Do you know how to optimize a landing page for traffic and conversions? I hope The Definitive Guide to Landing Page Optimization helped you. But in case you haven’t had a chance to read it, here is how you can optimize your landing page with 3 simple steps:
- Identify the main elements on your landing page.
- Edit the landing page so that it is search engine friendly and usable.
- Run A/B tests using quantitative and qualitative feedback.
To teach you how to correctly implement the three steps above, I decided to create an infographic that breaks down exactly what you need to do.
Download a printable version of this infographic.
Click on the image below to see a larger view:
If you aren’t optimizing your landing pages, you are missing out on a lot of revenue. By creating specific pages for different marketing channels, you’ll be able to customize your marketing message, which will provide revenue lifts.
If you are not technical, an easy way to get started with creating landing pages is by using tools like Unbounce. It has a WYSIWYG editor that makes the process of landing page creation simple.
So, how else can you optimize your landing pages?
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