How to Get Your First 1000 Followers on Pinterest

Although there isn’t much talk about Pinterest these days, it doesn’t mean you should ignore it. It’s actually one of the highest converting social sites on the web… especially for e-commerce related products.

But how do you get started on Pinterest? Well, to get you off and running, I’ve decided to create an infographic that breaks down how to get your first 1,000 followers on Pinterest.

Click on the image below to see a larger view:

How to Get Your First 1000 Followers on Pinterest

Click here to view an enlarged version of this infographic.


If you aren’t on Pinterest, you are missing out. Brands are spending big money to advertise their products on Pinterest, and if you can grow your accounts, you’ll be able to cash in on some of that ad spend.

More importantly, if you have your own business, Pinterest is a great place to promote it, especially if you are selling tangible goods.

How else can you get your first 1,000 followers?

Embed This Image On Your Site (copy code below):


  1. Joginder Gujela :

    Does it convert better on SaaS products too?

  2. Thanks a zillion Neil for super insight to Pinterest. I am not using this social media much to my advantage but I am sure your guide is going to help me a big time. Thank You.

    • Ajay, glad you found it helpful. Let me know how it all works out for you.

      • Anil Agarwal :

        Using your own blogs is another quickest way to increase your Pinterest followers. Make sure to give more visibility to your Pinterest profiles and also start engaging with others who follow you and pin your posts.

  3. Great post Neil. Quick question: what about brands that sell services to eCommerce businesses? Do you think Pinterest is worth the time?

    I am a product description writer so my target market is eCommerce businesses and I see them hanging out on Instagram and Pinterest but since I’m a service business, not sure if I spend time there too. (for the record, I already use Pinterest because I’m addicted but I’m talking about business wise 🙂 )

    Thanks in advance.


    • Michael Karp :

      I’m a service provider too, but I wouldn’t say Pinterest would be the best place for you to spend time building your following. But since your target clients hang out there, I’d say it’s definitely be a good place to network and find clients.

      You might want to create a separate account that’s strictly business, create boards that would show potential clients your expertise, then start networking.

    • Ashley, Pinterest can definitely work for them as well. At the end of the day content matters — that’s what is most important. Find what resonates with your community.

    • Dan Haddock :

      Looking at your website and the services you provide, you should consider sharing tips and tricks articles on copywriting, working with clients.

      Secondly, a board on Quotes and Attractive Posters are a must have for your line of work. It shows you are interested in witty literature from other people, and will catch the attention of your audience too.

      You are right though it’s quite a difficult one.

  4. Thanks for sharing this Neil. With the number of social media that’s out there, it becomes overwhelming at times to do Pinterest, or I just get caught up with the limited time that I have. So, Pinterest has taken a bit of a backseat with my marketing efforts.

    This post just reminded me that with some effort, i can get to that elusive 1000 followers.

    • Xihla, it’s important to take a step back and work on channels that work best for you. I would suggest doing as much as you can on every channel.

      • Stephen Nehemiah :

        my self Stephen(Steven) and i am 15 years old blogger and i blog on tech .
        here is my tech blog can you please take a look at it and suggest me whats wrong there ?.

  5. William Zimmerman :

    Neil you are the man! Bill Zimmerman

  6. Thanks Neil once again great post
    Why so much nd more than much for us?
    You are really successful because you are changing lives.
    P.S I would like to have you on our blog

  7. Fakharuddin :

    Hello Sir,
    Great Post as Usual.
    Going to implement some techniques for one of my niche blog. Hope it will works good because the niche site related to fashion and gift ideas. 🙂

  8. Victor Igbokwe :

    I use to think that Pinterest is the forgotten haven in Digital Marketing and brand promotion. I will surely get into this arena. Thanks Man.

  9. Beth Pettit :

    Awesome post Neil – really helpful as usual!

    For companies that are just starting out and don’t have a lot of content or products yet, would you suggest waiting until you have more to share to start your boards? Or is it best to just get stuck in and start pinning and following even if a majority of the pins you pin don’t lead to your own site or content?

    • Beth, just ado as much as you can now — and see how it works out. Small steps matter.

    • This is where secret boards can be useful. Unless you have the resources to fill up a board the day you start a new board, starting with a secret board is better. I don’t make a board public until it has at least four pins (and I usually wait until six or seven). Four pins is my rule because four pins are “previewed” when looking at boards. You might find it beneficial to wait until each board has at least one pin directed to your site plus three other pins.

      Similarly, I would wait until you have at least 50 pins before you start following strategically, that is, with the hopes of being followed back. I definitely consider how active a user is before I choose to follow back.

  10. Neil, good stuf,

    Pinterest definitely works for brands who have visual content.
    Much harder for tech, software e.g. Easier to pin a longboard then a piece of software.

    Don’t forget to add descriptions and categories to your board as it helps with search.

    Post pin of not only your product but feel free to add everything in your market segment (even competitors) as that increases followers, builds authority and gets more repins.
    Our Pinterest longboard boards at now has hourly repins and reaches over 100k a month.

    Go shred and have fun

  11. Great Article Neil,

    Pinterest is my all time favourite Social Media platform and it sends a considerable amount of quality traffic to my blog every day. But it was avoided by the most of the bloggers, but surely after reading your post they will change their attitude. As far as i am concerned, blog post with attractive images drives targeted traffic to a blog.

  12. Not bad idea, you can also follow by self because Pinterest allowing 250-300 daily basis to follow the others. see this example.

  13. I didn’t use Pinterest till now for driving blog traffic. After reading your Post i am going create an account for me. Thank you for sharing

  14. Swapan Chandra Sutradhar :

    Hi Neil, got this infographic really impressive due to the crystal clear indications. In fact, Pinterest is my #1 interest in the social media list. That’s why I’m so attentive to generate content that goes Pinterest friendly.Thank you so much for amazing share.

    • Swapan, glad I could help. Thanks for the feedback and tips — looking forward to hearing much more from you.

  15. Athar'a Pure :

    This is great info! I feel like a lot of the information I usually see is geared towards content, marketing and blogging companies. It’s nice to see something that is geared more towards e-commerce for someone with actual products!

  16. Michael Karp :

    Hey Neil,

    Just wanted to say thank you for how much time, effort, and money you put into the content you put out. I’ve learned so much from your ultimate guides it’s insane.

    Anyway, I think this is a great infographic. I’m always impressed with how much useful info you pack into these things.

    I also saw a strategy for growing your following that’s similar to what people do on Twitter (following a bunch of people and unfollowing the people who don’t follow back).

    I don’t know if there are any Pinterest tools to unfollow the people who don’t follow back, but I believe you can follow a couple hundred people per day on Pinterest before hitting a limit. If you do this consistently, it could be a good way for people to grow their following over the long run.

    Pinterest isn’t a big asset for me yet, but I know it is for a lot of people. So I’m off to share this now 🙂

    – Michael

    • Michael, glad I could help. As for as automating goes Pinterest is a little behind. I am sure there is something out there though.

  17. Hi Neil,

    Awesome strategy Neil. Will give it a try for sure. Will let you know how it turns out for me.

    MS Qureshi

  18. That’s a very good!! Thanks alot niel! 🙂

  19. Hi Neil,
    Nice infographic.

    What you think, is it a good idea of put my energies in Pinterest for a blog focused on ‘WordPress How To’ stuff with hardly any visually appealing images. It is a blog based on mainly on text, getting traffic from search.

    P.S. Kindly provide your readers a way to subscribe to your comments…


  20. Thanks Neil, I’ve been stumped with Pinterest. I know my audience uses it so it important to me and them. The problem is, is there is very little info out there.

    Thanks this will really help me


  21. Hi Neil !
    I am M.Umer from Pakistan.
    You have very informative and great material on your site. I am not an experience blogger but running a small website just for fun and information gathering. I really appreciate your efforts. I just want to ask you if it is OK for you, i want to embed your article on m site by your source reference, i am collecting specific topics for basic information that i and others like me can understand. Hope you will reply. Thanks and keep up the great work. Tc

  22. Matt Archambault :

    Thanks for this info, Neil! Pinterest is not only great for traffic and conversions, but it’s also a great ranking profile for your search results!

    Don’t forget to set up the profile as a business page, even if you’re setting it up under your individuals name – that’s the only way you can get access to their full suite of analytics.

    For automating, check out Tailwind.

    Would love to meet you someday, Neil – would be interested to hear your thoughts about reputation management for individuals – such a funny offshoot of the work most of your readers do!

  23. Sarah Mueller :

    Great summary! So many beginners don’t know where to start with Pinterest. I’d like to mention, however, that hashtags are not encouraged or useful on Pinterest.

  24. I have just been recently on pinterest and yes it is a gold mine

    I already have 3000 plus followers and the conversion is great too

    I follow 11000 plus for 3000 plus.

    And I see some click rates to my site too.

    So if you need some more pinterest advice, then join me on

  25. Very Informative Neil, I am just starting a site on Antioxidant foods and will be giving away a Free eBook to promote the paid version of “Nibbling on the Mild side.” I had not considered Pinterest B4 but definately will after your article. As I am an “old fart”, I dont understand how to embed the link you supplied at your articles end.
    Would you be able to kindly explain. Thank you
    TO Sam who posted Thanks Neil great post
    You are really successful because you are changing lives.
    P.S I would like to have you on our blog
    I Looked at your site and there is a lot of content and great Info advising people how to Start Up, but you commit the most basic error of poorly articulated grammar. You badly need a professional Proofreader to polish your content. I will give some time for FREE, to help out. :)) Marcus

  26. Hi Neil,

    I recently created an account in Pinterest but I haven’t use of it in any way. Now realizing its potential, I’ll start to bring it to life. Thanks for another wonderful infographic!


  27. Jitendra Rathore :

    Hi Neil,

    Great post as always
    Does it work for travel & tourism industry?

  28. Rahul Sharma :

    Hi Neil,

    I have created my Pinterest account around two years ago but not using on daily basis. After reading your post i i realised it’s potential for gathering visitor for website or blog. i have verified my blog on Pinterest and getting everyday lots of followers and likes.

    Thanks for sharing wonderful inforgraphic!


  29. Thank you Neil…Very nice post.!!

  30. Is Pinterest popular India? Does it require particular day or Time for posting like other Social Media Channels?

  31. Waqas Ali Qasim :

    Thanks For the Tips. By the way can you tell me the name of most popular Social Media Exchange Website?

  32. Thank you Patel,

    Is it worthful to Education websites?

  33. Thanks Neil.
    We, women have conquered first that social media. I will be happy to see what men have to bring to it since now Pinterest is gaining more traction that it used to

  34. Hello Neil !
    i got to know you on pat flynn’s podcast and since then my marketing skills are getting better and better .
    now i want to ask you about the social media that i should be on , i know facebook is a huge platform and i have a youtube channel but i don’t do twitter .
    thank you so much again.

  35. Good stats for USA.
    I think Australian market is relatively low compairing to USA buyers.

  36. Very interesting post, looking forward to getting my followers!

  37. Satish Shetty :

    Hi Neil,
    I never though using pinterest but after going through your post i have change my mind and planning to implement as per your suggestion.
    Thanks for this wonderful post.
    I am working on new blog and let you know once it is ready for your expert inputs.

    Thanking You
    Satish Shetty

  38. Wonderful analysis. . . Why this wasn’t posted before buying from . . . Well, they worth it since the mission was accomplished with new active folks.

    Thank you Neil for this.

  39. So grateful and bless to read on How to Get Your First 1000 Followers on Pinterest. It’s very great help for me. Thanks a lot for sharing.

  40. Lindsay Schuster :

    Hi Neil! Great post as always- I’m definitely going to add this infographic to a blog post, so thank you 🙂

    I know this is a little off topic, but are you on Meerkat or Periscope (I cant find you on Periscope if you are!) Would love your opinion on these new social networks. I’m absolutely loving Periscope and would love to follow you, so I of course highly encourage you to sign up 😉

  41. Pashminu Mansukhani :

    Hi Neil,

    You have mentioned 3-4 boards per week. Now that is enormous amount of pins to be generated on weekly basis!

    How do you propose to produce so much of the content and images?

  42. These are simple steps that I have ignored. Pinterest seem to be not cared about. I think I have reason to start a Pinterest Account. Thanks Neil for the useful article.

  43. Saulo Segurado :

    I was looking for something like this.

    Thanks, Neil!

  44. Aarti agrwal :

    Hello Neil ,

    It is Mind Blowing Informative Followers On Pinterest Ideas and Your info-graphic i like it and loved , Superb Guidelines Thank You very very Much , Keep on,

    Have a Nice Day

  45. I have one another idea to increase follower.
    Find one people who have more that 10,000 follower, share that people pin on your board in every 1 hour and likes pin in every 2 hours. Any how impress that people and then after they invite you to share your pin on its own board. And after that your 1 pin share read by its 10,000 follower. It’s really work…

  46. Vicky Choksi :

    Hi Neil,

    My site is not eCommerce one and I am not having account on Pinterest, but after reading this guide I will leverage this platform. Awesome guide.

    Great job!

  47. My pinterest followers are less than 10. I only use the site when I want to share blog post. After going through this, I will start working on it.

  48. Dhan Laxmi Yantra :

    Just started blogging a couple of days back. This came in handy…

  49. Blessed Okorie :

    Hi Neil,
    Thanks for such a wonderful post as always.
    I always thought pinterest is a waste of time but after reading this post i am going to spend more time on the platform

  50. I really enjoyed reading your blog, you have lots of great content. I look forward to reading more posts from you.

  51. Hello,

    Nice content as always. Could you please explain if I implement your 5th point in the post, then what will be the relevancy left according to you. Because if have different five boards and they are not related to each other. Then what will be the benefit to re-pins it in other boards.

    Please explain me this.


    • I think all of your boards should work of each other and pertain different elements of your niche. Having sub-niches is a sure fire way to go.

  52. Like with any large company we forget that there are people who are running it and Google seems more like an entity so this really helps bring it back down to earth for many of us.

    It’s great to hear about how things started out as those are the stories that inspire many of us to keep being entrepreneurs and not give up when the going gets rough.

    Thanks for sharing your stories.

  53. Neil, Thank you for the guidance! Started following your advice on the Pinterest page and have grown my followers by 10x and drove my first sale today!

    One note I’d like to add to this, is to name each Pinterest board with a keyword rich phrase.

    Since my account links to an ecommerce site, each board is sort of like a category page would be on my site. Then, each pin targets a long-tail keyword phrase, just as my product pages do.

    Pinterest is also a search engine and it is possible to rank Pinterest boards and pins for more competitive keywords and phrases to give another channel to reach your site. Add to that, the social aspect of it and … yeah, Pinterest really rocks!

    • Ricky, great points. I have found the by tagging correctly you can improve your Pinterest impressions — Pinterest is a great search tool when people follow the correct tagging procedures.

  54. What is good, should we create a profile with our own name or with brand’s name.

  55. Liked your infographics. Looking forward for more ideas !!
    Thanks Neil 🙂

  56. Thanks you for this interesting article. One thing though, I have started my website a few weeks ago therefor I don’t have that many posts. Then how can I fill boards if I don’t have enough material to fill it with?


    • Olivia, glad you found it helpful.

      I would focus less on filler content and more on writing new content 😉 the boards will fill up in time. You can also find images on the web to share in the meantime.

  57. Hey Neil,

    As for step five, what’s the reasoning behind following the board instead of the user? Is it because the notification for the followers is board is larger than if you just follow the person?

  58. Thanks for the quick response. I was also wondering who does your graphic and illustration work? It’s beautiful.

  59. I kind of use Matthew Barby’s method, but a little different. I just started this week, and have gained over 300 followers, and probably 100 visits to my blog each day. I’m still tweaking, but this is what I do:

    I focus on 10 boards, and put 10 pins in each board from other blogs/websites in my niche. I also have 1 “Best of” board for my website and place all my website pins, and it’s my first board if you look at my profile.

    Using Board Booster, I then schedule a pin to go out every day into each board – except the “best of” board – so it looks like I’m actively pinning through out the day. I use Board Booster to schedule to “secret boards” and it will automatically pin to whatever I have in my secret boards to the public ones. For the “best of” board, that board has it’s one schedule from Board Booster where I specify how many pin go into each board. It automatically pulls the pins from my “best of” board through out the month, and rotates the pins so it’s not placing the same pins into each board everyday. In total, without more than 1-2 hrs of effort a month, I’m pinning 30 pins from other blogs into each of my boards, and 3 pins into each of the group boards I’m in. So, roughly 64 pins a day without minimal work.

    From there, I follow a couple hundred people a day using Matthew’s method of finding people who are following my competitor. I haven’t removed anyone yet, but plan to unfollow on the weekends 2 days a month.

    • Ah, typos! Minimal work.

    • Lisa, sounds like you have a pretty solid strategy down. Have you blogged about it? I think it would make a great actionable post that would get a lot of eyes and engagement — not to mention more pinterest followers for you.

  60. Nice information but i am using pinterest from last 2 years but really speaking i wont get 100 people at my website.

  61. Thanks, I found this extremely helpful! Thanks for sharing

  62. Pinterest is huge for generating traffic and I agree with NEIL in that 3 and especially 4 is easy to do, but not taken advantage of.

    • Glad we can be on the same page 😉

      Let me know how things work out for you Balak32 or if there is any questions I can help you with.

  63. Hi neil
    great post i recently started my website which i intend to make an online advertising platform. supported by social media channels and pinterest is one of them so this post has really been helpful.I dnt have followers yet and i was beginning to think maybe people in my country(kenya) are not really into pinterest and others like tumblr(which i also plan to use). i will try and focus on pinterest as well as tumblr it might just pay off. please visit my site and give advice on how i accomplish my dream for the site. i will really appreciate.
    thank you

    • I’m a little confused as to the focus of your site, there seems to be a lot of things going on. I think you need to start with a single, specific category.

  64. Hi Neil

    Definitely a great inforgraphic and really absorb information faster than normal, it has everything who want to use Pinterest and more importanly, gain followers.


  65. simply awesome. I was just confused to start with Pinterest

  66. Adeel Akhter :

    Again a great post.

    By the way I hope you see this comment as I have a questions. Can we create a board for every new blog post we publish? What is your opinion?

  67. Kevin Smith :

    Great article, thank you very much for this information. I am new to Pinterest and I am looking for information everywhere on how to add followers. Thanks again.

  68. Dillip Parida :

    Awesome Article. Well articulated.

  69. niche and nook :

    I hardly leave a response, however i did some searching and wound up
    here How to Get Your First 1000 Followers on Pinterest.
    And I actually do have 2 questions for you if it’s allright. Could it be only me or does it give the impression like a few of the comments come across as if they are written by brain dead folks? 😛 And, if you are posting on additional places, I’d like to keep up with anything fresh
    you have to post. Would you list of the complete urls of all your public sites like your Facebook page, twitter feed, or linkedin profile?

    • 1. I have a lot of international visitors who speak english as a second language

  70. Sarah Zerbe :

    Hi! I am a style blogger who is looking to get their pv up. I currently have around 10k pv a month and want to invest in Pinterest promotions to increase my pv. I have around 4.7k followers on pinterest already but know it is my top driver for traffic so I want to work on increasing that even more. What do you think an appropriate daily budget is for pinterest promotions?

    • I would start off with something small, $100 and see what you can do with that first. Learn from it

  71. Do you have a spam issue oon this site; I also
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  72. Web design Cheshire :

    Are there any good tools that you would recommend that would reduce the manual work? I’ve used SNAP before for Facebook and Twitter from WordPress, but it seems it may not be right for something like Pinterest. I’ve looked at one of the main competitors in my field and see they have a massive Pinterest following (14k) and they’ve pinned over 1.5k pins.

    • Not that I know of right now, but that doesn’t mean it doesn’t exists. I just haven’t come across anything like that yet.

  73. Hey Neil!

    I was wondering if you think there is a good ‘max’ to the # of boards. For example, let’s say you wanted to make a site about sports (like a bleacher report) IF you had the time, do you think it would make sense to create upwards of 200?

    My main question is if you start following people from a certain team (let’s say NYC Yankees) & they get your notification, they’ll be presented with 200 board options to follow. Do you think it’s worth it to do that, or focus on a select few?

  74. comment faire de l’argent en ligne :

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  75. Hi Neil, great post!

    is there a reason to proceed with step 5)? I have 40 pins solely from my own website across different boards now, If I repin around 10 pins twice a day, my boards will get flooded with other pins and my pins might become invisible at the end.

    Do you have an idea?

    Thanks, keep up the good work!

  76. your artical so nice thank you sharing……..

  77. I just created my first pinterest profile and this article is very helpful to me. Thanks for the post

  78. Hi Niel, I’ve been reading your blog for quite a while now. I’ve not launched my site yet. But I’ve created a Pinterest account 2 days ago. So far, I have 21 followers there and its increasing.

    My Pinterest link is

  79. Hi Neil,
    Thank you so much for the time you took to deliver this amazing guide.

    So i created my Pinterest profile, created boards with both my own pins and repins and it’s been two days now that I’m following the competitor’s follower’s boards.. but i didn’t get a single follow.
    Could it be something that i’m doing wrong?
    I’m frustrated, thanks in advance for what you will suggest to help me 🙂

  80. Thanks for followers???

  81. Hey. I just wanted to say thank you for the wonderful post. I started off knowing nothing about Pinterest and honestly, I doubted I could get to 1000 followers in such a short amount of time without advertising or spending money. I followed each and every single one of the steps posted above. This is my pinterest profile

    I now have around 2,000 followers and I am looking for more ways to get even more and get more exposure. This is a wonderful guide and I definitely recommend it. Thank you very much !

  82. Thank you for the article now let’s do that.

  83. Wow! Just what I was looking for. Awesome info graphic with information I will actually use. Can’t wait to implement these strategies.

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