Or you can look in the mirror and say to yourself, “you’re the shit”.

Also keep in mind that the small things can make a big difference. Such as wearing new clothes.

I like the way you put it.

I quite agree. This is described as the ‘Call to Action’ and is a vital part of any sales dialogue.
The most obvious example is when have have made a presentation to a prospect and at the end you say, ‘Do you want one?’.
Of course, there are many variations on how you say that. But the point is, when you have concluded your presentation, you must ask for some sort of agreement or commitment from the client. If you don’t, there is a low probability that they will get back to you later and say, ‘I want to buy now’. So at this stage, you can make a ‘recomendation’ that they purchase. Dealing with any objections which they then give is the principal component of ‘closing’.

So tell me this, if that is what it costs to find them and have the opportunity to sell, do you want to have that chance once only, or would you like to be able to carry on selling to them for years?

If it’s the latter, you’d better make sure that they are happy with what they buy and the person they are doing business with.

Robert

For example, I just bought a car from a rude car salesman. I loved him because he was to the point and didn’t waste any time.

I could not agree less. Who would you trust to invest your money. Someone who presents himself as a salesman, or someone who you see as a friendly, helpful expert?

For me, no contest.

It’s logical: if you aren’t friendly, you will put people off, if you aren’t knowledgable, you can’t answer their questions, and if you aren’t an expert, you won’t have their respect.

Think ‘friendly, knowledgable expert’ and do what it takes to really be that, then you will find you hardly ever need to close a sale, because customers will trust what you tell them.