social media bird

Social media is not a campaign… it’s a channel. It’s a means to an end, not an end in itself. That means your social media networks should be part of a larger marketing plan.

With that being said, you still need a set of goals to guide your individual social media efforts. Like most marketing plans, social media channels need to go through the following five goals in order to produce the kind of results that are truly profitable. [click to continue…]

146 comments

seo trends

The age of SEO being simple is over. You’re responsibilities have been massively upgraded by a flood of new SEO trends. So how do you keep up?

I thought I’d give you what I see as the ten most important changes you should not ignore if you want high rankings… hopefully allowing you to keep up with this fast-paced SEO world. [click to continue…]

152 comments

color wheel

About two years ago, I wrote a blog post that broke down what I learned about your through 4 redesigns. Incase you missed the post, here is what I learned from you from the first 4 redesigns:

  1. You don’t really care to find new blog posts through categories. Do to this there is a “most popular posts widget” in the sidebar, which you tend to prefer.
  2. The most effective way I have been able to monetize Quick Sprout was by linking to my two companies, Crazy Egg and KISSmetrics, in the sidebar. This blog currently drives a few thousand people to my companies every month.
  3. By adding a top commenters widget I was able to increase the amount of comments on Quick Sprout by 79%.
  4. When I removed the “subscribe to comments” option, my comments per post went down by 26% (I’ve added it back since then).
  5. The only social media icons that you clicked on were Twitter, so I removed all other social media buttons.
  6. You prefer simple commenting solutions, which is why I am not using anything fancy like Disqus.
  7. Out of the 4 redesigns the one that increased subscriber growth the most was the first design, which had a subscription option in the top right.
  8. To reduce email spam, I added a contact page, which states what I will and will not blog about.

Now that you’re up to speed, I recently decided to redesign the blog again (this is the 5th redesign). With the help of Digital Telepathy, I’ve redesigned the blog based on these 7 new things I’ve learned about you. [click to continue…]

142 comments

retweet

Do you want more Twitter traffic? Well who doesn’t. One of the best ways to get more Twitter traffic is to get more retweets… but you already know that.

But do you know how to get more retweets? Other than the basic things like write great content or add Twitter buttons to your website there has to be advanced ways to get more retweets, right?

Well there is! Here are 10 ways to get more retweets: [click to continue…]

188 comments

content marketing

Ever walk up to one of those booths at the mall to buy a new phone? Don’t you just hate the pressure that those people try to put on you?

I don’t know about you, but I hate that kind of sales tactics and hate people who do it to me. I hate it not only because it annoys me… but because it doesn’t work.

So what does work? Content marketing, which is simply giving people something valuable for free so that you can build a relationship up with them that eventually, leads to easy sales.

If you want easy sales, then you need to learn how to be a great content marketer. Here’s a crash course that will tell you everything you need to know. [click to continue…]

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