by Neil Patel on August 24, 2009
The Fortune 500 makes up the biggest companies in the U.S. The smallest of the 500 companies, Legg Mason, brings in a bit more than 4.6 billion dollars a year and the largest company, Exxon Mobile, brings in around 442 billion dollars a year.
The Fortune 5,000,000 on the other hand is composed of small companies. Most of them don’t even generate a billion in revenue and surprisingly enough, a lot of them may not even revenue a million dollars a year.
I know this doesn’t make the Fortune 5,000,000 seem attractive, but in actuality it is. Before I go into why you should target the Fortune 5,000,000, lets break down why you shouldn’t go after the Fortune 500: [click to continue…]
by Neil Patel on August 20, 2009
Do you have a web-based business? Well, if you don’t, you should consider starting one. If you do, what you’ll notice is that there is always more room for improvement.
Over the past few years I have started a handful of web-based businesses and consulted a 100 or so. No matter what size company I was working with I noticed that there are were always 8 things (if not more) you could do to improve it.
Hopefully you are already doing some of these 8 things, but if you aren’t, here they are: [click to continue…]
by Neil Patel on August 13, 2009
Who said marketing has to be expensive? Whether you have money to spend on marketing or not, there a lot of things you can do that don’t cost a dime. Here is a guide on how you can market your company for free:
Track before you act
Before you start any marketing initiatives, you need to make sure you have the correct tracking in place. This way you can measure the effectiveness of your marketing efforts. The last thing you want to do is spend time on things that aren’t working.
An easy way to do this is through the use of Google Analytics, which is free. If you are already using it, that’s great. If you aren’t, here is a short video that explains how to use it. [click to continue…]
by Neil Patel on August 7, 2009
Do you want to become a better entrepreneur? Well who doesn’t, right?
Over the past 8 years I have started around 9 companies. Sadly most of them failed, but the good news is, I have learned a lot over the years. Some of these things maybe obvious to you, while others may not, but none-the-less there will be something that will be beneficial to you.
Here are 53 things to keep in mind if you want to be a better entrepreneur: [click to continue…]
by Neil Patel on August 4, 2009
You are thinking about starting your own business because you want to be rich, right? If that isn’t the case, I’ll be the first to call you out on your bullshit. But if you want to become filthy rich, that’s good because there is nothing wrong with it.
But before you embark on your journey to the riches, think about this:
Pigs get fat, hogs get slaughtered
It pays to be greedy, but not too greedy or else you’ll get in trouble. If you get too greedy like a hog, you can end up loosing it all.
For example, when my business partner and I started Crazy Egg we could have sold it for around 6 million to one of the top Internet companies. We were a bit greedy at the time and wanted no less than 10 million dollars. [click to continue…]
