Archives for August 2009

10 Business Lessons I Learned This Year

success failure business lessons learned

Despite the fact that the year isn’t over yet, I have learned some valuable lessons that have helped me grow my businesses. I would like to share them with you. Some of these may seem like common sense, and others may be new to you…

Either way, here is what I have learned so far:

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Forget the Fortune 500, It’s All About the Fortune 5,000,000!

fortune 500

The Fortune 500 list consists of the biggest companies in the US. The smallest of the 500 companies, Legg Mason, brings in a bit more than 4.6 billion dollars a year, and the largest company, Exxon Mobile, brings in around 442 billion dollars a year.

The Fortune 5,000,000, on the other hand, is composed of small companies. Most of them don’t even generate a billion in revenue, and surprisingly enough, a lot of them may not even have revenues of a million dollars a year.

I know this doesn’t make the Fortune 5,000,000 list seem attractive, but it is. Before I go into why you should target the Fortune 5,000,000, let’s break down why you should not go after the Fortune 500:  [click to continue…]

Stop Paying for Marketing! Here Is How You Can Market Your Company for Free

marketing for free

Who said marketing has to be expensive? Whether you have money to spend on marketing or not, there are a lot of things you can do that don’t cost a dime. Here is a guide on how you can market your company for free:

Track before you act

Before you start any marketing initiatives, you need to make sure you have the correct tracking in place. This way you can measure the effectiveness of your marketing efforts. The last thing you want to do is spend time on things that aren’t working.

An easy way to do this is through the use of Google Analytics, which is free. If you are already using it, that’s great. If you aren’t, here is a short video that explains how to use it.  [click to continue…]

53 Ways to Become a Better Entrepreneur

business entrepreneur

Do you want to become a better entrepreneur? Who doesn’t, right?

Over the past 8 years, I have started around 9 companies. Sadly, most of them failed, but the good news is I have learned a lot over the years. Some of these things may be obvious to you while others may not, but I am sure, there will be something that will be beneficial to you.

Here are 53 things to keep in mind if you want to be a better entrepreneur:  [click to continue…]

Business Lesson #1: Pigs Get Fat, Hogs Get Slaughtered!

slaughterhouse

You are thinking about starting your own business because you want to be rich, right? If that isn’t the case, I’ll be the first to call you on your BS. But if you want to become filthy rich, that’s good because there is nothing wrong with it.

But before you embark on your journey to the riches, think about this:

Pigs get fat, hogs get slaughtered.

It pays to be greedy, but not too greedy—or else you’ll get into trouble. If you get too greedy like a hog, you can end up losing it all.

For example, when my business partner and I started Crazy Egg, we could have sold it for around 6 million to one of the top Internet companies. We were a bit greedy at the time and wanted no less than 10 million dollars.  [click to continue…]