So what’s the deal with PageRank? Should you panic over every little change in your PageRank scores? Or do you even need to focus on increasing your PageRank?
Although those are all good questions that you have, before I dive into the Google PageRank (PR) metrics, let’s look at exactly what PageRank is and how it’s gained or lost. By understanding how PageRank is calculated, you can see its specific limitations in the evolving world of search, as well as what it can still be used to measure effectively. [click to continue…]
I recently had the pleasure of meeting and chatting with Neil Patel a few weeks ago in Seattle. I’ve heard many things about him, but I admittedly have never been able to differentiate the facts and fictions of Neil. Is he really kind of a big deal? Could he possibly help me become as cool as he is?
There’s a lot that you can do when hanging out with Neil Patel. If you’re looking to have a fun night – Neil could be the guy. But, if you’re looking for valuable help, business education, AND a fun night, Neil’s definitely your guy.
Here’s a 7 step guide to help you get the most out of hanging out with Neil Patel: [click to continue…]
As search engines make deals with social sites like Twitter, it’s obvious that social media affects SEO. Matt Cutts, who works in Google’s Web Spam team, once said:
I filmed a video back in May 2010 where I said that we didn’t use “social” as a signal, and at the time, we did not use that as a signal, but now, we’re taping this in December 2010, and we are using that as a signal.
But the question really isn’t if social media affects SEO. It’s more so on how it affects SEO, right? [click to continue…]
Rules are meant to be broken, right? Sure, you can break rules whenever you want, but just remember there are consequences.
Over the past 10 years I’ve broken a lot of rules, and each time I did it resulted in a negative consequence. In most cases the consequence didn’t occur immediately, however it did occur eventually.
If you want to be a daredevil, by all means, break rules. But if you want to create a thriving business, you should follow rules. And more importantly, you should follow these rules: [click to continue…]
Unless you’ve been living under a rock for the past few months, it’s been impossible to miss the news about Google’s latest algorithm change… the Google Panda update.
In early 2011 the Panda update hit low quality websites that were content farms. Since then, there have been a lot of major sites lost rankings and traffic, plus there have also been several smaller-scale extensions of the Panda update. And to make things worse, Google is promising that there are more changes on the way.
So if you were one of the unlucky individuals to see a drop in your traffic following any of the Panda updates, you are probably wondering how to fix it, right? Or if you’ve been spared through the initial Panda rollouts, you are probably wondering how can you ensure your site will remain safe from future updates? [click to continue…]
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About Neil Patel
Neil Patel is the co-founder of 2 Internet companies: Crazy Egg and KISSmetrics. Through his entrepreneurial career Neil has helped large corporations such as Amazon, AOL, GM, HP and Viacom make more money from the web. By the age of 21 not only was Neil named a top 100 blogger by Technorati, but he was also one of the top influencers on the web according to the Wall Street Journal. Continue reading
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