Quick Sprout

Over the years, the one thing that I’ve always noticed is that most sites aren’t optimized for search engines. Even websites that are run by and owned by SEOs aren’t always optimized.

Why? Well it’s because most SEOs know that link building is what mainly drives rankings. And although that’s true, on page elements roughly account for 43.12% of a search engines algorithm.

Due to this, I decided that it would be fun to have my buddy Sam McRoberts from Vudu Marketing audit Quick Sprout. With Sam’s approval, I decided to:

1. Break down how he did the audit step by step, so you can replicate it…
2. Have my designer stylize his audit and create a template so that you can easily copy the whole audit for your website.

But before I give you the audit template (I link to it in the conclusion), first download the SEO audit of Quick Sprout as I am going to use that as a reference for how to perform a SEO audit for your website.

Here’s how to perform you own audit:  [click to continue...]

Contact forms are something that we all have on our sites, but it is something we don’t give much time and attention to. I know I used to think very little of them until I boosted my conversion rate on NeilPatel.com by 26% just from removing 1 form field.

I know a 26% boost in conversions doesn’t seem too big, but it will impact the site’s revenue well into the 6 figures each year.

For that very reason, I thought it would be fun to create an infographic that not only explains how you can boost your conversions by modifying your form fields, but also shows you the results well known companies achieved through a/b testing their forms.  [click to continue...]

After 8 years of blogging, I’ve figured out how to start a blog in almost any space and grow it. It doesn’t matter if the blog is in the consumer space or business space… the formula is the same.

Through this formula, I was able to grow TechCrunch’s traffic by 30% in 60 days. I was also able to drive Gawker Media an extra 5 million visitors and I was able to make Timothy Sykes an extra 1.2 million dollars.

Now this formula is a bit hard to explain over a blog post, so I decided I would try something new by sharing it with you through a webinar. Don’t worry… it’s 100% free, just like my blog posts, with no strings attached.  [click to continue...]

Are you tired about reading basic information on SEO? I know I am. Every time people tell me about basic SEO tactics like optimizing your meta tags… it drives me crazy.

Why? Because there are already thousands of articles on meta descriptions and there is no need to regurgitate the same old information.

Because of this, I wrote The Advance Guide to SEO. It took me a bit more than 6 months to complete it… but now it’s live.

Here’s what is covered in this 45,000 word guide:  [click to continue...]

There is no doubt that SEO has changed a lot over the last 12 months. I remember the days when SEOs, including me, focused our time and energy on boosting our rankings. We would track all of our keywords and watch them go up as we built links.

And although some SEOs still do this, I myself haven’t tracked my rankings in over a year.

Why? Because SEO has turned into a long tail game.

But before I get into how you can build up your long tail traffic, here is why you should focus your SEO efforts on the long tail:  [click to continue...]