy !!!
    THe internet is chock-full of articles, guides, lists etc.
    Do you have any idea how many of them are copies, highly similar, poorly paraphrased etc.?
    Some people don’t want to invest the time and effort to generate truly original content.
    Some people just can’t (see below).
    Some people think it’s fine to lift other peoples hard work/knowledge/experience and claim it as theirs.
    Do Not Do That!
    Your readers would much rather see 3 Original ideas than 10 that the’ve read 20 times already over the past 4+ years!
    Sure – it’s easier.
    Sure – it’s faster too.
    Sure – lots of others do it.
    BUt those in the know, you’re peers and betters … They Will Know!
    Do you honestly think others in your industry will reward you with Links, Citations, Mentions or Shares for stealing content/ideas? Do you think they will waste their time interacting with someone that is just as likely to steal their content next time, or the time after that?

    The “Quiet Rule”.
    If you don’t know about something – then Don’t write about it!
    Nothing looks worse than someone with limited (or no knowledge) about a subject attempting to be an authority on it.
    Not only do you run the risk of misadvising your readers – at some point, you will be caught out. Someone in your industry that does know, or from the industry you are writing about will come and blow big holes in your piece.
    When you’re small fry, that’s fine – but when you’ve started to gain traction, when you’ve started to build a reputation … you could find yourself crippled, publicly humiliated and the internet does not forget!

    Final thought … Data and Sources.
    As I lead into this comment with – if oy are referencing data from other sources (and in most cases you will be), you need to understand the limitations and problems with the data obtainment and handling.
    It’s unfortunate, but most people cannot do data gathering correctly, and often produce inaccurate information based.
    If you have any concerns about the data – ask the source.
    If you don’t get answers – then make it clear in your piece about where you get the data from, and include a footnote or sidenote about possible questions on the data.
    If you are the one producing Data – then Transparency is Important! Let your audience know and understand the processes in obtainment, processing, analysis and information extraction.

    You need to know your Audience(s) and their Preference(s).
    Are your current readers Consumers or Peers? Are they looking for Quick Hits, or Details? Are they Visual or Literal or Audial?
    You will have to do some trial and error on formats and style (along with platform and timing) … and make notes/keep data as you go.

    And don’t tie yourself to a single format.
    There is no reason why you cannot produce the piece in one medium, then reproduce it in another a little later (you may find that the article can easily go into an infographic … a little chopping, and you have a slide share!).

    • Paul @ Outsprung :

      it proves that original content really does need a good investment to create. I agree with not creating the same rehashed content, but for some even 1 unique article can sometimes be out of a business resource and budget pool.

      Collecting data is incredibly expensive in my experience and its this type of content that other blogs want to link to so its worth the investment.

      • Yes and No.

        I think there is no excuse for articles to be paraphrased.
        Everyone has different levels of knowledge and experience, from different practices.
        They can use that to write from a different perspective, with a different focus, highlight different areas etc. etc. etc.
        For each 3-5 points you “observe” in other peoples pieces, you should be able to add 1 of your own (thus a “10 things” article should allow you to generate a total of 12-13 without too much effort … then ditch 2-3 of the original and add your own in to the mix).
        Flipping, end-user/middle-man/provider perspectives, adding in information about production, acquisition, doing it faster, common problems, solutions etc…. all those little things make it not only “unique” and “original” (from a % view), but more interesting and useful.

        At the other end of the spectrum … Data … yes, painful – if even possible!
        Let’s face it, most of the larger companies will not give you their data – period.
        All you can do is cite their when they publish.
        (Unless you happen to have hundreds/thousands of clients on the book, or have hundreds/thousands of transactions etc. – data is generally in the realm of the big-boy (And girl) companies.)
        What you can do those is analyse the data and look for potential information in it.
        This obviously requires you to have some ability with data and knowledge of how not to mess it up (which unfortunately most of the SEO community completely lacks (the next “correlation” user is going to get a scathing comment!)).
        Find the flaw in the data and get recognition, find the missing gem and get recognition, find a way to look/use the data novelly, and get recognition 😀
        Personally, I find Data to be the hardest to work with (limited resources, sometimes the obtainment ruins the potential, sometimes the results are simply, well … useless/boring.)

        I think the real problem is at the lower-end of the pool.
        Lack of money, lack of comprehension, lack of experience, lack of confidence, lack of direction … lack of interest.
        Most of the smaller businesses see no point, don’t see immediate gain and don’t really want to spend 3+ hours writing each week (lets be honest, most don’t even want to expend time researching, learning, commenting or engaging on social either 🙁 ).
        At the higher end of the pool – it gets a little easier in regards to resources (but the complications of chains of command, egos and ties restricting oxygen to the brain kind of limit the potential :D)

    • Rogerson, thanks again for all the insights.

  29. Hi Neil,

    Thanks once again for very informative post about back links.

    thanks

  30. Nice post again, Neil. I found some sites as resources by your content to use for future.

    Thanks
    Shawn Efran

  31. Lisa Frideborg Eddy :

    Thanks for this, Neil – lots to ponder here! I find it really interesting that lists of 10 and then 23 (!) were the ones getting the most attention… I unwittingly wrote a list of 23 tips on how to stay inpired for blogging and it did indeed become one of my most shared posts. Makes you wonder what the psychology behind that is…

  32. List posts are really the best to bring in traffic. I wouldn’t say entirely easy to create – that depends on each post and how much you put in. My best posts so far have been list posts.

    promoting an influencer is something that I am yet to do. Theoretically it sounds great, but will an influencer really care? I mean, he doesn’t “need” to share his praises since he’s already getting more than enough attention, right?
    Still, I am going to give it a shot sometime soon – next experiment 🙂

    Thanks for another fabulous post. Keep up the great job and best wishes always.

    • Kimberly, they will care if you provide them with a correct value proposition. Value will always trump everything else.

  33. Manash Mukherjee :

    I should this as resource not an article. I have tried some of them but many are new to me. Yes “List” and “Make An Influencer” are great tactics for marketer.

  34. Thanks for the Tips Neil. Can you write a blog containing different examples of blog titles?

  35. Hi Neil,

    You’ve rightly mentioned and I totally subscribe your viewpoint related to Lists. Importantly they work for every possible niche.

    Thanks for sharing this.

    ~Sunil

  36. Hi Neil, great post as always, it seems lists are everywhere nowdays. I run a trading site and for some reason I thought this wouldn’t work with this particlar subject matter but you have completely convinced me otherwise and I plan on adding a few list posts to see how it goes. Thanks

  37. Hi Neil,

    Thanks for the information.

    You mention in this article (and previous) that its always better to have longer articles. But I often run out of ideas, like here: http://entegradesign.co.uk/2015/08/3-bad-marketing-habits-and-how-to-fix-them/

    Better to have a shorter article, or to feel as if you’re waffling on?

    • Just quickly looking to see what you covered… off the top of my head…
      * Targeting the wrong audience
      * Failing to recognise potential audiences
      * Not monitoring the competitors
      * Not paying attention to upcoming trends
      * Misreading the Data and creating Bad Information
      * Setting the wrong Goals
      * Failing to observe/interact with the Audience
      * Not utilising staff resources when available
      * Failing to monitor channels independently and combined
      * Putting all your eggs into one basket
      * Putting your eggs into too many baskets
      * Not having proper communication channels with the client
      * Not utilising the client’s pre-existing data
      … and those are off the top of my head 😀

      You could also “cheat” (like about 92% (guessing) of article writers … and Google it!) – find what others have covered, and see what ideas they spark (avoid paraphrasing/spinning/rewording theirs if you can, try to create new ideas if possible based on what you see).

    • Fraser, focus on the quality of the content first — don’t worry so much about length.

  38. Hello Neil

    Great post have just done a few list blog posts and enjoyed putting them together. I’m really excited to start promoting them soon.

    Some great tips here going forward. Just to let you know I will be getting a link off you. Thanks for the email template to send you.

    All the best
    Adam

  39. I think You ( Neil ), Noah & Ramit, you guys are super smart backed by an excellent team, a lot to learn from you guys, thank you !

  40. Jitendra Gidwani :

    Fabulous and very detailed post. I completely agree that list posts are more likely to go viral. Especially posts with headings such as top 10 tips, 20 secrets, 5 Types of X etc. However, images and graphics in posts play a key role too. Human brain loves to see color and interesting graphics which is why a detailed list type post that is image enabled and Search Engine Optimized will definitely go viral, provided it provides useful information and helps the reader in some way.

    • Jitendra, definitely. Images and visual content plays a big role in traffic generation. Thanks for the feedback.

  41. Hi Niel, thanks for an awesome article, as always. Do you have any stats on quizzes and cheat sheets? Seem to be popular pieces of content as well. Thanks!

  42. Yes. I tried this method.. This is very helpful tactics to get more traffic

  43. list posts are get more attractions as compare to simple posts. content marketing is valuable.

  44. Sunny Tewathia :

    Hii Neil,

    Excellent post. I have a query here, suppose i have a blog and i want to find out the keywords i am ranked for one specific URL.

    Is there any way to do that, finding most popular keywords that are driving organic traffic to that particular url.

    Thanks!

  45. Manpreet Kaur :

    Hey Neil,
    Thanks for the advice.
    List Posts:
    Till now, I have experimented only with list posts and I found out longer lists work better than shorter ones. Shorter ones work only when your list is very unique. If there are tons of people who have wrote about the same topic, you must go with a very long list to get attention.

    Guides:
    Guides are indeed difficult to prepare. You require a lot of work and patience to get it prepared. Also, a lot of research is required but I definitely agree that it would pay off in the end.
    But the issue here is to find a good enough topic that can be covered in depth. It is great if a guide is filled with lots of research analysis and stats just like your guides usually do. I haven’t tried an in-depth guide on my blogs but I have got my inspiration and would definitely work on a few.

    Infographics:
    In order to get viral with infographics, one needs GOOD DESIGNING. I have seen bloggers making small infographics just because someone told them that infographics lead to more traffic. Only good quality ones bring such results.
    So, one must make sure that adequate amount of attention is given to the infographics’ design and it should be presentable and at the same time, easy to read.

    Leveraging the power of influencers:
    That’s the reason why networking is so important. One share by an influencer can introduce you to thousands of new people (at least). This is indeed a very important form of content marketing. Youtube used to have response video featured which ultimately helped people in this thing. Now it is not there anymore but we can still do response posts or videos. Or just follow your advice and try impressing them.

    Helping the community:
    I think for this task Quora.com would be wonderful .Quora usually have questions about several different things which people need help on. If one picks up those questions and answers them, one can build a lot of authority and impress the readers.

    • Manpreet, thanks for summarizing all the tips in an easy to read manner. You should start blogging if you aren’t already!

  46. Another fine article with cool tips, thanks Neil!

  47. Michael Wiewior :

    Hello Neil,

    great post, as always.

    My only concern about the list posts is if Google will not hit on an idea to penalize such type of posts, as they try to do about “How-to” posts (vide: http://www.searchenginejournal.com/google-phantom-update-rolling-out-targeting-informational-how-to-content/132812/).

    What do you think? because right now there is a lot of people who write such posts as “21 amazing things you can do when you open your eyes every morning” 🙂 etc.

    Your opinion would be much appreciated, thank you!

    Kind regards,
    Michael
    Slavis.net

    • Michael, as long as you are providing context and quality there is no reason for Google to do so. Just provide value and the rest will follow.

  48. Peter Nicholls :

    I sometimes try to kid myself that writing list posts are too easy and I need to write something longer and more complex, but you’ve reminded me that lists are still so much more effective and easier to digest than most other post types. So, thanks!

    I’m off to write a list of list post ideas.

  49. Sonam Asrani :

    Hello Neil,

    Your articles are always inspiring and teach the new lesson. I have posted few list posts on my blog but never new its benefits. But now on I will try to follow the ways you suggested above. Thanks for the information, I hope it will help me and many other bloggers in a positive way. 🙂

  50. venkatesh khajjidoni :

    Hey Neil,
    Informative article. List type of content is very popular as you know.

    Thank you.

  51. Rajkaran Singh :

    Hi Neil,

    Great tips. I will definitely apply.
    I used to read about blogging tips from other sites and still do but not that much now because you write the ultimate guides(as you mentioned). These are practical and really helpful.That’s why I am a regular reader of your blog (and of Neilpatel.com).
    One question. Can you please guide how to give a link to our site in infographics or suggest any article on this?

  52. Hi Neil awesome post

    I do agree with you list posts really work well and also rank well in search results

    Many Thanks

  53. Andrew Mooers :

    Pretty simple. Give people what you would want if on the other end of the signal. Anything that saves time, money, gas and frustration is good. A little humor but keeping it simple and effective. Yeah. Do that in the approach every time.

  54. Thanks Neil, Great Post
    Images seems to be getting lot of engagement at Travl.com.au

  55. Gordon White | @BluenibDesigns :

    Hi Neil, thanks for this article. I’m always looking for new ways to grow my backlinks to my website.

    If I may, could you please tell me what the name of the plugin you use to show your most popular blog posts? All the other ones I find aren’t good.

    Regards,

    Gordon White

  56. Thank you Neil for sharing these great insights. I have tried Infographics, Quotes which had good traction. I would like to try Videos now.

    Could you pls let me know if there are any good hack to check on trending and most shareable videos

    Thank you

  57. Malcolm Parrish :

    Thanks Neil
    Many takeaways including “Making an Influencer Look Amazing”. Simple idea, but as we see powerfully effective.

    I plan to implement that strategy in my marketing toolbox going forward.

  58. Hi Neil,
    Great Post. I’m currently focusing on List posts , Ultimate guides and resource posts.
    Thanks
    Srikanth

  59. Paul Anderson :

    Thanks for this detailed post. I would like if you shed some light on ecommerce content as well.

  60. Lindsay Pevny :

    List posts, how-to posts, and other commonly used blog posts formats work so well because readers are familiar with them. They know they can expect an easy-to-read post with a few main points that they can use immediately. I’m always creating list posts for my freelance writing clients – they really do work well in just about any niche.

  61. hey Neil,
    Can you suggest me something about niche like entertainment . I’m confused with it

  62. Stephanie Manley :

    How do you make one stellar list post stand out from the other? They work, but I feel like we complete on similar content with similar titles. At this point it is other factors that help give us lift in rankings.

  63. Rahul Sharma :

    Hey Neil,

    I am looking for suggestion about product promotions like jewelry, e-cigarette and foods.

    Thank you,

    Have a nice day!

    @AMRahulSharma

  64. Thanks for sharing these content tips i love it and try to implement on my blog.

  65. Vijendra Dhanotiya :

    This was terrific thanks I have a question for you, if you have time to answer, I would really appreciate it. I am a personal trainer, and also a natural bodybuilder. Currently I am writing an e-book on my subject that I plan to use as part of my marketing toolbox. I really appreciate the importance of offering great, useful content to my clients and potential clients.

  66. Thank you Neil that always provide us best tip and trick to promote content! I will use your tactic to apply my next post in my site.

  67. Franklin Hatchett :

    Great post! I need to get into more list post. Glad I found this article it’s given me a motivation to start doing them 🙂

  68. Me and my business partner have been discussing moving our content strategy towards offering comprehensive DIY guides on various things to do with WordPress, SEO, Social Media etc but found ourselves baulking at the reality of just how much content would be involved in writing guides of such depth and uniqueness. However your article and it’s tips have inspired me to push the go button on doing it and commit myself to losing about 500 hours sleep in the coming months writing my guides after work. Thanks Neil!

  69. Andre L. Vaughn :

    I actually read the article by Noah Kagan….He was great working with BuzzSumo to get that data driven information. This article “piggy backed” off of it a little but did provide excellent value in the process. Great Job Neil!

    • Andre, glad I could help. A lot of the ideas are common in the marketing community so it may seem that way.

  70. Hey Neil,
    Great article!
    Contacting and involving the influencer seems the most challenging part.
    Would you recommend to follow him on twitter and tweet him during the process, or it’s better to contact him once you have the success story.

  71. MatthewGrace :

    Fantastic information in this article. Great work and good tips. Thanks for share it.

  72. Well another epic article Neil that you have excelled at. I have to agree that list posts that are really detailed, and are longer seem to have the best traction when it comes to driving traffic to your blog posts. Critical element of course being able to provide a solution to a problem that is being searched and getting in front of that particular audience. A lot of research required with the right combination of long tail keywords. Again thanks for making your posts so informative. Cheers Kim

  73. Wow this one is awesome, very informative and useful tips. I’m looking forward to see more of this article. This will help me and other newbies to succeed in seo world.

  74. Woah, I just want to Visual.ly and their pricing page says $2,500 minimum for an infographic – not $1,000.

  75. Hi Neil,

    Great post! First time reader and I’ll be reading every post from here on out. I just got my first job doing SEO as an intern and the class I took prior to being hired didn’t touch on backlinks very much. I have been reading a lot and had this site recommended to me and I am grateful for it.

    I work at http://www.ankitdesigns.com and I have been struggling on a backlink strategy. I am new to SEO and do not have anyone to learn from at my job. Can’t wait for future posts but I have a lot to read in the meantime.

  76. hey Neil,

    At Bannersnack we tried the infographic type of content and now we are working on list articles. Wee see that these type of articles are a great way to get not only readers/traffic to our blog, but also we see that it helps our community.

    Our next project is to come with a great guide on our topic industry. But I have a question, is there a difference between Guides and University (type of content) because I see that most of your guides are writted one and The University is video. What do you recommend to go forward for the university? Video or text? Or both? Or combined video, text and other visual type of content (infographics, slideshares)

    Thank you Neil!

  77. Charonda Edwards :

    This is a really good guide for content writing. Visuals are very good to have and help to gain the interest of audiences. In regard to info-graphics, they are always good to have, but they are not accepted by everyone. When it comes to contacting the influencer, Twitter helps. Going to their blog you can help you start to develop a relationship with the influencer and gain more information regarding their voice, topics, and audience.

    • Charonda, thanks for the feedback. Twitter definitely is a great tool to gain more exposure.

      Looking forward to hearing more from you.

  78. Thank you Neil!

    Great post, really interesting to read and very informative. I can take a lot of useful guidance on how to improve content writing, as well as understanding more about back links.

    Michelle

  79. Neil;

    I’m here again. Would you help me? First of all I’m sorry for my bad English 🙁

    I read this article and I understood what you meant about tip #4: “Make an influencer look amazing”.

    What I do not know is whether this tip applies to me, or not. And if it does, how can I ‘practice’ this tip in my business?

    I’ll explain: a great influencer for me is a person like you, who are a Digital Marketing Specialist. And that’s true: you are my number one. I’ve been following people who help me with Digital Marketing tips so that I can get more visitors to my blog. These guys are ‘influencers’ to me.

    But what is my blog target audience? Photographers and people who want to become a professional photographer. I offer them marketing and business tips, and then I try to sell them my Marketing Consulting.

    I mean, there is no connection between my influencers and my target audience. That been said, does this tip apply to me, or not? What should I do to attract backlinks?

    Best regards and thanks for everything you’ve done for me (even if you don’t know that ? )

    Rafael Mayrink
    Belo Horizonte – Minas Gerais – Brazil

    • Rafael, becoming a key influencer requires a number of things, first and foremost you should be networking as much as you can: But on social media and in person.

      Next focus on content marketing and building out your profile. Imagery should weigh heavy in your strategy.

  80. This is really awesome, been reading your articles and i am so happy that you are sharing this thing s to us. Big help. Thanks!

  81. Thanks for sharing this article about back links. Yes i agreed back links is very important for Search Engine Ranking

  82. Neil I have been following you for quite a long time. Your writing & content creation skills are fabulous. Very helpful post as usual

  83. Hi Neil I have deep respect for you but do you remember after writing a detailed post on “Why link building is not the future of seo” now you are saying ” Links are
    still a major part of SEO” in this post ? can I get the reason why ?
    But great share although 🙂

  84. Again and again, really great article Neil.

    I must Quote this one for you:
    “Whatever it takes to finish things, finish. You will learn more from a glorious failure than you ever will from something you never finished.”
    ? Neil Gaiman

  85. Hi Neil,

    How do you do the research methods for the references of your articles?
    Thanks

    • Ori, it’s a mix of empirical data, propriety data (that I share sparingly and that is my own), and research I do by reading on the web. Good question!

  86. thanks Neil for this post!
    The point about the list articles is apt. i personally have seen that the lists do work and fetch more visitors and posts like top “10 tech blogs” can give you a great outreach. You can build more links by contacting the blog owners. Thanks again dude!

    • Abhishek, great to know that you’ve seen this in action — it really does work. Thanks for the feedback and looking forward to hearing mcuh more from you.

  87. Hey Neil, I’m really impressed by the detail of all your articles. Would like check with you, I’m trying to write quality, detail and long articles as well. The thing is, I spend most of my time creating content instead of promoting them. Guess have to find a way to balance with lesser post each week and work on the marketing part instead.. 🙂

    Thanks for the great sharing

    • Shawn, the promotion is simple once you get your process down. Try to find someone to help promote so you can focus on your writing.

  88. very informative article. good job/ thanks

  89. Great Article Neil. If it was me, i would sum it up in 3 words: Good Quality Content.
    too bad google dosen’t like 3 word articles tough 🙂
    Anyhow, Good reading. I will, as always, keep following.
    Cheers.

  90. that’s a great summary and accurate. Thanks for sharing!

  91. Hey Neil,

    Thanks for such awesome tips. Got an idea for my blog content it will help in getting backlinks and growth of my new blog.
    Merry Christmas

    Best Regards
    Ritika

  92. Fantastic article as usual neil, I love how everything is broken down into actionable digestible chunks of content

  93. kidum yashir :

    Thanks Neil,The article helped us to understand better what is good content

  94. i love your posts and i like your way

  95. Excellent article, would love to have more sources of learning!
    Always good to learn by the best!

  96. Thanks Neil,The article helped us to understand better what is good content

  97. Hey Neil,
    I Really Like your Writing skill .. thanks for share Great info with us.

  98. Thank you for any other fantastic article. The place else
    may anyone get that kind of info in such an ideal method
    of writing? I have a presentation next week, and I am at the search for such info.

  99. I am not sure where you’re getting the info, but good topic.
    I needs to take some time learning much more or understanding more.
    I appreciate you wonderful info I wanted this info for my
    mission.

  100. Hi Neil, great article as always

  101. So much information it blows my mind, Thanks Neil for the article, as usual you always contribute great information

  102. Thanks for the plethora of information contained in your article. I’m fairly new to this, and exploring. Articles like yours give great insight!

  103. Hi Neil,
    I’m new in the field of SEO and I wanted to tell you that your post gives me inspiration for the future,
    See the article invested Thank you

  104. I will work since last two years. I’wll also get the adsence permission but am not earn. Why because not popular my web. I can’t understand the backlinks and inedex pages. So give me a complete guidence and your valuable advice. Thanks and reg.
    http://www.trendnesonline.com
    http://www.jokesmaaza.com

    • I would focus on one audience type and then write in-depth on topic content. Then it is about sharing content that that audience would like where they may hang out and network with influencers.

  105. I think controversial topics attracts most backlinks. I write neutral posts however I tried to write few controversial posts and they went viral overnight. You can visit my 10+ year old blog http://www.dejavublog.in/ for more details.

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