Let’s face it, you always experience a little envy when you see or hear people on television and radio. You wish it was you… in fact, you’ve been working so hard you know that it should be you. But when will your time come?
And the sad part is, you know that when your clients see one of your competitors on television or a podcast and don’t see you they often wonder if they should go with him or her instead.
You need to establish yourself as an expert, and getting interviewed by radio, podcast or TV hosts can help you do just that. So, here is how you can help speed up the process by positioning yourself as a subject matter expert. [click to continue…]
Did you know that building a beautifully-designed website can be just as important to search engine rankings as site architecture and knocking out high-quality content?
It’s true.
But what exactly should you pay attention to? To help you I’ve put together a list of ten elements for good blog design that are also proven to help your search engine rankings. [click to continue…]
Do you have all the basics of branding in place, but you are still struggling to create even a dent in your competitor’s market share?
Most companies don’t get branding… and for the ones that do, it’s often not enough. But if you don’t figure out how to climb out of the clutter and ahead of your competition, your company will fail.
So what can you do? Study the following six companies and the branding lessons they learned as they overcame the obstacles in their markets. [click to continue…]
Content is king! You already know that’s true, but is it everything? Could you keep on pumping out great content and still build an audience of loyal readers?
Perhaps you could build up an audience of readers…but would they be loyal? And would they buy from you?
My belief is that your readers want more from you than just hard-hitting, practical content. They want connection, personality, passion, consistency, authority, design, fame and, most importantly, trust.
Are you giving those things to them? If not, you may be limiting the growth of your blog. [click to continue…]
You can’t go very far without running into Drew Houston’s company Dropbox. It is considered one of the hottest tech companies and its rise since 2006 can teach you a lot about marketing and business.
Let’s take a look at six lessons you can learn from the rise of Dropbox. [click to continue…]
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About Neil Patel
Neil Patel is the co-founder of 2 Internet companies: Crazy Egg and KISSmetrics. Through his entrepreneurial career Neil has helped large corporations such as Amazon, AOL, GM, HP and Viacom make more money from the web. By the age of 21 not only was Neil named a top 100 blogger by Technorati, but he was also one of the top influencers on the web according to the Wall Street Journal. Continue reading