One of the most important pages on a blog is the about me page. When someone comes to your website for the first time the chances are they are going to check out the about me page and learn all about you.
Download this bite sized cheat sheet about 4 essential elements of an about me page.
So in order for you to create the right image, you need to create a compelling about me page that includes the following elements:
- Image – I don’t care if you are the ugliest person in the world, you need to place an image of yourself on the about me page. That way your readers can connect with you and get to know you on a personal level. If you don’t include an image you will just be branding your name as an expert. In that case, I hope there is no one else out there with the same name as you.
- About Yourself – The main point of the about me page is to talk about yourself. People usually just talk about their background and education, but you also need to discuss your expertise and even life experiences so that you can better brand yourself.
- Helping Others – People see thousands of about pages in their lifetime, which is why they don’t remember most of them. The key with a good about me page is that you express how you can help the visitor / reader so that they will remember you.
- Contact – Once you have made a strong impact on the visitor, chances are high that they will visit your website again or even contact you. Because of this you need to make it easy for people to contact you through your about me page.
Now that you know how to create a proper about me page one thing you should consider is combining the about page (about your blog) and your about me page (about yourself). Based a small study I conducted, it seems that the chances that a new visitor clicks on the about page compared to the about me page is roughly the same. I concluded from this that new visitors may not be sure which about page they want to go to which is why I it may be best to combine them.
P.S. If you want help optimizing your about me page go here.